The email-first operating system for creators who mean business. Formerly ConvertKit.

Get started for free šŸ‘‰
ConvertKit is becoming Kit. Follow us as we rebrand in public. convertk.it/kit-announcement…
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Black lives matter. When one creator suffers the entire creator community suffers. We stand with the black community against racism, police violence, and injustice.
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With our new Newsletter Plan, you can get up to 10,000 subscribers for free. Everything you need to: → start → grow → automate → monetizeĀ  Build your newsletter without having to think about costs. convertk.it/np-early-post-tw…
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We've been working behind the scenes on a new tool to help you earn a living online. Want to join the waitlist to help us beta test it? convertk.it/commercebeta-tw #betatest #newfeature
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A few years ago we launched a book called I Am A Blogger that featured inspiring stories of creators earning a living online. We sold them in sets of two with hopes that having an extra would encourage people to give one away. We didn’t expect it to change someone's life. 1/5
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Now that COVID-19 is a full pandemic we know many creators will soon be in a tough spot. Today we are announcing The Creator Fund: a $50,000 fund to help cover rent, childcare, medical expenses, or groceries for any creator who needs it. Learn more: convertk.it/creatorfund-t
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JUST ANNOUNCED! Introducing the ConvertKit Marketplace! The ConvertKit Marketplace is filled with email templates designed by creators for creators using our newly updated email editor. Start sending emails that are uniquely yours. Read more šŸ‘‡ convertk.it/ck-marketplace-t…
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When you speak up, it matters. We heard your concerns. We listened. And we’re staying as ConvertKit. We’re sorry for our mistake. Read on to understand our why. convertkit.com/staying-conve…
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The Creator Network will make it easy for you to discover and be discovered by awesome creators and help each other grow your email lists together.
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ConvertKit is now Kit. Kit is the email-first operating system for creators who mean business.
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Are you a ConvertKit enthusiast? Interested in teaching & sharing ConvertKit with others (particularly here on X)? Consider applying for our ConvertKit Ambassadors program! To learn more: 1. Retweet this 2. Comment AMBASSADOR and I’ll DM you the details Follow so I can DM.
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We just hit publish on our first ever book all about email marketing (and it's free!) Get your copy here: convertkit.com/complete-guid…
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We're on a mission to serve online creators. Our name no longer fully captured that mission. So as of today, ConvertKit is now Seva. Read more about why and share your #sevastory at Seva.com
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As the creator marketing platform built for creators by creators, we believe the future belongs to creators. That’s why we put together this survey where 2,704 creators from across the globe shared their experiences, data, and earnings. Here’s what we learned. šŸ‘‡
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A panic attack.Ā  A resignation.Ā  $7,500,000 dollars. Here’s how @thejustinwelsh built a valuable creator business on his terms. ā—¼ļø THE CHALLENGE ------- In 2019, after a health scare from working himself to the brink, Justin Welsh quit his high-pressure corporate job to focus on his health and life.Ā  He wanted to build a business on his own terms—one that didn’t drain him. As he grew his online audience, he faced a new challenge:Ā  reaching and engaging different types of creators (from beginners to full-timers) with personalized content.Ā  He also struggled with email software that lacked the flexibility to help him sell effectively. ā—¼ļø THE SOLUTION ------- Justin switched to Kit in 2023.Ā  Kit provided the personalized automation he needed, plus deep analytics and better email deliverability.Ā  Its Creator Network and Recommendations also helped him grow his email list rapidly—unlocking new ways to connect with the right audience. ā—¼ļø THE STRATEGY ------- 1. Email Personalization:Ā  Justin segmented his audience into beginners, side-hustlers, and full-time creators, tailoring his emails to each group’s specific needs. 2. Consistency:Ā  He posted on social media every day, building trust and converting followers into newsletter subscribers. 3. Valuable Content:Ā  His newsletters focused on helping, not selling—short, actionable advice that brought readers back for more. ā—¼ļø THE RESULT ------- In January 2024, Justin launched The Creator MBA and made $1.5M in six days.Ā  His business has now earned $7.5M overall. By switching to the right tools and staying laser-focused on providing value, Justin built a business that supports his life—without the burnout. -- If this was helpful, share it with the serious creators in your life.Ā Ā  Follow @kit for more playbooks on how to build a valuable business.
