NY Times best selling author, currently working on DataTurk.ai & owner at aplaceathome.com/north-austi… home care. Persuasion Architect.

Austin, TX
Your marketing deserves to be legendary! Your brand and its story crave sharing from one customer to the next. Think about the brands you admire most. Isn’t it because of how those brands make you feel? Isn’t it the way you flow through their delightful customer experience?
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Replying to @SMB_Attorney
When your child graduates from high school, you will have already spent 93% of the time you will spend with them over the course of your life. Plan accordingly!
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“When you stop chasing the wrong things, you give the right things a chance to catch you.” - Lolly Daskal
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Creating Legendary Brands: My presentation from @Inbound [Ideas & Experiences] buff.ly/1QAEJaT
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Replying to @garyvee
Everything Bagel Seasoning.
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“There are a million reasons why you can’t. Focus on the few reasons why you can.” - Kara Goucher
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Who else has noticed this on @amazon delivery boxes? It is the little things that matter. The experience does not end when you ship the order. #morethanabox #cx #customerexperience.
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More people need to watch this film. Uneven: piped.video/C7cKh4fo6Bg
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Is Your Blog a Lead Generation Machine, if Not Here is Why - bryaneisenberg.com/convert-b…
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The Easiest Ways to Improve Your Charts & Graphs: bit.ly/1ubnjCL
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Your reputation is more important than your paycheck, and your integrity is worth more than your career.
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6+ years ago, I began my research to help my son Sammy with baseball when he was 10. I was painfully aware of what I did not know. I stumbled upon @jaegersports and purchased the “Year Long Throwing Manual.” I have benefited from his wisdom ever since. Honored by his testimonial:
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#GrowthHacking #Entrepreneur and Co-founder of @Gleamapp - Stuart McKeown's Insights buff.ly/1Rv3sKE via @GH_Ninja
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From IPO, to losing 75% market share 3 years later, to bankruptcy 8 years after that. Lessons on friction, customer motivation & technological disruption. ter.li/5t2p6c
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It is very difficult to argue that people's behavior has changed dramatically in the last two decades. What major shifts in consumer behavior have you seen? What have you done to stay ahead of your customer's changing behavior? What things will never change?
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So that is what it takes to be an overnight success. Thanks for your persistence.
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6 Free Realtime Google Analytics Dashboards - @DanBarker bit.ly/17ITDCi #measure
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“There are two kinds of people, those who do the work and those who take the credit. Try to be in the first group; there is less competition there.” - Indira Gandhi
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“A man forgets his good luck the next day, but remembers his bad luck until next year.” - E.W. Howe
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Visual.ly’s new @Google Analytics tool sends you weekly Web metric reports as infographics - tnw.co/YtDdcG #measure
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If only everyone followed Tom’s rules of Twitter engagement. 1. Add Value 2. Build people up 3. Always positive 4. Bring words of encouragement 5. Life is worth laughing at daily.
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Replying to @bomar19
No question @MStrooo6 has amazing body awareness and control.
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Your reputation is more important than your paycheck, and your integrity is worth more than your career.
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Make sure you take into account your customer’s perspective. Just because you think something is cool, you might be sending the wrong message to your customers.
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“It takes a lot of courage to show your dream to someone else.” - Erma Bombeck
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Every time I attend any conversion conference it reminds me of this cartoon #cs14 #cro
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How did that happen? #1 New Release for the baseball book I wrote with @baseballifer11, Tim Corbin, @colter_bostick and Keith Jackson (@ActionBaseball). It comes out on November 8th and we have hardly told anyone about it. amzn.to/3jIt2nG
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The only reason we are still here is because of our customer. Keep focused on delivering them the value and experiences they desire. #NRF2018 #watsoncommerce
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Today I turn 50. Living like never before in history. Grateful for home with family, but staying connected to amazing friends though technology. I’ll enjoy my day, and even tomorrow. Sad that many facing sorrow. Our choice - hope, connection & gratitude. Thank you all.
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Native Advertising Compared: Outbrain vs. Facebook vs. Twitter vs. LinkedIn bit.ly/1q5gAIb
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After a presentation, 63% of attendees remember stories - only 5% remember statistics. Facts tell but stories sell.
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Replying to @SpeakerShinjini
With support from a bunch of friends, I was thrilled to release a new book for young, aspiring entrepreneurs from 13 to 83.
