The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod®️ Founder: @theadforum @adtechgodpod CMO at @marketectureTV
New York, USA
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- Following 3,230
- Followers 22,046
- Likes 60,893
Pinned Tweet
There is a concentrated effort to defame and harass members of the Marketecture team here on X and other social networks. Implying horrible things and posting doctored photos.
If you see weird posts about me, @JeremyBloomHere or @aripap please report them and block the sender.
The situation is being addressed
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900 at Better.com let go on a webinar.
Devices shut off immediately after.
3 minute call.
No remorse.
What a terrible way to do things.
CEO Vishal Garg’s “dumb dolphins” (as he refers to them) now unemployed for the holiday season.
Disgusting tbh
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Mario Nawfal
I am thrilled to announce I am launching the AdTechGod Pod, a podcast dedicated to highlighting the individuals who make AdTech thrive.
While it is crucial to recognize the founders and CEOs who have shaped our industry, it is equally important to acknowledge the daily efforts of the people on the ground, from business development to product, engineering to ad operations.
In the AdTechGod Pod, I will interview industry leaders as well as the emerging talent who represent AdTechs bright future.
My first three guests are @tkawaja , @eric_seufert & @lynneluvah
I have already confirmed some amazing guests which include @ericfranchi , @mjbarash , @aexm , @billwise , @ali_manning @Moe_rants , @BryanBarletta , @JeremyBloomHere , @LaurenFWetzel , @greenberg2 , @Palau , @anthonykatsur, @vinny_rinaldi3 , @programmaticjoe and many many more. (So many I can’t list them all)
If you work in AdTech, particularly in middle management, and would like to join the podcast, please reach out to us. Recording has already begun, and I can't wait to share these insightful conversations with our listeners.
Sign Up Here: s0otccahtm3.typeform.com/to/…
-ATG (be good to each another)
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.@lindayacc we got your back and we are excited to see what you build with @elonmusk and the @Twitter team.
Goal time!
#hatersgonnahate #TwitterCEO #adtech
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Can we jump on a quick call to discuss?
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This is an AdTech employee working hard.
For every 5 likes I’ll make them work harder.
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AdTech News is fucking boring.
There I said it.
There’s no real opinions being shared on any major news source.
Guest writers are indirectly (or sometimes directly) pitching their own narrative.
Half the time I read an article I stop on paragraph 2 because I’m not interested enough.
The “secrets revealed” articles aren’t really secrets. 80% of us know, 20% have their heads up their asses and ignore it.
People who want to be honest are either so rich it doesn’t matter or are anonymous and no one wants to listen.
We need more raw/truthful commentary… in my opinion.
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My wife: can I call you?
Me: did you not see the news?
My wife: no. omg what happened?
Me: fucking google said they aren’t killing off 3 party cookies! It’s like the Super Bowl of memes right now.
My wife: stop by Trader Joe’s on your way home.
Me: ok
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Many ask me how I made my first $1 Million in #adtech.
1. Woke up at 5 am everyday
2. Emailed 500 industry contacts
3. Made calls nights & weekends
4. Wrote a 25-page white paper on 0PD
5. Asked my dad’s golfing buddy for $1M
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AdTech is constantly changing.
If you depend on your employer to keep you up to date on trends you are missing out on a lot of knowledge.
Read constantly.
Network endlessly.
Speak out and ask for opinions.
Sitting quietly and asking to be trained won't work.
Take the initiative and better yourself.
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Buy and sell side employees should swap roles every year for a few weeks.
Too many buy side folks don’t understand sell side and too many sell side folks don’t understand buy side.
It would really make things better for everyone and improve collaboration, innovation, reduce conflicts/disagreements and help set better client expectations.
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SSP
DSP
DMP
CPM
RTB
VTR
CPA
CPI
I know there are more acronyms on #adtech what did I miss?
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Thank you, @adexchanger ! Big shoutout to my business partners, @aripap & @JeremyBloomHere , for keeping me on track.
And let’s not forget the real hero-the inventor of the internet Al Gore.
What an incredible night. Thanks, everyone!
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WE RISE TOGETHER!
The focus on people, knowledge sharing, and bringing the brightest and most innovative minds to the @AdtechGodPod , @Theadtechforum , and @marketecturetv has brought us to this moment.
We are excited to announce that AdTechGod and The AdTech Forum have been acquired by Marketecture Media.
As of today, we are proud to have Ari Paparo ( @aripap ) as our CEO, Jeremy Bloom(@JeremyBloomHere ) as our CCO, and @AdtechGod as the CMO of Marketecture Media.