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🚨BIG NEWS🚨 ConvertKit has acquired @SparkLoopHQ, the #1 growth platform for newsletters. With this addition (alongside Commerce & Sponsorships), we’re 1 step closer to our vision of paying out $1 billion to creators! Learn more about the acquisitionšŸ‘‡ convertkit.com/news/convertk…
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Not sure who needs to hear this, but @ConvertKit is free to: -Send emails to up to 1,000 subscribers -Create unlimited landing pages and forms -Sell digital products and services with Commerce at a 3.5% process fee (ebooks, paid newsletters, albums, fonts, coaching, etc)
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Activism and advocacy are inherent to the experience of being a creator. To be a creator is to be an advocate for a better world. We continue to stand with the Black community. More: convertkit.com/black-lives-m…
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Are you a ConvertKit enthusiast? Interested in teaching & sharing ConvertKit with others (particularly here on X)? Consider applying for our ConvertKit Ambassadors program! Deadline to apply is end of Fri: 1. Retweet this 2. Comment AMBASSADOR and I’ll DM you the details
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The future of the creator economy: → plenty of optimism around income → creators are trying new methods to earn A few other interesting stats:
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A lot can change in a few weeks. This is a unique world event. And we’re seeing a lot of creators in need of help. And that’s why we’re making some changes to our Free Plan. convertk.it/free-changes-tw
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A flywheel picks up momentum with every turn. It gets easier with each rotation. Here are 3 flywheels @jayclouse uses in his business to: → find more newsletter ideas → get more subscribers → make more money Comment JAYS PLAYBOOK and I’ll DM the full breakdown.
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Never used email automations or sequences? You don’t know what you’re missing. Comment JAYS PLAYBOOK and we’ll show you exactly how @jayclouse sets up his automations and sequences. (Be sure you’re following so we can DM you.)
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Your email list is your most valuable asset.
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JUST RELEASED! State of the Creator Economy 2023 Report Insights from over 1200 creators at all stages in their journey and across every niche. Learn what fellow creators have planned for 2023! convertk.it/sotce23-graphic2
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Yesterday our CEO @nathanbarry explained why the future belongs to creators like you, along with several powerful new features and a new name and brand designed with that future in mind. Now you can watch the whole announcement right here: buff.ly/2KFrpmT
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We’re excited to share a first look at part of our new visual brand with you: our font!Ā  This is Kit Sans. It’s a custom typeface that’s been designed to feel strong & trustworthy, but also sincere & welcoming.Ā  The rounded edges & corners on this sans serif help strike that balance and represent our brand strategy. Based on what you’ve heard about our rebrand so far and our new brand strategy & product philosophy as Kit, is this new font: → bolder than you expected → as bold as you expected → not as bold as you expected
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Kit is the email-first operating system for creators who mean business. We're on a mission to help creators build more valuable businesses.
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You did it. Today creators hit $10M in income selling with ConvertKit Commerce in 2022. Want to see some of the creators who made this a reality? šŸ‘‡šŸ‘
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Already have a Creator Profile set up? Reply to this thread or share it with #creatornetwork so we can highlight in upcoming emails and social posts!
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Gmail & Yahoo created new guidelines for emails that began Feb 1. If you haven’t made the right changes, a lot more of your emails are going to land in spam. You need to set up a verified sending domain and DMARC record. Comment GOOHOO and I’ll DM you the step-by-step guide.
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Replying to @immad
If you could give a TED talk on anything, what would it be?
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Before starting a paid newsletter, ask: ↳ can I create content regularly? ↳ can I maintain quality & schedule? ↳ is my audience size & cost balanced? Comment PAID and I'll DM you the step-by-step guide to get started. (be sure you're following so I can DM you)
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Revue users: Your newsletter platform shutting down sounds stressful, but it doesn’t have to be. Let us do the hard work for you so you can spend time with loved ones this holiday season. (PS- we’ll move you for free) convertkit.com/migrations
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We just reached $30,000,000 earned by creators on ConvertKit Commerce! šŸ’°šŸ’°šŸ’° Drop a link to your most successful product in Commerce.
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"I made an angel investment in myself. I expected to lose it, but there was a small chance for a spectacular return." Learn how @khemaridh quit his high-profile job on Wall Street and redefined success on his own terms convertk.it/khe-hy-tw #IAmACreator #CreateEveryday
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Creators have now sent over 100,000,000,000 emails on ConvertKit. That's 100 billion if you don't want to count all those zeros šŸ“¬
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In the Creator Network, your Creator Profile is how creators will get to know your content before choosing to recommend you, and how their subscribers will explore your content before choosing to subscribe. Have you set yours up yet? Here are 2 best practices to follow:
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Every few months here at ConvertKit, we have a Creator Friday. It’s a day where everyone on the team can tap into their creator side. → work on their side hustle → build something → write music etc. We’ll be sharing what some folks on the team are doing today. We’d love to see what creative work you’re doing! Quote tweet this along with a picture of what you’re creating today. #CreatorFriday #CreateEveryDay
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Thank you for the past 10 years of ConvertKit. We're excited about the next era of serving creators as Kit.