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So incredibly proud of this young man. Sammy, your discipline, amazing attitude, and grit will help you accomplish your dreams and goals. Keep pushing kid, there are no limits when you don’t accept them.
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The one constant in life is change... we better get used to it! The question to ask is “why” did we do it this way, not “what” we did. Most of the time it will be hard to track down the why.
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Sammy and I wish we were headed to see many of our friends @ABCA1945 this year. Just stumbled across this photo of Sammy and @jaegersports from our first ABCA 3 years ago.
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The difference between data and ...
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For those event organizers that say they have a hard time finding women speakers, how come @shoptalk has over 110 of them? #Shoptalk18 I am more than happy to introduce you to some wonderful ones.
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Wow! I was prepared for awesomeness at #IBMAmplify but I got to meet the Hit King @PeteRose_14
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So proud of this kid. He has overcome some serious obstacles but he put his head down and kept working. Keep working for your dreams Sammy!
I’m extremely excited to announce that I have committed to further my academic & baseball career at @Mid_Baseball. I want to thank my family, coaches, & teammates for helping me in my journey. Go Lakers!!! @ActionBaseball @realtruegrind @180_center @PickenBaseball
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At the COLA graduation at @UTAustin graduation. So proud of my daughter Hannah.
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Every psychological trigger that affects your customers' decisions buff.ly/2ryw8hp by @TaliaGw #CRO #psychology
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Today is my birthday. Looking forward to celebrating with my family. It is also the anniversary of my best selling book Be Like Amazon: Even a Lemonade Stand Can Do It! As a token of my gratitude I’d like to share a free copy of the book to download: amzn.to/3UnL67p
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Replying to @tomhouse
I am sure @TeamMSTRD could do a better design. But I am sure everyone would benefit from having this nearby. Edited to be as simple as ABCDE.
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Look what finally showed up. amzn.to/3kjaSsH @baseballifer11 @colter_bostick
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What you are experiencing right now is your “present.” See it for the gift it is no matter how difficult it might look right now.
The ability to learn is a gift even when pain is your teacher…
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“Intelligent individuals learn from everything and everyone; average people, from their experiences. The stupid already have all the answers.”
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Replying to @Codie_Sanchez
A quote from my recent book.
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Replying to @SpeakerShinjini
Down 18 pounds already.
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“Confidence is quiet. Insecurity is loud.” - Karin Luise
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In life, sports or business - it doesn’t matter, get better! Be better today than you were yesterday.
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Happy New Year. I wish you all the best personally, socially and financially. I hope you find ways to achieve all your goals and desires. If there is something I can do to help you in any way please don't hesitate to ask. We are all on this crazy journey called life together.
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How to Turn Your Analytics into a Money-Making Machine - interview with Ralph Wilson and I - http://bit.ly/ccRfLY #measure
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These tips will probably help you write better as well.
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Somehow never got the notification about this. I am honored to be included in this list. If you are interested in selling online you will want to follow many of these smart people.
Meet the 100 most influential people in E-Commerce [2021 edtion] ecomweekly.co/experts Top 10: 1. @JeffBezos 2. @jackma 3. @tobi 4. @MikeQuindazzi 5. @web 6. @TheGrok 7. @Mallikarjunan 8. @MarshaCollier 9. @vm34 10. @RetailProphet
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If you love “hacks” make sure to check out the new series on Disney from my friend @shwood. Well done Brian!
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Top 15 Google Analytics Enhanced #Ecommerce Implementation Tips buff.ly/2jUn4ll
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“People who wonder whether the glass is half empty or half full miss the point. The glass is refillable.” - Indy Beagle
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Perspective matters! Plan your customer experience accordingly.
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“If we magnified blessings as much as we magnify disappointments, we would all be much happier.” - John Wooden
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Why Working Remotely Is Better For Business bit.ly/1ngIyDG via @FastCompany
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Your Why is tied down to your deep internal beliefs. Once you clarify and act on those your life can begin to transform. Sadly most of us have put on layer and layer of masks that hide our authentic self and beliefs. Be the best you, that you can be.
Transcending why Competitive Stamina Mental Agility
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“If a man has any greatness in him, it comes to light, not in one flamboyant hour, but in the ledger of his daily work.” - Beryl Markham
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Replying to @anothercohen
Everything bagel with a shmear.
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Character is chiseled by our daily decisions and actions. The evidence is seen and felt by those around you.
