On October 7th, my mom happened to be in Israel and I was with one of my close friends who served in the IDF for 4 years whose entire family was in Israel. While my mom was in a bomb shelter and my friend was hearing about friends who were missing, both of them felt scared, and then immediately went to begin posting on Instagram about what was happening. Not because they were in an effort to manipulate anybody, not because they were virtue signaling, but because 99% of people are not going to do their own homework on the issue and, instead, develop their opinions based off of a few posts. So, I find it valid that groups would put effort into coordinating a unified effort, when "posting” is probably not the natural forte of tech people. Considering that there are actors in Hamas creating propaganda videos, this is a warranted approach. On the anti-Israel side, there is an equally coordinated effort and I would be more curious to read an article that, instead, explores both sides of the information war. I’ve created several new TikTok profiles lately to better understand what a fresh algorithm pushes forward, and both times, there was an anti-Israel post in the first 8 videos - I don't think this is necessarily top-down from TikTok but more a result of the huge difference in populations and which videos are popular. So people who want Israel to continue to exist have to be thoughtful to amplify their voice, because jews make up 0.2% of the world population. I understand the issue with firing based on beliefs but most of this article seems to demonize the concept of a community based off of similar beliefs working towards those, painting it as some corrupt conspiracy. Are you not in any groupchats which share articles, ideas, or encourage action? During these dark days, group chats have given me a sense of community.