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Here are the best Black Friday deals for creators. 0:00 @MightyNetworks 1:40 @kit 2:56 @ThriveCart 3:54 @SenjaHQ 4:43 @creativecloud 5:14 @ecammtweets 6:00 @TransistorFM 6:41 @canva Links to offers in the thread:
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Getting more email subscribers can be a grind. But it doesn’t have to be with the right flywheel. Here’s what @jayclouse does:
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Create every day.
Create for just one hour each day
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Don't copy & paste. Copy with taste. Copy and taste is the ability to blend from many sources, elevate, and share the credit. @YoushaeiĀ  šŸ“ø credit: @showit
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Countdown to Kit. Here’s a sneak peek at our new dashboard. As we re-designed the dashboard, we focused on putting your data front and center. We listened to your feedback and now the information you care about is more visible than ever. The full-width design gives you more space to see what really matters We’ve even made the fonts bolder and more expressive, so everything is easier to read at a glance. Our vision for the dashboard is to eventually give you even more customization options, so you can organize Ā it to fit your needs and your business.
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New app in the app store to further extend the power of Kit. The Lex app uses AI to draft a newsletter in your voice. It uses all of your previous Broadcasts as it’s training data. Go to Automate → App Store to install it. What other apps would you love to see built?
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šŸ“£Something BIG is coming… One week from today, we’re sharing something new that will change the way you grow your email list. Make sure you’re on our email list to get all the info…convertk.it/cn-tw
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Have you heard of our new free Newsletter Plan? Here’s what you get (for free): → manage up to 10,000 subscribers…
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Writing a newsletter should get easier over time, not harder. Here’s how @jayclouse is able to: → have a bank of the exact needs of his audience → always have an idea of what to write about next This is one of the flywheels Jay uses in his business.
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Great news – you can now watch every main stage talk from this summer's Craft + Commerce! Check out the full playlist right here. piped.video/playlist?list=PL…
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Excited to announce 'Lyrics of Livin,’ Matthew McConaughey’s newsletter on Kit! Starting Jan 3rd, get 5 minutes with McConaughey every Friday at 5PM. Stories, tips, and truths to end your week with purpose. We can’t think of a better way to ease into the weekend than with @McConaughey himself.
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The breakdown of @nathanbarry's keynote at Craft + Commerce this year. Incredible visual notes by Emily Mills. See his full keynote here šŸ‘‡ piped.video/CM7wmC9nQ_s
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If @tferriss only had ONE way to reach his audience, he’d do this.
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You can now duplicate your snippets. Duplicate your most-used content, make quick adjustments, and save new versions in seconds. Are you using snippets?
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Can you describe your email newsletter in one tweet?
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Tips for spotting great landing page builders: ↳ easy to use ↳ offers flexibility in designs ↳ provides insight into performance ↳ works well across different devices See our top 10 landing page buildersšŸ‘‡ convertk.it/free-lp-tw
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It's a new era for the creator economy and email. Thanks for sharing @AP. apnews.com/press-release/bus…
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How did you make your first dollar online?
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We're a company for creators, by creators. @ItsKyleAdams helps the biggest newsletter creators as a Creator Growth Manager. He's also the writer of the newsletter Creator Glue. Subscribers include: @jspector @KateBour @jayclouse @thejustinwelsh @chenellco Check it outšŸ‘‡
If this sounds compelling to you (and I bet it does), check out @ItsKyleAdams' newsletter.
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Are you considering what color your CTA buttons are? šŸ”µ creates the sensation of trust & security šŸ”“ energy; creates urgency 🟢 associated with wealth 🟔 optimistic & youthful 🟠⚫🟣 ??? Want the full breakdown? Like this post and comment CTA GUIDE and I'll DM it to you.
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We’re looking for creators to help us truly define what the creator economy is and what it’s becoming. Will you help us by filling out this survey? convertk.it/survey-2022-tw
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You need to make some changes to your email setup now. Comment YAHOOGLE and I’ll DM you the instructions.
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24 must-listen podcasts for creators. How many of these do you listen to? šŸ‘‡
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NEW ON CONVERTKIT Our template marketplace & revamped email editor! ConvertKit is THE marketing platform for creators: āœ… beautifully designed newsletters āœ… best writing experience āœ… welcome sequences āœ… sales funnels Come grow your business with us. convertk.it/marketplace-text…
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I’ll go first. 113 Cherry St #92768, Seattle, WA, 98104-2205
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In his interview with @colinandsamir, @tferriss shared the one tool in his business arsenal that he'd keep over anything else: Email. It’s a pleasure to host Tim Ferriss’ 5-Bullet Friday email on ConvertKit! Sign up for 5-Bullet Friday here šŸ‘‡ go.tim.blog/5-bullet-friday-…
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Biggest newsletter fail of yours?
