Most newsletter engagement advice is shallow: → “Write better subject lines!” → “Send at the right time!” → “Shorten it!” Here's what really matters: 📩 Opens are good 🔗 Clicks are better 💬 Replies are gold I call it the Inbox Trinity. Which are you optimizing for?

My wife survived cancer. God is good. #tweet100

I’m looking for a solid copywriting course. Any recommendations? #tweet100

Did you know that 98% of my content is fueled by coffee?

A year ago, my wife was diagnosed with cancer. A few weeks ago, the tumor was finally removed. A few days ago, the test results came back. There was no cancer found in the removed tissue. Not even a trace. 🙏🏼🎉

Some day I will have 50k newsletter subscribers. Not because I'm special. Because I didn't stop showing up.

Harsh reality: Some bad designers get paid more than good designers. The determining factor often isn’t skill, it’s confidence.

It was 2014, and I’m in a car headed to a city 1 hour away with a creator I just met. We’re going to a meetup full of people I’ve never met. I’m unconfident, an introvert, and have no idea what I’m doing. But I'm about to show up with one of the biggest names on the guest list. A few years later, I’m a no-name creator on a stage at a conference alongside known names, giving a speech to a packed room. I fumble over myself a bit and leave the stage more nervous than when I got on it. As time moves on, I co-host a podcast that’s live-streamed to dozens of people every week. For 129 episodes. Then the trolls come. “A charismaless waste of space” one calls me. So doubt creeps in. It shouldn’t, but it does. Maybe I’m really not worth listening to. Maybe I really can’t make an impact. This is the moment I make a huge mistake. I let them win and I fall back to a life of obscurity. I’m still helping people behind the scenes, but I’m not putting my voice out there. More time passes and now I’m helping some of the top creators on the internet. Sending them emails, getting on calls with them or their teams, even meeting them in person. I decide that I have to get back on the stage. I have to share what I’ve learned. But here’s a secret… My introversion hasn’t gone away. I still have moments of doubt. Many times I still have no idea what I’m doing. I keep pushing forward because I’ve learned the value of communication and connection. Despite my insecurities, I can make an impact with my time here on earth by learning the right skills. I hope you’ll get out of your comfort zone and do the same. You know a lot, and the world needs to hear from you.

Study color. Study layouts. Study business. Study discipline. Study marketing. Study typography. Study copywriting. Study communication. Study self-awareness. Take action and practice all of these. Advance your career.

Today is the day! My 100th day of the #tweet100 challenge. It's also my birthday. 99% success (I missed one day😑) 146 new followers 🥳 Thank you to everyone who has kept me motivated!

Today is my first day on the core team @ConvertKit. So pumped to be on such a great team with an awesome mission! 🎉

Is there such a thing as too much coffee?

I’m thankful more than one day a year. Thankful for more than I can list. So I’ll highlight one big thing I’m extra thankful for every year around this time. Thankful that my wife beat cancer. She was diagnosed on Dec. 20, 2020. Right in the middle of the holidays and the worst year ever for just about everyone. After the worst year of treatment imaginable, she fought through. This year we’re celebrating 2 years of completely clear scans and great health. If you or your family are going through something like this, please know there’s hope and peace on the other side of it. I hope you have a happy Thanksgiving 🙏🏻

Mailchimp is being acquired by Intuit. 😱 If you haven’t already, now is the time to move over to @ConvertKit 📬 ✨

Today's my birthday 🎈 Please share your favorite coffee gear or dad joke.

A framework for success: - X: Have conversations and learn struggles - Newsletter: Share how to solve those struggles. - Product: Offer your highest value solution.

I have a stupid goal that just might come true. Reach 2,024 followers by 2024. Why? I have no solid reason to give you. It just feels poetic. Please share to support my poetry.

Writing a newsletter isn’t hard. Sending a newsletter isn’t hard. Growing a newsletter isn’t hard. Doing all of the above consistently is the hardest part.

Me: “I finished writing my newsletter” My daughter: “Oooh, I want to see your new sweater!” I publish a weekly new sweater now.

You’re six months away from having a much better portfolio than you have now. Remind yourself of this often.

For 147 days I've shared something here every day. Some stats: +426 followers here +447 newsletter subscribers An increase of 1.1k average impressions per day I have no idea if these are good stats, but there they are. Thank you to everyone following along ✌️

Experimenting is good. Not sure how to feel about this but hey... at least I did something a bit different. 🍞😂

Every person you follow and admire now started at zero, made mistakes, and never gave up on improving. Don't be afraid to share your work.

"So many people do this better than me, I can't compete." Don't try to outdo someone else, try to outdo yourself.

Self-initiated projects are a great way to focus your portfolio, build your skills, and attract good clients (or employers). This is potential gold. ✨ Self-Initiated Projects Done Right [Thread] 👇

Do your newsletter subscribers get a welcome email?

