DV is powering the new standard of marketing performance, giving advertisers clarity and confidence in their digital investment.
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Ever get so burnt out you can’t think creatively and your campaigns end up…off-key?
With Scibids AI you get a conductor that can handle a symphony of campaign goals so well, it would make Leonard Bernstein go 🤯
Scibids AI is my jam:: buff.ly/4Q2kb6h
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We've expanded our @Twitter coverage footprint to include brand safety and suitability measurement in the UK, Australia, Canada and New Zealand! Customers can now also access Twitter Display Viewability measurement across all global markets.
Learn more: ow.ly/uMhQ50OAXlq
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DV is excited to announce the expansion of our @Twitter partnership to include brand safety and suitability measurement, providing advertisers with transparency into in-feed, user generated content. Learn more: ow.ly/S27250MAnYo
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DoubleVerifyは12月6日、X（旧Twitter）のインフィード広告におけるブランドセーフティとスータビリティ（適合性）ソリューションを、12月14日より国内で初めて提供開始することを発表しました。詳細はこちらのブログ記事をご確認ください。ow.ly/CXuU50QfMQN
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DV’s IPO today marks a momentous milestone. Thank you to everyone who has supported DV’s journey. We look forward to the next chapter of our mission as we continue to make the digital advertising ecosystem stronger, safer and more secure. ow.ly/LUre50Euccd
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DV is pleased to announce a new partnership with @Twitter to help advertisers measure brand safety and suitability. Independent, third-party measurement in a user-generated content environment represents a major milestone on the path to full transparency. ow.ly/lYda50CKXs7
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👋 Bonjour Cannes! We are heading back to @Cannes_Lions.
Join us for our biggest and best year yet aboard our private yacht, the ASYA, as we discuss key topics and trends in digital advertising.
Here's what we have in store for you: buff.ly/3JgUSDS
#CannesLions2024
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Join us at the @GroupBlack_Co EXCELLENCE! Lounge as DV’s Stephanie Posner and Sarah Chaten discuss the evolution of brand safety and how we are working together towards fair brand safety and suitability settings for underrepresented publishers.
#AWNY24
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We are pleased to share that esteemed digital marketing and commercial industry leader, Julie Eddleman, has joined DV as EVP, Global Chief Commercial Officer. Learn more about how Julie will help us to deliver on our company mission: ow.ly/2U1h50D7Hze
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Take comfort in knowing that DV’s in-feed brand safety and suitability solution on @Twitter comply with standards set by @4As’ Advertising Protection Bureau (APB) and @wfamarketers' Global Alliance for Responsible Media (GARM).
Read more in @TheWrap: ow.ly/XobQ50MKOzy
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🔥 Mark Zagorski brought the heat at POSSIBLE Miami and sat down to do interviews with the @NYSE and @Beet_TV. He shared insights on innovation, leadership, and what's next for ad tech. 💡 #POSSIBLE2025
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We're excited to introduce our new video series with @Theadtechforum! Watch episode 1 with @marketecturetv’s Jeremy Bloom, @AdtechGod and @envisionit’s Sarah Caputo as they explore brand safety concerns during a complex news cycle: buff.ly/3MoBg1Z
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Big thank you to our partner, @Teads! It was a pleasure discussing brand safety and taking control of your data at the #OutstreamSummit. #mediaquality
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We are ready to make a splash in the French Riviera! Catch us at @Cannes_Lions with a jam-packed itinerary aboard our private yacht, the ASYA:
💡 Panel sessions
🕺 Yacht party
🥂 Happy hours
🤝 Networking opportunities
Register here: buff.ly/3JgUSDS
#CannesLions2024
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We are proud to announce DV has been selected as a finalist for @TheDrum's Digital Advertising Awards for Best Anti-Fraud solution. It is an honor to be recognized for our commitment to building a better advertising industry.
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As part of our DV for Good initiative, our MENAT team distributed food for Ramadan with @MyMaybank.
Together, we packed and distributed food aid packages to workers, exemplifying the values of compassion and service that make Ramadan so special.
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DV acquires video technology company, @zentrick, to improve video execution and performance for advertisers globally. doubleverify.com/newsroom/do…
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We at DV believe in equality and are calling for an end to racism and injustice. Read about the steps DV is taking to show our support and create a space to share, listen, learn and act: ow.ly/rJtt50zYcWt
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@doubleverify COO @MattMcLaughlin weighs in on COVID-19 keyword blocking, brand suitability and the importance of supporting legitimate news coverage during this unique and challenging time. ow.ly/9Upj50yNeSN
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1st partners using @doubleverify new IQ advanced solutions Include: @DataXu @SpotX @tremorvideo @visiblemeasures bit.ly/2a65Qvp
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DV announces plans to acquire leading European ad verification provider, @Meetrics – accelerating global expansion. ow.ly/zpPP50G0Hzt
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Our CEO @markzags talked to @YahooFinance about TikTok’s new product to rival Instagram. Despite the threat of a TikTok ban, Mark says ad spend hasn't slowed down because "advertisers know it's a solid platform to engage users.”
