We make brands distinctive everywhere. Brand Strategy | Brand Identity | Brand Experience

Blue/Gold dress but for burgers:
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What was the strategic insight? Wrong answers only.
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We’re serving more than just Whoppers. Huge shout out to fashion designer @_BryceBarnes who we collaborated with on crew uniforms. Styled on real @BurgerKing employees and photographed by #MariJuliano
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Like if you see a B, comment if you see a K.
Blue/Gold dress but for burgers:
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Penned in the pub in 1967, 'Beanz Meanz Heinz' tops @CreativeReview list of greatest slogans jkr.gl/2q1yCYq
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It was all for you
on monday my wife and i drove by a burger king and i went on an annoying graphic designer ramble about how they should ditch the unappetizing overcomplicated 90s vibes and bring back the classic logo. this got announced today. i have the power to manifest rebrands with my mind.
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Replying to @thehilker
Case Study from @jkrGlobal // These uniform shirts are going to be on the black market in no time. jkrglobal.com/case-studies/b…
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Long live the king 👑 😉 You’re a one-of-a-kind client, leader, and friend @fer_machado123
Got an artwork with things I say from my kick ass marketing team (thx @jkrGlobal). I think one of my fav is “I don’t believe in the idea but I trust you guys so make it and prove me wrong”. That basically defines the level of trust between us and our partner agencies. #creativity
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And it's a GOLD for @hippeas_snacks at the DBA Effectiveness Awards!! @dbaHQ #PeasAndLove
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That’s why we made it, Rachel. To make you mad.
Replying to @jkrGlobal
Honestly, I’m mad I didn’t come up with it first.
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Last night @jkrGlobal was named Most Awarded Design Agency @dandad Absolutely phenomenal news - the celebrations continue! 👏🏻✏️👏🏻✏️👏🏻✏️👏🏻 #DANAD18
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Hey, it was 1999. We get it.
Design agency: Your current logo looks like a gas station logo. Client: Is that a problem? Design agency: Well... You sell food, not gas. 😂 #Design #Advertising @jkrGlobal @raphabreu
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From visual identity to in-store experiences, brand-voice to new-to-world innovations, see the new Dunkin' identity come to life here: lnkd.in/dVhzf2y 🍩 🙌🏻 #branding
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Nice catch!
Watching Gremlins with my kids, and had to snap a shot of this @BurgerKing storefront which is top of mind because of the killer rebrand by @jkrGlobal that’s all over the press. 🤘🏼🍔
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Heinz has been at home in the world’s kitchen cupboards since 1869 🎉 Our Heinz Beanz label is a toast to the very first can of British-made baked beans to roll off the assembly line… way back in 1928! #heinz150 #heinzbeanz
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With Big Ben's160th birthday fast approaching, @officialhpsauce was poised to celebrate. But first, we needed to renovate it... bbc.co.uk/news/uk-england-48…
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A lot to celebrate at JKR today 🏆 5 Clio wins at the 2017 @ClioAwards for our work on #Budweiser & #Hippeas 🍾 4 Gold & 1 Bronze #ClioAwards
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Big news 🎉 Beyond delighted to walk away from last night’s @dandad awards with not only 5 pencils, but the title of Design Agency of the Year for the 2nd year running! Now back to the champagne… #dandad19
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JKR’s Lisa Smith and Sara Hyman, and @BurgerKing’s Ellie Doty and Paloma Azulay, are bringing the Cannes energy to Miami with “How to Be Yourself (But Way Better)”, a film created exclusively for #CannesLionsLive. Watch it on demand starting Monday June 21 via @Cannes_Lions.
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The anti-blanding agency...we like that!
The one thing I absolutely admire about the work coming out of @jkrGlobal is the personality and fun they inject into #branding and #design (as it ought to be) the anti- #blanding agency.
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“A stunning look completely uncommon to the industry. Frankly, I am at a loss for how to objectively describe this work. But I just love it.” Fantastic @Forbes write-up of Hippeas’ branding. We’re so glad you like it @Paul_Earle. #PeasAndLove jkr.gl/2oh7fWR
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Absolutely delighted with our DIAMOND award for @Dominos_UK redesign @PENTAWARDS. Great work team! nitter.app/LordParkesey/status/77…
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Last night #dandad2018 got UGLY! Great night celebrating a wood pencil for the rebrand of @uglydrinks_uk with @uglyhugh Go team 💪🏻
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Have you seen the new @Budweiser summer #design campaign yet? Check it out with @Adweek... bit.ly/1Ofp0j4
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Delighted with last night's GOLD win for @hippeas_snacks @dbaHQ #DEA2017 Read all about the winners here: jkr.gl/2mceJe4
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What a journey we've been on with @hippeas_snacks - read all about how the brand was built with @CreativeReview @liviobisterzo @jkrGlobal
What makes @hippeas_snacks such a memorable and successful brand bit.ly/2uwNzjl
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“Legal just has a couple changes!”