Today is a big day for a little reason. I don't have a $10k/month "easy" growth hack to share with you today. I have $8 to share. Not the first $ I've made online, but it is the first $ I've made since starting Creator Glue. And I made it by sharing my favorite newsletters... The @ConvertKit Creator Network has been a huge source of growth for my list. And with the addition of @SparkLoopHQ paid recommendations, I get compensated for sharing my favorite newsletters with my audience. Win-win!

A lot has changed in 8 months. (I spent hours on cable management under the desk ☠️) #tweet100

Thank you to everyone subscribed to the Creator Glue newsletter! I'm blown away by the support.

Please keep repeating yourself. If you have something meaningful and valuable to share with the world, don’t say it once. Say it 100 times. Say it in many different ways. Say it often or it will be forgotten.

Don't be afraid to share your work. Your skill level does not define your ability to inspire others.

Savor your time together as if it’s the last day you’ll be able to. Never take each other for granted and never wait to resolve issues. Always make forgiveness the default.

There are so many great people in these circles. 🙌🏼

I get excited about writing, videos, and design. I love the concept of growing an audience. I get energized by helping people. I also get tired. I also feel uninteresting. I also feel like I have to keep up. I've learned this is what a lot of people think but never say.

It costs $0.00 to be encouraging this week. Who’s someone you’ve enjoyed following lately? #tweet100

While showing my wife a design I'm working on, my 2 year old daughter said: "I wuv it daddy!" I've reached the height of my career. 🥰

September 5, 2014 was my last day to go in to work. Sitting on the couch in our one bedroom apartment, adrenaline flowing, I made the decision. With my wife by my side, we clicked send together. On the outside I had it all figured out, but deep down I had no idea what was next. All I knew was that I wanted autonomy. That corporate life wasn’t for me. That nobody cared about my fulfillment as much as me. That I wasn’t where I belonged. It’s hard to believe I’ve been working from home for 9 years now. I’ve had 3 full time jobs in that span and a few years of self employment. But one thing has been consistent. On September 5, 2014, I vowed to do everything in my power to focus on fulfillment and purpose over a paycheck. Today I work from home for a company I believe in. I’m blessed with more than I deserve. My family is at home with me every day. If I would have deleted my resignation email in 2014, my life would have looked a lot different. Who knows if I would even be writing this or if I would have let the corporate machine grind me down to a powder. You only get one life… And for most of it you’ll spend half of it at work. Find what brings you joy and never stop pursuing it.

My New Years resolution is 3840 x 2160 #tweet100

What are you working on this weekend?

I probably won't have 2,024 followers by 2024. The numbers just don't add up at the current rate of growth. But I'm beyond grateful for everyone who has decided to follow along and support my little community here. Not a day goes by where I take that for granted. Thank you 💌

I just received this in the mail! If you haven't checked out @ugmonk already, please do - ugmonk.com

🚲 A bike doesn’t go anywhere unless you pedal. 💡 An idea doesn’t go anywhere unless you take action. #tweet100

Your best content is easier to create than you think. Here are 4 steps to get you 97.5% of the way there:

A few benefits of writing a newsletter: • You get to practice writing. • You get to share your perspectives. • You get to build a network. It’s such an important asset to have for your business.

This Mother's Day we have a lot to celebrate! We're excited to finally announce we'll have a new addition to our family this year! We praise God for this beautiful gift and I'm so thankful for what a wonderful mother @DDAdams25 will be for her/him (we don't know just yet).

My daughter still calls my newsletter a "new sweater". I still smile every time.

Don't waste your time getting so caught up in the details that you never produce anything.

5 people who make Twitter worth checking: Marketing Design - @charliprangley Creative growth - @jayclouse No-Code - @LaceyKesler Productivity - @mattragland Sponsorships - @justinmooretfam

The family is growing... 😄

Here we go 😀

Here's a quick tip. The rotate feature in Illustrator allows for degrees + number of copies (e.g. 360º / 3 objects)

Nobody will notice your work if you never show anyone. #tweet100

Not to brag but… It looks like I have good taste. My top podcast of the year is the best out there. Thanks for so many great episodes @jayclouse

This newsletter blueprint will take you to the top: ✅ Be specific ✅ Share everything you know ✅ Make a template for yourself ✅ Edit for clarity ✅ Post consistently ✅ Connect with your readers ✅ Never give up

You don't need skills to get started, you need to get started to have skills.

15 Timeless Habits That Will to Grow Your Audience No short term growth hacks included. // THREAD // #tweet100

They say: "wake up at 5am, write 1200 words, and throw yourself in tub of ice." You can go that route, but it’s not for all of us. Instead: • Wake up after 8 hours of sleep. • Write a little each day. • Focus most of your effort on meeting and supporting other people.

Doing what you love is not a myth, it just takes more time and effort than most are willing to invest.

How to make 2024 your best year: Try to make it the best year for everyone around you.

There's still a lot to be done but I'm finally settling into the new studio.

Be your own subscriber. Send yourself a preview of every newsletter. Ask yourself: → Is the subject line interesting? → Would I read this? → Is there a meaningful takeaway? If no (to any), edit or toss the idea.