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What do @themandymoore, @hubermanlab, and @tferriss have in common?
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You don't need a fancy website to grow your email newsletter. Take a look at @chenellco. She grew her newsletter from: 900 → 12,000 subscribers ...in 6 months Love that her website is just a simple and effective newsletter landing page šŸ‘‡ growthinreverse.com/
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We’ve heard your feedback. Undo and redo buttons now in the email editor. ā†©ļø ā†Ŗļø
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Have you ever... felt like an imposter? felt so deeply hurt by one negative comment that it erases all your positive comments? felt absolutley terrified to click send, publish, live, or launch? But you did it anyway, didn't you? Because you're brave. #CreatingBravely
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Automation and segmentation is the secret behind @thejustinwelsh's $1.5M course launch. Comment WELSH and I’ll DM you his ConvertKit playbook so you can see how he did it.
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Give your email list a major boost with an optimized landing page.Ā  Discover the secrets in our ultimate guide for newsletter landing pages for creators šŸ‘‡ convertk.it/newsletter-lp-tw
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Huge shoutout to our filmmaker extraordinaire @henryzw (who we need to get to come hang out here on X more!)
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Bonnie Christine gives us a breakdown of how she makes up a $4.5 million dollar year as a course creator and surface pattern designer. How many streams of income do you think she’s built? Watch Bonnie’s full film here convertk.it/BonnieIAACS3-tw
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UPDATE: You can now control the A/B test duration in your Broadcast emails. → A/B test subject lines from 30 to 240 minĀ  → Automatic deployment of winning linesĀ  → Real-time insights on the Analytics page Try it out today! What other updates would you like to see?
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We're hiring at ConvertKit! Join us on our mission to help creators earn a living. We're 100% independent and 100% remote, with an emphasis on work / life balance. Here are the current openings...🧵
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Why do you think @aliabdaal considers this is a mistake?
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This week we passed 400,000 subscribers referred through the Creator Network! šŸŽ‰ What's 1 win you had this week?
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What does it mean to be a blogger? We've found out & it's all in this 2017 Report. Get your copy: buff.ly/2jpFKd1
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Sometimes the only way to keep going is to stop. Read @csallen's story to find out how he used 5 years of burnout and failure to create a dream come true. convertk.it/courtland-tw
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How we ACTUALLY feel about working at ConvertKit… #createeveryday @charliprangley @IsaAdney @ItsKyleAdams @GibsonEdu @hashtagcolson @nathanbarry @madisonmaeorg @romanedgn @CollinTate @corydhmiller
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"Audience is about creating connections. A crowd is about chasing views." @nathanbarry #craftcommerce
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We've been getting a lot of questions about our SEO and site traffic with the rebrand. Shoutout to our SEO expert @CollinTate for leading the charge on this.
The ConvertKit redirect seems to be going quite well so far. They've nearly recovered their previous traffic levels within 3 weeks. Can't remember ever having seen such a quick transition šŸš€
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Why we’re changing our name to Kit.
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Creator @bradhussey sharing what's possible with Kit's email templates:
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UPDATE! You can now use the Creator Network with many third-party forms, including: Optin Monster ConvertPro ConvertBox Bloom Mediavine Grow Contact Forms 7 Forminator WPForms Gravity Forms See thread for how to enable it...🧵
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This is what success looks like for us at ConvertKit… @nathanbarry #forcreatorsbycreators #emailmarketing
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Are people getting to your landing page but not leaving their email? Comment LANDING and I'll DM you a guide with some different things to try. (be sure you're following us so I can DM you).
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We will officially become Kit in September. Our rebrand involves a new name, brand strategy, brand identity, and philosophy for our product to make it more valuable to creators. So until then, we're still using our current brand style; just made a few modifications to our social channels to mark the start of our rebrand in public.
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Why we always have been, and always will be, a remote company. Also, we’re hiringšŸ‘‡ convertkit.com/careers @nathanbarry #remotework
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Thumbnail A or B?
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UPDATE: You can now filter sequences by active and inactive. This helps keep past work accessible but out of sight. Happy organizing šŸ‘šŸ—ƒļø
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In case you're wondering what we're all about šŸ‘‡
A short-but-complete breakdown of why I love @ConvertKit and why I believe it's BY FAR the best marketing platform for creators. Let's start with the obvious... email marketing šŸ“§
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This is coming from the guy who used ConvertKit for his $1,500,000 course launch. ConvertKit is for creators who mean business.
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Looking for a new email platform? Here's what our 3 plans offer if you have 10,000 subscribers. Yes, our Newsletter Plan is free up to 10,000 subscribers. And yes, it even includes a welcome email automation.
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We've created a new tool in ConvertKit to help you grow your business. Learn more in Nathan's Work in Public post: buff.ly/2fOSYNv
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