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Big shout out to @uglydrinks_uk & the new identity that resulted in a wonderful wood D&AD pencil! 👏🏻✏️ @dandad
.@uglydrinks_uk was the first 100% natural, fruit-infused sparkling water to market, and @jkrGlobal's 'The Ugly Truth' campaign won a Pencil at #DANDAD18. -> goo.gl/VRPXWi
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Bring it home @WeAreDream! The baseball project's bold new identity won the Social Design trophy at the #DWAwards18, catching the eyes of the judges because: "Design was central, not incidental, and has been used to tell a different story." jkr.gl/2yPxc8c 👏🏻⚾️
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Are you a fan of @hippeas_snacks?! You can vote for them as #branding project of the year @Creativepool #Annual2017 jkr.gl/2kPbfvb
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There's never been a better time to work in Brand Design. See our current vacancies here: jkr.gl/1L9lU96
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And then there was a Diamond... @PENTAWARDS Now to celebrate with a slice or two! @Dominos_UK
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Warning: this film is Ugly. We created it to help the bold, 100% natural brand @uglydrinks share #TheUglyTruth with the world. Here it comes... vimeo.com/262978493
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Thanks for featuring @CreativeReview It's all on sale @Selfridges so pop down and take a look!
WORK: Heinz celebrates 50 years of Beanz Meanz Heinz with Selfridges pop-up and limited edition tins bit.ly/2nbE7T2
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Ugly have been shortlisted for @TheMarketingSoc Brave Brand of the Year 2018! Help them take on the big 🐶🐶🐶🐶 by voting here: bit.ly/2RBqlEL @uglydrinks_uk #brandoftheyear
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Delighted to share our new identity for @DianaAward Here's the story behind the work... #DianaAward #JKRFoundation jkr.gl/2wDO7bY
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🙌 Exciting news to share...
@jkrglobal is the winner of our "Studio of the Year" award. Check out all our top winners here: buff.ly/2VqwXvd
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How do you empower the next generation of creatives? @seansthomas, Executive Creative Director, talks to @ComputerArts @CreativeBloq about why refusing to play it safe is a good place to start jkr.gl/2IBVwPi
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Replying to @CreativeReview
Selected in The Annual: Canned fish isn’t terribly exciting, but @jkrGlobal’s new designs for Tesco Finest put a fun and colourful spin on the humble food bit.ly/2VGU6JH
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Last Monday we were all feeling VERY subdued after our weekend away. Here's a little throw back to that epic Portugal trip #jkrontour
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🇺🇸 IT'S THE 4TH 🇺🇸 We're excited to share a special partnership between @budweiserusa and the National Park Foundation. The collaboration highlights the 12 National Parks found in the same states as Budweiser’s breweries - reminding our nation what makes America the Beautiful.
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Do words really matter? Yes. And when it comes to a design brief, they couldn't be more important... jkr.gl/24Q5NZn
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"The genius of Ugly is the combination of their distinct brand identity and how it is visually executed" 👊 @uglyhugh @uglydrinks_uk
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Check out our latest work on WKD here... Thanks @itnicethat for the write up!
WKD rebrand by @jkrGlobal uses exclamation mark to reflect a “sense of fun” > goo.gl/49332l
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It's almost game time 🏈 @nyjets vs. @buffalobills 🍻 Check out our latest creation for #BudLight
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Great piece in @MarketingWeekEd today by @DianaAward CEO Tessy Ojo on The Diana Award rebrand...
How Princess Diana’s charity is keeping her legacy alive for the next generation marketingweek.com/2017/08/29…
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👏🏻👏🏻👏🏻@uglydrinks_uk @uglyhugh
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Over the past 12 months we’ve been helping Dunkin’ get on a first name basis with America and we’re proud to see the launch of the next chapter for Dunkin’. lnkd.in/dVhzf2y 🍩 🙌🏻
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Ugly drinks gets set to conquer the US 💪🏻jkr.gl/2KQjW57 @uglydrinks_uk @BevNET
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We're making an appearance in @ComputerArts top 50 studios. Real honour, thanks guys 👏🏻
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Erin go grape! It may be St. Paddy’s day but @Ocado has just announced it’s dropping its green identity in favor of a bold and unique shade.