Watch the interview here: buff.ly/3xwlnCw
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Join us in an hour's time for the @614group Brand Safety Summit APAC as we speak with industry experts to discuss the growing demands for #CTV in APAC, and the challenges and opportunities this channel presents. More on: trustyourmedia.tv/ #bsslfh
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DoubleVerify is excited to welcome our new Chief Marketing Officer, @DanSlivjanovski, to the team. Dan joins DV from @RhythmOneUS and will be responsible for driving all aspects of marketing strategy and execution across the enterprise. Welcome, Dan! prn.to/2ONMMoy
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We're pleased to announce our recent partnership with @BeeswaxIO. Advertisers are now able to authenticate the quality and performance of their campaigns on Beeswax by leveraging a number of DV's pre-bid solutions. Learn more: ow.ly/6CQC50AXsAp
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Today, we published a response to Adalytics' March 28 report. It's important to correct the record on claims we believe misrepresent our solutions.
Read our full statement here: buff.ly/Em6KY7O
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Thank you for a great time, @IAMAIForum! Nachiket Deole, Jayanth Kumar and Samir Karpe represented DV’s India sales team at #Intersec24, an industry conference in Goa.
It was amazing to meet with 60+ brands across three days and gain insights about retail, gaming and more!
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We're thrilled to introduce DVU, an online training and certification platform designed to get our customers up to speed on DV solutions — on their own time and at their own pace. Learn more on the DV blog: ow.ly/KzwS50E6twT
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@DoubleVerify announces solution to eliminate ads from inflammatory, politically charged & #fakenews websites. bit.ly/2fMg5p0
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.@DoubleVerify is excited be part of the @jicwebs initiative to improve global media quality standards. #LetsBuildABetterIndustry
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Happening next week! DV's Beatrice Botti and Georgette Ledgister lead a session about the history and future of bias in AI at the @WomenTechNet's #womenintech Global Conference 2024.
Learn more here: buff.ly/3UlKctQ
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New @doubleverify in-app mobile viewability certified partners @AOL, @xadinc, @Pocketmath, @UberMedia bit.ly/2eVemBR
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Watch the final episode of @theadforum’s Transparency series with our CMO Dan Slivjanovski! He talks to @marketecturetv’s Jeremy Bloom and @AdtechGod about how we are bringing transparency to the marketplace with the launch of our Transparency Center. 👉 buff.ly/4dqyxjL
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Our CPO, Jack Smith, recently spoke to @adexchanger about “ParrotTerra,” a new fraud scheme that generated fake #CTV inventory, spoofing 3.7 million devices and 2.7 million IP addresses per day. Learn how DV detected and blocked the fraudulent activity: ow.ly/69ue50DuiVN
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New release announcement! 📣
DV launched content-level avoidance on Meta’s Facebook & Instagram Feeds and Reels empowering advertisers to better protect brand reputation and maximize advertising ROI.
Learn more here: buff.ly/4hw9Oxr
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DV announces plans to acquire leading AI-powered digital advertising decisioning technology, @scibids – deepening product leadership in real-time campaign optimizations to maximize real business outcomes for advertisers. Learn more: ow.ly/Iv4b50PpotA
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Day 2 of @Cannes_Lions was packed! Starting with a CTV panel and ending with a 80's themed party, shoutout to our speakers and partners: @netflix, @AffinitySolutns, @tweetPHM, @Novartis, and Samsung Ads.
Stay tuned for what we have coming up:
events.doubleverify.com/dvat…
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That’s a wrap on @adtechIndia’s iMedia Brand Summit 2024 in Jaipur! 👏 DV’s Jaiti Hariani spoke on stage about driving campaign performance in the age of AI.
