CMO @RoboStrategy || prev: director of growth @monad, venture investments @cmsholdings || views are my own
Manhattan, NY
- Tweets 19,343
- Following 2,306
- Followers 140,834
- Likes 157,425
hey man just wanted to reach out and say i loved how much you drank at the networking event last night
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gf started a new finance job today
lots of guys taking her out for coffee to get to know her
is this normal or is it over?
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I have his tweet history downloaded from last week
will download new set and run vlookup and post the newly deleted ones 🫡
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can we get a little transparency into how XRP, SOL and ADA were chosen for the reserve lol
like did they have a discussion about this or did they just poll 10,000 Uber drivers and called it a day
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i am a monad faucet now
reply to this tweet with a monad address and i'll send you some tokens
must be following, will snapshot all addresses and distribute tokens in exactly 12 hours
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i mean the other framing on it is
would being in worse shape and making less money make your problem better?
hard to find a yes to that one
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dude who tf is advising the Trumps on launch coins rn
they HAD IT and then just undermined the whole damn thing with Melania smh
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dude you cannot just tweet this lol
this is like if Putin hopped on twitter and said he’s dropping a six-word story:
“might press the button; maybe not”
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"wow i've never seen a Bitcoin in person before, really impressive stuff very nice"
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i've had 10+ calls this month with S-tier crypto projects looking to build stronger marketing and community flywheels -- putting some of the suggestions publicly here on twitter
10 rules for crypto marketing & community: a systems approach
1) stop posting ads.
if your main twitter constantly talks about your product, you are posting ads. people hate ads. when you open youtube to watch a specific video, you cannot wait to skip the ad that pops up. same with crypto twitter. if you consistently post ads, don't be surprised when people don't like your brand or aren't engaging
2) you are competing with influencers and entertaining content on twitter, not with other protocols.
when most people open CT, they are checking to see what Cobie posted, or what memes are created about the ETH ETF, or whatever the trend is that day -- entertainment they enjoy. you are competing in the same attention economy as these folks, not just against your project's competitors
3) your marketing & community strategy should take a systems approach.
it is much more accurate to view marketing and community through the lens of a complex system with various inputs and outputs rather than one-off segmented areas. there are flows between discord, telegram, twitter, etc that all impact each other. optimizing for good flow between the areas will yield much better results than tackling each one individually. community and marketing are intertwined. if you silo them, both will be less effective. they are a tag team -- make sure the system allows them to make each other stronger
4) invest heavily in community.
if you do not invest heavily in community, do not be surprised if they are not invested in your project. if the community member experience stinks, there are many other crypto communities for them to hang out and be active in. if you do not enjoy spending time in your own community i promise you no one else will either. make the experience awesome
5) post and interact with top community content from your main account and from the founders' accounts.
there are 2 main reasons: 1) their content is very likely better than your own teams' stuff anyway, so marketing becomes a process of curating top community content instead of trying to create top down memes which rarely hit, and 2) it makes the community know you value high quality contributions. how often can a community member create something and have this massive company shout out how good it is? it's a cool feeling and most projects aren't willing to do it. interact with your community publicly
6) association > knowledge.
Red Bull doesn't post a single picture of Red Bull cans on their instagram. it is all cool people doing awesome things with the Red Bull logo slapped on somewhere. they make people like the brand, and then down the line this leads to positive effects for their company. if their instagram was just posting about Red Bull's formula vs. competitors they would have been dead a long time ago. lead with great associations and let people learn about the product on their own once they want to
7) do not blindly copy and paste someone else's strategy.
a good marketing & community strategy is built from first principles using the product stage, vertical, target audience, current reputation, etc as inputs. what is the correct strategy for someone else's project is very likely not the exact right strategy for your project. you can take inspiration from other approaches that you like, but highly recommend building your own system from scratch
8) quality > quantity.
automated questing is not a good strategy. using platforms where people claim rewards for "follow, like, RT" may seem like a cheap way to boost engagement, but it completely dilutes real people who would organically engage, and also looks like trash when you have 7.2k likes, 7.2k RTs, and 10k views. do not sacrifice real people who will be in your community for months or years just to get bot engagement -- you will never create sustainable flywheels this way
9) do things that don't scale.