Ocado ditches green for grape in rebrand by JKR - what do you think of the new look? bit.ly/3lnqbQu
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Shortlisted x14 at the 2019 @dandad Awards!! View the work here: bit.ly/2JvTtwn
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Just 24 hours left to cast your votes for @creativepool #Annual2017. Let’s make these projects winners! Vote here: jkr.gl/2kPbfvb
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To top off last night's news, we've won First Place @TheDieline Awards for #Penhaligons too! #Delighted
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This @uglydrinks has nothing to hide 👊🏻 Thanks for the write up @TheDieline jkr.gl/2z3etSW
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So delighted with last night's wins for Billington's & Penhaligon's at the #DEA2015 Some gifts just keep on giving...
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Here's to @nicktubechannel for his AMAZING achievements that were celebrated with The Diana Legacy Award @DianaAward. Well done!!
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Design Matters Podcast: JKR’s Tosh Hall talks branding with @debbiemillman - bit.ly/ToshHallDM
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When it came to branding The Gut Stuff, we knew we needed to capture the twins’ personality & passion for gut health to create a playful identity that could make this sticky subject approachable. Get the lowdown on building the brand here: jkr.gl/2qj1R6x @CreativeReview
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How important is branding? And just how powerful is brand charisma? We're sharing our thoughts with @CityAM jkr.gl/2fK4U3P
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And it's a #GOLD for @hippeas_snacks at @eurobest for Brand Creation. Absolutely fantastic news. Here's to spreading the #PeasAndLove...
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✏️✏️✏️✏️✏️✏️✏️✏️✏️Wow! 9 D&AD Pencil wins & we were recognized as the 🏆Most Awarded Design Group🏆 Check out our winning work here: bit.ly/2Fqubi7
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And finally, it's a wooden pencil for Domino's @dandad #dandad17 Delighted with our trio!
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Rolling through #Camden today - say hello to the @HeinzUK #BeanzMeanzHeinz bus!
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"Healthy doesn’t need to be boring. Start-ups don’t have to act small. And big doesn’t have to be bad.” Read more on the @hippeas_snacks and @jkrGlobal story with our London MD James Nixon & @creativebrief jkr.gl/2DGKMvT
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Looking forward to #BITELIVE tomorrow where we will be telling the story of JKR and Hippeas with @liviobisterzo! @creativebrief
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Get down with the crown 👑 In a move set to turn tables, JKR Shanghai has collaborated with Budweiser to put the iconic king of beers to an electronic dance beat. #BUDMUSIC #Budweiser #china #EDM
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#BKMeltdown is here! As of tomorrow we'll be removing plastic toys from our junior meals across the UK. We are melting down plastic toys for good!
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Absolutely delighted to win Studio of the Year @thedieline Awards last night! jkr.gl/2qrdRVi
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We know whose side we're on. Go #teamketchup 💪
Mayo vs Ketchup. The ultimate Bottle Royale. And there can only be one winner. #TeamKetchup, let's do this. #TeamKetchup
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👏🏻👏🏻👏🏻👏🏻👏🏻
What a moment to see @uglydrinks_uk on shelves at @sainsburys 🙌 The only sugar and sweetener free product in this image, it feels awesome to give consumers more choice in the daily battle to stay healthy. Team work, makes the dream work 👫👭👬🤪🔥🇬🇧💙💯
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🏆 Big News! We won Best 60 Second Film in the @TheOneClub – One Screen Short Film Festival for @TheDieline Rebrand Launch video! #filmfestival #shortfilm
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What a night!! Phenomenal celebrations in NYC @ClioAwards for #Budweiser and #Dominos both picking up GOLD!
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🏆 We are celebrating 5 wins at the 2019 @TheOneClub #ADCawards! @Tesco @DunkinDonuts @TheDieline bit.ly/2V4OFiB
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Great win for our #BeanzMeanzHeinz campaign @TheDieline Awards last night 👏🏻 @HOWdesignlive
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It was 'Gut times' last week as we hosted an event with @TheGutStuff and @couriermedia on how to build a brand. Find out more in this month's issue of Courier...
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Welcome to 2019… and what better way to kick off the new year than with some fantastic recognition for the Social Mobility Foundation. Thanks to @ucllc for recognising @SocialMobilityF as one of the Best Noted Identities of 2018 👏🏻 👏🏻 👏🏻 jkr.gl/2GSZ3s2
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It's all happening @TasteofLondon with @hippeas_snacks - get down there & join the party! #ImAHippea #PeasAndLove
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