Want to learn more? Reach out to us at Sales@DoubleVerify.com
#iMediaIN
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In the wake of the pandemic, the need to meet the threat of digital #adfraud has never been more vital. DV's Head of EMEA, Tanzil Bukhari, tells @PerformanceIN about how fraud has evolved in recent months and how the industry can continue to fight it: ow.ly/h3bZ50AbEr3
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Next Thursday, DV's David Goddard and John Ross will join @OMG_UK and @TheTradeDesk for @614group's #BrandSafetySummit London to discuss OTT and CTV - two fast growing environments that can often be confused. Sign up here: bit.ly/2yaXguQ
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We are happy to share that we have achieved ISO 27701 certification, reinforcing our commitment to our customers, external stakeholders and internal teams that we are operating at the highest standards of privacy protection.
Learn more here: buff.ly/3Zbs34E
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We are proud to be one of the first companies to receive the @tag_today seal for "certified against fraud"! bit.ly/2gbfzB8
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Thanks to everyone who joined DV's Lauren Gonzalez and @femalequotient in the #EqualityLounge at #AWNewYork! We had a great time discussing the future of women in advertising with some of the savviest minds in the industry.
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Introducing: DV Authentic Attention® for Social — starting with @Snapchat.
This is the first impression-level attention measurement solution for Snap that combines real-time platform signals with eye-tracking insights.
Read the full press release: buff.ly/oghZfKk
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Are we entering a post-cookie world? On Tuesday, DV's Tanzil Bukhari headed up a virtual roundtable to discuss a cookie-less future, with @iabeurope, @cnni, @Google, @IndexExchange, @OracleDataCloud and @ID5_io. Listen back here: bit.ly/3bUS3pO
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Signing off from DV IMPACT Media & Marketplaces: London! 💡 We hope you enjoyed our event focused on helping publishers and platforms maximize performance.
Huge thank you to our DV publisher team and speakers for their insights: Samsung Ads, @IndexExchange and @CondeNast.
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Your attention please! ☝️ CTV advertising is leveling up with the industry’s adoption of attention metrics. We've partnered with @TVisionInsights to explore this and other CTV performance trends in our Q1 2024 State of CTV report.
Learn more here: buff.ly/4eMfwtX
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DV is excited to announce that our industry-leading partnership with @netflix is live! Advertisers can now ensure their video ads can be viewed, and heard, by real people to help inform future buying decisions.
Learn more: ow.ly/cRqe50NmBRc
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DoubleVerify is excited to welcome our new Chief Talent Officer @jeffbatuhan! Jeff joins DV from @WeWork and will be responsible for driving the growth of DV talent globally. Welcome, Jeff! prn.to/2JjHsGJ
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Hate Speech content spiked 212% in June 2020, as millions around the world marched for racial justice. Download DV's special report to learn about how real-world events drive inflammatory, misleading and racially biased online content: ow.ly/N2qb50DHF2Y
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“The challenge with trust and transparency within the ad industry is that more responsibility needs to be taken to ensure we have a cleaner and safer environment for consumers” DV’s Tanzil Bukhari joins the final panel at @TheDrum, Predictions 2020 #TheDrumPredicts
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What an incredible week it has been at @Cannes_Lions! Thanks to everyone who joined us on the ASYA to attend our panels, events and parties. Wishing everyone a safe trip home. Bon voyage! ✈️
#CannesLions2024
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The ad ecosystem is evolving -- and so are we. 🚀 Our CEO Mark Zagorski shares how DV is expanding beyond ad verification and creating innovative solutions for MFAs, AI and more in his interview with Shawn Lim in @CampaignAsia.
Read more here: buff.ly/3Kq4ZH4
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In @Admonsters’ latest article, our CPO Jack Smith defines the specific characteristics of MFA sites and how our solution gives advertisers transparency and control over their brand suitability.
Read it here: ow.ly/tLNp50PXbUw
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Join DV on June 16 for the @614group Brand Safety Summit NY where DV's SVP of Product, Roy Rosenfeld will dive into #CTV fraud with @amobee @HorizonMedia @discoverRB and talk about the solutions available to combat these emerging threats. Sign up here: ow.ly/ZpMI50A1R61
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We are proud to announce that we're the first to achieve the TRUSTe Responsible AI Certification from @TrustArc, demonstrating our continued commitment to AI governance and ensuring our AI is accountable, transparent and fair in practice.
Read more here: buff.ly/3JsOzx8
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🚀 ATTN: DV's industry-leading data solutions are now available on SSPs! With this launch, brands can now activate DV’s solutions across both DSPs and SSPs, helping improve media quality and performance across programmatic channels.
Read our full press release: buff.ly/4hV2MSN
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.@DoubleVerify had an amazing time bowling for a great cause. Thank you @Breastcancerorg for hosting such an incredible event!