We will rise together, we will educate the masses, and we will bring positivity to the community that has supported our families for years.
We will discuss this acquisition tomorrow Friday June 7th on a special episode of the Marketecture Podcast. Tune in to hear why and what we have planned.
Learn more about Marketecture Media: marketecturemedia.com/
Sign Up For our Newsletter: news.marketecture.tv/subscri…
Join Our Community: adtechgod.com/adtechgod-slac…
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TRADEMARK
This brand is so much more to me than a logo or name; it’s how people feel about what’s been created.
❤️The identity (sometimes unknown)
❤️The values
❤️The reputation
❤️The connections
I am proud to announce that AdTechGod is now a Registered Trademark!
@marketecturetv Media 🚀
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September of last year I launched @AdtechGodPod .
This photo is from 1 year ago.
It’s surreal just what’s happened in the past 2 months let alone the last year.
Thanks to everyone who’s stuck by ATG, the brand, the memes, the PERSON.
@tkawaja
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There are a lot of very talented, intelligent, creative people in AdTech who do not hold executive level positions and aren’t listened to.
Hear them out.
Many have some amazing ideas and if their ideas aren’t on paper then help them draft it.
Your direct report today may be an AdTech leader tomorrow.
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X DOMINATES SPORTS
- The Olympics generated 17 billion impressions, 2 billion video views, and 49 million posts on X.
- This year's Super Bowl on X had 10.5 billion impressions, 1.1 billion video views, and 19.2 million posts.
- Advertisers using Trend Genius saw a 12% increase in engagement.
- Six out of ten sports fans use X, which is 20% more than on other platforms.
- X leverages sports conversations to compete with platforms like TikTok, Reddit, and WhatsApp.
🙏Monique Pintarelli (@monique_x) will you be my guest on the AdTechGod(™) Pod ? 🙏
📖 Article by @Digiday : digiday.com/marketing/x-remi…
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I’m not sure who needs to hear this but getting a job is not “embarking on an amazing journey.”
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I never imagined that something as simple as posting memes and sharing ideas would one day lead me here.
What started as a creative outlet has grown into an audience, a platform, and ultimately the co-founding of Marketecture. Along the way, I’ve learned that what may feel like “ramblings” can actually spark conversations, connections, and even an entire business.
As Marketecture continues to evolve and scale, I’m deeply grateful for the support from the X community. The content may look different than it once did, and I’ve certainly grown along the way, but the mission remains the same: to create, to connect, and to provide value.
This journey has been unexpected, humbling, and incredibly rewarding. Thank you for being part of it.
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Altcoin Daily
People who don’t value personal relationships and look at everything as transactional have to work 10X as hard.
People like people.
The products/services you provide need to be valuable but it’s often easier to succeed if you have a relationship to start with.
#Cannes2023 #CannesLion2023
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I'm delighted to introduce the teaser of the AdTechGod Pod—a podcast by the people, for the people, focusing on the individuals shaping the AdTech landscape.
In my first 3 episodes I had the honor to speak with @tkawaja , @eric_seufert and @lynneluvah. All incredible people with equally incredible backgrounds and stories.
Special thanks to @aripap and @ericfranchi and the folks at @marketecturetv for helping me make this happen. 🙏
ad-tech-god.captivate.fm/
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EMarketer predicts that 91% of the $270 billion digital ad market will be executed PROGRAMMATICALLY next year.
Better get on it if you don’t know programmatic.
Especially CTV/eCommerce and dooh (which is expected to be the fastest growing segment.)
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People who grew up broke and now work in AdTech know the surreal feeling of paying $15 for airport Wi-Fi just to check Slack, staying at hotels where the mini-bar isn’t locked, and submitting expense reports that actually get reimbursed. It still feels wild to get flown to Cannes to “network,” hold a job title no one understands but somehow pays six figures, and not have to fake laugh on Zoom because thankfully, it’s audio only.
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Last one. Promise.
Every night I try to comprehend what’s been happening and it’s pretty mind blowing. So I decided to list it out and on paper it’s actually pretty amazing. Im an open book(except the fact I’m anonymous)
30-day success tracker:
1launched 1st and 2nd AdTechGod podcast
2Hit top 10 marketing podcast in UK/Top 10 in US/Top 20 in Aus/ Ranked in South Korea
3Created slack community
4Hit ~1,000 slack members in 7 days
5Notified of roughly the 15th person to find a job because of my post.
6Created slack channel sponsor package
7Sold 5 packages and rolling out slowly
8Sold 2 advertisers on podcast
9Recorded my first ever preroll ad
10Asked to interview major industry executive and got approval from comms team and scheduled podcast.
