🫶Have a happy Friday!
Our company is about to start operating publicly, which means that everything we do will be showcased to the public
Over this past year, we have gone from being an unknown little project to still being an unknown little project . Today, I want to share with you all my thoughts and experiences.
In the past year, our team members didn't have much experience in web3 entrepreneurship. Our founder,
@Cryptowheat2022 comes from a web2 background. He is an entrepreneur and a crypto market OG. However, after the FTX incident, most of his focus went back to his web2 ventures. In 2023 at our community gathering, Brandon approached me with the idea for
chameleon.travel. I thought it was fantastic, and just like that, we became partners. We hired an illustrator and six developers to start working towards this dream
n January 2023 - Birth of the idea
In February 2023 - Team formation, creation of social media accounts
In March 2023 - First batch of community members attend Chameleon Travel Club event gathering
In April 2023 - Project initiation, website development begins
From May to September 2023 - Offline company site selection, design, and decoration. During these months, we promoted and advertised our ideas and vision on online social media platforms. We put in immense effort during this period, keeping ourselves incredibly busy because we lacked sufficient web3 media resources. We aimed to build up our own presence. Many were reluctant to engage with a project that had no visibility or content to show at that time. Therefore, we invested a significant amount of energy, time, and effort into promotion. The market was full of pitfalls, and we were extremely meticulous in our personnel selection. (Looking back, I realize we should have spent money to hire a few top KOLs for promotion back then 😂, this would have saved us a lot of time). However, it was challenging for people to understand our project at that time, so hands-on promotion seemed like the better option, right... (One more concern: Hiring these top KOLs might lead to even greater market fluctuations. Our main purpose in coming here is to introduce and expand our company's business, not to create hype)
n October 2023, things started to heat up for us. To be honest, many individuals probably joined in after seeing my involvement in a community project and the attractive floor prices. I wasn't particularly thrilled because looking back, some of these individuals have already disappeared 😅. By the end of October, we officially launched our project. The market was in a bearish phase, and many speculators sold off at very low prices, confirming my suspicions.
After the project launch, it was a fresh start and time for a new marketing cycle. Our community was about to face greater challenges. I don't think our project had major challenges, considering we had revenue streams and sufficient project funds. However, many community members held various opinions, especially given the market conditions at the time. Retaining people was actually quite difficult. Moreover, our platform development took a long time, and this "air time" posed a significant challenge to the community.
Nonetheless, I'm pleased to see some long-term investors interested in our goals continuously buying in. Before the platform went live, the initial price based solely on our vision had reached an incredible height. The cryptocurrency market sentiment was at its peak. However, due to development difficulties, we had to delay the platform launch. Many investors couldn't wait and began selling off, marking the start of a long downtrend
When the platform finally went live, it wasn't exactly good news because everyone felt the same way inside. Once the expected news was out, it lost its appeal. Our community then entered a prolonged period of decline. I believe every project needs to go through such a cycle. It's actually a good thing for both the community and the team. When the tide recedes, you can see who's swimming naked. After experiencing such a cycle, the community's cohesion actually grew stronger. It's like losing something only to gain something more valuable in return. Looking back, the roots of our small sapling have grown even deeper now.
This is a reflection on the experiences of the past year or so. I've only shared a part of it, and there are more stories that I want to save for a late-night rant.
Next up, here's what we have to do and the challenges we face:
1.The company is officially in business, and we need to recruit more talent, which means spending more time on hiring and managing people.
2.Prepare for the roadmap fund plan.
3.Prepare for the real estate business.
4.Find more stakeholders to join.
5.Organize a private gathering for the third batch of stakeholders.
I will release the detailed information at the right time, so please share this announcement to prevent anyone from missing out. Lastly, I hope everyone makes big money, not just a few hundred or thousand dollars in profit. We're here to make 10x or 100x returns!