#B4BCO
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@doubleverify's CEO @WayneGattinella speaks about #brandsafety and suitability - ensuring brand-content alignment as a driver of digital advertising effectiveness, sustaining the Internet as a critical marketing channel for global brands. #CES2020
ALT DV's Wayne Gattinella at CES
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🗞️ JUST IN: DoubleVerify partners with @IWFhotline to deepen its commitment to keeping digital advertising free from exploitative and illegal content. Read the full release: buff.ly/Y2KCxGr
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Episode 2 of Transparency by @theadforum is now live! Watch @marketecturetv’s Jeremy Bloom, AdTechGod and @BusinessInsider’s Jeannie Olliver as they explore how verification companies and publishers work together to monetize ad inventory: buff.ly/4es67ql
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We’re excited to share our speakers for our AI panel at @Cannes_Lions. On June 19, hear from experts at DV, @TikTokBusiness, @Meta, @smartlyio and @Digitas, and learn how to leverage AI to drive business outcomes.
RSVP here: buff.ly/3JgUSDS
#CannesLions2024
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We're growing! @DoubleVerify headquarters in NY is moving to a new office space at 1 Soho Sq. More in @wsj on.wsj.com/2aNWfvG
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We've officially launched our Custom Contextual Targeting solution in beta. Learn more about how our solution helps advertisers reach their audiences in a more meaningful way, while avoiding third-party audience trackers: ow.ly/wjIl50BhedF
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☀️@Cannes_Lions Day 3 Recap:
Thank you to our panelists for an engaging conversation about the power of AI to drive quality, efficiency and scale in the fast-paced world of UGC! To end the day, we hosted a happy hour connecting with the industry’s top leaders.🍾
#CannesLions2024
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Last week, DV's Interim CEO @LBDesmond joined @iab President David Cohen to talk business strategy in times of crisis, the importance of continued education around brand suitability, and the need for innovation to drive competitive advantage. Watch here: ow.ly/l4tN50zQItR
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Global brands need global solutions. #CannesLions #brandsafe #fraudfree #viewable #LetsBuildaBetterIndustry
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DV plans to acquire @Rockerbox, a global leader in multi-touch attribution, media mix modeling and incrementality – advancing product leadership in end-to-end performance measurement and activation. Learn More: buff.ly/43bSVn6
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Sites and apps hosting inflammatory news stood to collect nearly double the revenue from unprotected advertisers in Nov 2020 than they did in Nov 2019. Read our report to learn more about the relationship between controversy, content and brand suitability: ow.ly/dhRh50DELqP
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Heading to #SalesforceTour NYC? Hear DV’s Andrew Giordano, VP of Sales Operations, speak with @salesforce’s Tony Kays about how we are unlocking sales data to more intelligently create opportunities for our customers.
Learn more here: buff.ly/443v5Zi
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DV announces plans to acquire leading social video and CTV verification provider, @openslate – extending coverage and deepening product leadership. ow.ly/YNei50GJP4g
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Live in 1 hour! DV will join @iab's Virtual Town Hall to explore how the right #adtech can support advertisers, publishers and consumers alike in building a better industry. Sign up here: ow.ly/wHqn50zqmfC
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DV Video Filtering has helped our clients lower their video fraud/SIVT traffic by 85%! Download our latest infographic to learn more about what DV Video Filtering may be able to do for your brand: ow.ly/14AF50EJZJD
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Great @Mastercard panel yesterday at #CannesLions with @JaySears @bjankow @Hearts_Science @blesser @DougRayPOV @ipgmediabrands
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We've got the perfect morning commute listen. 🎙️
Doug Campbell, DV's Chief Strategy Officer, and Ron Jacobson, CEO and Co-founder of Rockerbox, went on @AdtechGod's podcast to discuss our announcement to acquire Rockerbox, DV data in SSPs, URL transparency and more. 👇
@DoubleVerify x @Rockerbox: What This Acquisition Means for Measurement
In this episode of The Refresh, AdTechGod is joined by Doug Campbell (Global Chief Strategy Officer) and Ron Jacobson (@rjjacobson) (Co-Founder and CEO) to discuss the impact of DoubleVerify’s acquisition of Rockerbox.
They explore what this means for measurement and attribution in digital advertising, the push for greater transparency, and how integrated solutions can help advertisers better understand their ad spend effectiveness.
The conversation also covers the challenges of cross-channel measurement and the evolving role of supply-side platforms in the ecosystem.