11Asked and accepted to Keynote at AdMonsters event.
12Hit 15,000 followers on Twitter
13Broke 5,000 followers on linked
14Confirmed 3 haters.
15Confirmed 20,000 supporters.
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This.
It’s the little wins that count.
We are over 850 AdTech Professionals 💪
join.slack.com/t/adtechgodco…
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Hard for me to believe sometimes.
A CMO of a major AdTech company sent me this a few days ago.
What started as a fun account on X/Twitter during the pandemic has turned into a podcast & slack channel complete with advertisers and sponsors. Most importantly 1,000’s of new friends and supporters
Even if this account dies I know I’ll cherish this experience and what I have learned.
I have so much more planned for for 2024 and I promise I will always stick to what I believe in: It is the PEOPLE that make AdTech great.
Stay tuned for some major announcements, partnerships, collaborations and more in 2024.
I’ve only just begun….
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disclose those who have $600 transactions yet the corporations who evade MILLIONS of dollars in taxes have loophole after loophole.
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Publisher:
We value your privacy 🙄
Also publisher:
1542 partners you’ve just consented to target you.🎯
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Breaking news: TTD employees on mad dash to become programmatically Kokai certified before mid year reviews and sharing on LinkedIn is a qualifier.
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One of my referrals got a job offer today 🔥🔥🔥🔥🔥🔥
Let’s get these good people impacted by lay offs hired!!
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Over the past 24 hours I’ve had a few companies/social media managers from Co’s ask for a tweet.
I want to be really really clear here.
I promote people and rarely companies.
I don’t accept payments. Ever.
If I think you are doing something great I’ll post about it.
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I’ve received so much outreach in my DMs & texts today from people I respect and love in this industry.
Honestly, I’m humbled. 🙏
#adtech is all I know.
Thankful for so many good people in this industry.
I’m also thankful I didn’t say anything stupid on the podcast.
My opinions are my opinions and i hope you enjoyed them.
Thank you again @ericfranchi and @aripap for having me on your pod.
Truly a great experience!
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My boss arrived at work in a
brand-new Lamborghini.
I said, "WOW, that's an amazing car!"
He replied, "If you work hard, put all your hours in, and strive for excellence, I'll get another one next year"
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We continue to innovate and bring new desirable products to the market.
-AdTech company
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BUILDING THE LARGEST MOST COLLABORATIVE AND POSITIVE FORUM FOR ADTECH IS…..SATISFYING.
This is all incredible.
Positivity is contagious.
Thank you! 🙏
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When the client picked a 50 meter geo target but has a 7 figure budget so you do what you've gotta do to match inventory.
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Tomorrow is Fathers Day.
This goes out to the GOOD FATHERS.
The read to their kids fathers.
The sit by their kids bedside when scared fathers.
The play catch/play princess/build Lego/tea time fathers.
The kids come first fathers.
The do anything for their kids fathers.
The provide and support emotionally fathers.
The faithful fathers.
It is a day to be celebrated but it is also a day to reflect.
No one is perfect.
But you can address it and be a better father if you try.
#HappyFathersDay
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You can view anything in life through a negative lens.
Marriage, friendship, work, and yes, even AdTech.
But living in constant critique really is the harder path.
Choosing optimism, being nice, seeing the good, and finding purpose is such a happier way to live.
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Can everyone just go on PTO already!
It’s supposed to slow down not speed up in December!!!!!
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Want to be good at sales?
Be a story teller.
Know your shit.
Back it up with facts.
Deliver value.
Complete the process.
People can smell bullshit from a mile away.
If you don’t know.
Ask for support.
If your support sucks.
Find a new job.
If you can’t find a better job.
Become a meme account.
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I would like to ratio the CMO of TTD to get Jeff on the podcast!
Can everyone like my comment here!
linkedin.com/feed/update/urn…
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WOAH
I’ve read about 20% of this so far and but this is serious stuff.
adalytics.io/blog/ads-observ…
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Looking at these numbers and they are absolutely insane!
- The AdTech market will grow through 2032, with programmatic ad spend making up over 70% of all digital ad spend.
- Mobile ads lead, making up 60% of global digital ad spend, and are the fastest-growing segment.
- Video ads on platforms like YouTube and TikTok are key in the $200 billion global digital ad market.
- Emerging markets like Asia-Pacific will drive growth, contributing to a projected $1 trillion digital ad market by 2032.
openpr.com/news/3668283/adte…
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I want to be tracked better.
So I can see more relevant ads.
That’s my personal view on privacy.
What’s yours?
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