Me at age 23: - Felt stuck - College dropout - Scraping to pay rent - Had few connections Me at age 33: - Debt Free - Part of a great team - Know incredible people - Feel content and motivated If you feel stuck right now, remember your future hasn’t been written. #tweet100

You can still pick up a copy of Creative Things for free! Includes @illustrator, @sketchapp, and @figmadesign files.

Do you really want to build a successful newsletter? Then get focused on these three skills: • Networking • Writing • Consistency Everything else is noise.

My daughter was born a month ago and I can’t imagine life without her. ❤️ P.S. I’ll be back from my very long break soon!

I finally elevated both of my displays. The desk is coming together. 🙌

It's here! Choosing Great Colors is now available. 🎉 choosinggreatcolors.com

Starting the week off right with a clean desk and Christmas spirit.

People say kids distract from growth. When my daughter was born, I got more determined than ever. I’m making more connections now than I ever have. I’m learning more now than I ever have. I’m earning more now than I ever have. Kids are motivation. Not a distraction.

How to make big changes: 1. Write out your goals 2. Review them every day

Clients need to see your work if you want to get hired. Don’t have client work? 💡 Create your own brief. ✅ Complete your own project. 📝 Document the process. 📚 Share a case study. 🔁 Repeat until you have a client. Waiting and hoping won’t get you anywhere. #tweet100

My 3 year old daughter is my biggest fan. I’m not sure how much more successful I could be.

Every moment of reading Atomic Habits by @JamesClear is valuable and meaningful. This is a book I’ll be reading far more than one time.

Your newsletter subscribers are readers. Readers love good writing. Readers share great writing. So become a great writer.

I just submitted my first app for review. 🙌

Do you assume everyone following you knows about your newsletter? They don’t Do you want everyone to know about your newsletter? Talk about it more often. WAY more often than you think you should.

#seanwes2016 is unlike any conference. Such a diverse group of cultures coming together like family is a beautiful human experience.

The biggest benefits of writing a newsletter: • You get to practice writing. • You get to share your perspectives. • You get to learn about your audience. • You get to build a network. It’s an amazing asset to have for your business.

Having an idea is easy. Planning how you can make that idea a reality is challenging. Taking that idea from concept to reality and actually making something is one of the most difficult things you'll ever do.

I'm about to help 1,410 people unlock easy mode for their newsletter publishing. Especially for those like me who have a lot more going on than a newsletter. Sign up using the link in my bio: @ItsKyleAdams If you're already a subscriber, thank you and please share. 🙏🏻

If you’re in your 20s: • Learn copywriting. • Grow an email list. • Stay far away from debt. • Build a following on social. • Study truly successful people. Those are solid investments for your future. #tweet100

I'm back to self-employment and it's been exciting but lonely.

I have decided to move back to my roots and pursue web design. This has been a big decision and I am happy to also announce version 1 of my site redesign is live! I hope you'll check it out and please share if you know of someone needing a web designer. kyleadams.me

3 weeks ago I bought a course. Impactful Social Writing by @ericasmyname and @ABetterJones Honestly I was a bit skeptical, but these results don't lie. 🤯 10/10, would buy again.

Building this was the highlight of my day. 😍 #tweet100

Why do (or don't) you have a newsletter?

Why did you start your newsletter?

Do you read your own newsletter? Would you subscribe to you?

Just spotted @chenellco in the latest @AliAbdaal video. Love to see it!

If you’re one person using “we” on your site & avoiding “looking solo”, you’re throwing away a lot. Small brands have big advantages: 👋 Close 1:1 relationships with your audience. 🔬 The ability to give each client/customer focused attention. 💬 Friend level word of mouth.

This book is powerful. Very happy to see @seanwes bring it to life and honored to have designed the cover. overlapbook.com

I’ve met so many great people on X. We've had very meaningful conversations. But I will always prioritize my newsletter subscribers.

"I don't have time." There are 168 hours in a week. If you work 50 hrs & sleep 8 hrs a night, you have 62 hrs a week for other things.

For years I focused on having a healthy mental state and ability… Meanwhile I completely neglected my physical health and ability. I’ve been obese and out of breath for years, but I’m not settling for that anymore. Please take care of your mind AND body. 🧠💪

Your subscribers are smart. They value their time. Do you? Write clearly. Edit ruthlessly.

𝗪𝗿𝗶𝘁𝗲 𝘆𝗼𝘂𝗿 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝘁𝗵𝗲 𝘀𝗮𝗺𝗲 𝘄𝗮𝘆 𝘆𝗼𝘂 𝘁𝗮𝗹𝗸. - You’ll attract people who connect with you. - You’ll never share something “off brand”. - You’ll be consistent without trying. Everything you share will be a reflection of you.

What do you think? I decided to revisit some old work and give it an upgrade. Take control of your color choices 💪 choosinggreatcolors.com

Take command of your day. ⌘

I've included files for @figmadesign users in the Creative Things icon set. Get it for free: creativethings.io

Taco Tuesday special 🌮 How to make a taco shell.