We discuss:
✅ Why transparency in advertising is more critical than ever
✅ How integrated measurement solutions benefit advertisers
✅ The challenges of cross-channel attribution
✅ The future role of supply-side platforms in ad measurement
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Join us on September 16 for @IABTechLab's REBOOT 2020, where DV's @ZacharyHecht, will join @PublicisGroupe, @wfamarketers and @tiktok_us to discuss how recent industry collaboration, including the IAB Content Taxonomy, are advancing brand suitability: ow.ly/4FKx50BkKM7
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AI and attention metrics are transforming media optimization. 💡 In this episode of DV Live, DV’s Wayne Tassie interviewed @vml_global’s Kiesse Lamour and explored how advertisers can leverage these tools to drive business outcomes.
Watch it here: buff.ly/3SpStLV
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Drew Weicker talking about the impact of ad fraud on authentic marketing at the #BIMAAdFraud panel. @BIMABoston
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Our CEO, @markzags, recently joined @GroupMWorldwide's Joe Barone to discuss the constraints and opportunities of video impression measurement for #OTT and #CTV. In case you missed it, watch the @eMarketer webinar here: ow.ly/6YDb50CWkdB
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Proud to support the Trustworthy Accountability Group's Anti-Fraud Initiative in today's @Adage bit.ly/20qmOGA @tag_today
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We're proud to announce that DV's very own @pietermees has been awarded the @iab Service Excellence Award for Digital Video Technical Standards. Read more about Pieter's work at DV and with the @IABTechLab in our interview on the DV blog: ow.ly/dNBB50BFgZK
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Join us at 9:40AM AEST on October 20 for @IABAustralia's MeasureUp 2020 #webinar. DV's Imran Masood will discuss the steps to create a sustainable and holistic marketing measurement strategy with @AnalyticGlobal and @IABTechLab. Register here: ow.ly/jW0Z50BROXT
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Thank you to our guests from @HorizonMedia and @nytimes for a lively discussion on #brandsafety best practices for advertisers and publishers. #BrandSafetySummit
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DV is pleased to announce the launch of Authentic Brand Safety targeting on the @Adobe Advertising Cloud Demand Side Platform for desktop and mobile web channels. This tool will provide the most comprehensive #brandsafety solution available to advertisers today.
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DV is proud to celebrate the LGBTQ+ community this #PRIDE month and every month. There is more to be done in our industry and beyond. DV is committed to taking action to support diversity, inclusion and equality.
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Attending @CHPA today? Meet the @DoubleVerify team at table 17! #pharma #OTC #digital #quality #performance
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Introducing DV and @TVisionInsights’ joint report: Q1 2024 State of CTV! 📺 As marketers focus and invest more on CTV, our report shines light on data-backed insights so you can make informed decisions and improve performance on CTV.
Download it here: buff.ly/3KlMinH
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🎧 Episode 5 of @IABEurope’s Programmatic Perspectives podcast with DV’s Wayne Tassie is now live! In this episode, Wayne and @Equativ's Jonathan Haines dive into the latest strategic innovations impacting programmatic advertising.
Listen to it here: buff.ly/3XGGvRJ
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Audio fraudsters have a new target: white noise apps. 💤
Read our blog to learn about the rise of audio fraud, how it works and how the DV Fraud Lab detected this scheme, and others, to protect all stakeholders. Check it out here: buff.ly/40tIxWz
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On June 9, DV will join @iab's 'Transitioning To A Post Third-Party Cookie Era' #webinar. In this session, DV's David Goddard will lead a discussion with various industry experts on the evolution of #digital advertising in a post third-party cookie era: ow.ly/zhwv50zZz01
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Our CEO, @markzags, recently spoke to @adexchanger about brand suitability's skyrocketing popularity in 2021 and how it has evolved from protection to a tool that can help drive performance. Read more: ow.ly/Wng250HikJ3
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Next week, our CRO @mpearlstein will be joining @4As Advertising Assurance Forum to discuss the technology advertisers can use to manage #brandsafety and #adfraud. Learn more here: bit.ly/2peD7f1
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In a recent interview with @adexchanger's @Tone1870 our CEO @markzags discussed DV's deeper move into the publisher space, long-term plans and the challenges tackled during the pandemic. Read the full article here: ow.ly/aumm50CMaoQ
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🔥NEW: What critics have wrong about DoubleVerify
Our CEO Mark Zagorski joins @aripap and @ericfranchi on the @marketecturetv podcast to set the record straight on measurement, AI innovation and industry scrutiny.
🎧 Listen on your morning commute or lunch: buff.ly/D5UJGAl
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An #adfraud scheme that targets ads.txt could have cost advertiser' $70 million - $80 million a year. Read more about our discovery in this breaking article from the @WSJ
on.wsj.com/2TAmS9R
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