Character…
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I really love this idea. Who would do this with their kids?
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The Secret to Creativity: Being Able to Make Connections: bit.ly/1pDm9kB
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“You can judge a man’s ethics by the condition in which he leaves a public restroom.” - Fred Eisenberg It’s not every day that I come across a quote from my dad. It’s been 17 years since he passed and I still miss him every day.
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Do you know someone frustrated with their job? Written for aspiring entrepreneurs from 13-83, this easy to read story based on true characters will inspire them. Pre-order pricing: amzn.to/3XUmnco
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“Intelligent individuals learn from everything and everyone; average people, from their experiences. The stupid already have all the answers.” - Socrates
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Tell your parents you love them. They did the best they could to screw you up as little as possible.
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Congratulations to @tomhouse @RockyCollis and the rest of th @TeamMSTRD team. Having seen what it can do with my son in the earliest stages of their beta and how far they have progressed this is going to be fun to watch.
Over a year ago I wrote a quick (but in depth) summary of @TeamMSTRD and their attempt to democratize high level sports coaching through AI applications The company just announced a $3.75 million round One of the investors in this round? @mcuban AI + Sports = Mark Cuban
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“Price is what you pay. Value is what you get.” - Warren Buffett
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One of the hardest working people in all of central Texas baseball, the man behind the camera @DonaldJBoyles at the @ActionBaseball Scout Day.
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Replying to @lansky_baseball
You mean those that know the game don’t need all this data to tell them most things.
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If at first you don’t succeed; call it version 1.0 😉
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Why do I worry about data-driven decisions? 1. There are way too many metrics 2. All metrics are not created equal. 3. Some metrics tell you only about the past 4. Some metrics can give a false sense of causality 5. Some metrics can give a false sense of achievement Part 1/2
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“Everyone is normal.
Until you get to know them.”
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So awesome to see my son Sammy on @MLBNetwork #MLBTonight and have his first pitch of the off-season reviewed by Hall of Famer John Smoltz. ❤️ how they are extending love to youth players.
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HOW TO: Create & Automate #Ecommerce Customer Personas Using @GoogleAnalytics & Tag Manager buff.ly/2gKKxmE via @ObjeqtEcomm #CRO
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Hero celebrating his 7th birthday!
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“Every time I see a person of real character, I want to ask, ‘What darkness did you conquer?’ Mountains do not rise without earthquakes.” - Katherine MacKenett
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Guess who is #feeding his arm before the Express home opener? @ForrestWhitley with his @jaegersports warmup. #feedit
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There is no feeling worse than the betrayal of friends who you have opened your heart, mind and home to.
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“Don’t wait for inspiration. It comes while one is working.” - Henri Matisse
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How can I generate website traffic with $0 marketing budget? @stephenjeske buff.ly/29ubiIO #startup #growthhacking
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Love seeing this. Sammy my 13 year old son interviewing @xanbarksdale for his @PlayBallKidInc podcast. I think this is such a great way for him to develop his communication skills while learning so much more about his baseball passion.
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“I knew that if I failed I wouldn’t regret that, but I knew the one thing I might regret is not trying.” — Jeff Bezos
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“Your reputation is more important than your paycheck, and your integrity is worth more than your career.”
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“What you do every day matters more than what you do once in a while.” - Gretchen Rubin
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3 ways to measure conversion rate: •Overall conversion rate: total actions/visits •Scenario conversion rate: Total visitors starting a specific scenario/ by # who complete it. •Conversion over time: where conversion is likely to occur over time or multiple visits.
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In honor of my daughter’s graduation this weekend, my book “The Rice and Beans Millionaire: The Tale of an Improbable Entrepreneur” is free all weekend. This easy to read story is crafted from the many lessons I have learned over the past 25+ years. amzn.to/3LXaazD
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Be careful who you choose in your life. Are you walking with a “guru” or a “mentor”? This is something @baseballifer11 and I have been discussing lately.
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Congratulations @MarketingProfs!
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Data is everywhere. It is coming at increasing volumes, speed, & variety of formats. Data by itself does not solve problems. You must understand the context of the story the data is trying to tell us. Data collection & reporting is the easy part. What’s next is the challenge.
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“Happiness does not lead to gratitude. Gratitude leads to happiness.” - David Steindl-Rast
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“As we start looking for the good, our focus automatically is taken off the bad.” - Susan Jeffers
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