early on you are lucky if you have 5-20 people that care about your community at all. make sure you are showing gratitude and appreciate for anything and everything they do that make the community stronger. don't worry about how that won't work if your community grows to 50,000 people -- if the team isn't having 1:1 interactions with these folks, you'll never get there anyway
10) a community is made up of REAL people with REAL lives that have other things to do.
can't believe i have to add this one but it comes up often. your community is not some number on a sheet that shows traction -- they are as real as you, the person reading this. create your system for them and heavily degrade any "bot" type interactions since it dilutes the quality of experience for your real members. having 100 real people who care about the community and your project puts you above 99% of other crypto projects. treat your fellow community members with respect if you hope to have any amount of respect in their minds
----
marketing & community are more accurately described and understood through a systems approach. it is much more of a task of creativity and engineering than simply twitter game. they are important things to get right and shouldn't be left up to chance. anyways, if this gets less than 100 likes i'll probably never talk about this again but if it does well maybe will post more stuff like this moving forward. ty
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it sounds like Larry Fink got racked with his absolute boys last week, had an epiphany about crypto and is now fully entering the crypto rabbit hole
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reply to this tweet with a monad address and i'll send you some tokens
must be following, will collect all addresses in 12 to 24 hours
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over the last 2 months, i have:
- quit nicotine after 10 years
- 10g of creatine daily
- slept >8 hours every night
- started journaling
- daily cardio & cold showers
- quit drinking alcohol
this experience has completely changed my life forever
8 most noticeable effects:
1) all of my friends are basically gone
2) fully lost my sense of humor
3) my work productivity 0.5x'd
4) kicked out of most groupchats
5) stopped getting invited to parties
6) stopped getting invited to family holidays
7) fairly sure i developed ED (?)
8) my gf broke up with me
absolute trap!!! i do not recommend this for anyone
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it took exactly 2 weeks.
my friend went from interested in Bitcoin, to memecoins, to retired.
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rwlk
How to Prepare for the Upcoming Monad Mainnet Launch
Airdrop:
- The airdrop claim portal goes live on Tuesday (in 2 days)
- The claim portal link will be tweeted from the @monad account
- I will be sending a “How to Claim” post from this account on Tuesday. There will also be a few guides on this from official channels. It will be super easy but there will be guides anyway :)
- BEWARE OF SCAMS. There are going to be a large number of people trying to scam you. Move slowly, be careful and double check links/accounts
Staying up to date:
- The @monad account will post all major updates and milestones - it’s the #1 place for staying up to date
- @keoneHD is the best source for thought leadership and insight into how the Monad Foundation is thinking about things
- @pipeline_xyz for high quality media, podcasts and livestreams
- @monad_eco, @monad_dev, @Monad_APAC good if you’re interested in any of these aspects of Monad
- Monad Memo newsletter (linked below)
Ecosystem - Over $100M raised so far by teams building on Monad! There is a ton going on in the ecosystem and this is the best possible time to dive in and get familiar with it
Ecosystem overview:
- You can use wallets you already have like Phantom, MetaMask, etc
- There will be plenty of ways to bridge (more details coming soon)
- Fully EVM compatible so apps you know and love like Uniswap, Curve, etc etc work the exact same - but faster and lower fees
- USDC day 1 for stables
- Tons of Monad native teams & apps to check out
- Keep an eye out for apps that will be in the Monad Momentum incentives program - more on this later
- Monad Day 1 trading stack (linked below)
- Ecosystem directory (linked below)
Highly recommend checking out the teams building on Monad! If you're building on Monad, maybe drop a comment on this thread so new people can find you 👇
Monad Mainnet is launching this quarter - time to get ready
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How to Claim the Monad Airdrop
Here's a quick step by step guide on claiming the Monad airdrop -- no fluff, just the steps you need to know with a few tips and tricks
Checking eligibility:
- Go to claim.monad.xyz
- Connect a wallet to sign in (this will be the default address where you'll receive tokens - you can easily change this in a sec if you want to)
- Enter the claim portal 🌌
- Connect your other EVM and Solana wallets
- Connect your X / Twitter, Email, Discord, Telegram and/or Farcaster accounts
***Note: all connections are optional
If not eligible then there is nothing further to do unless you want to check other wallets and socials etc
If eligible:
- Set your claim wallet to the address you'd like to receive your tokens at on Monad Mainnet
- Changes save automatically - if you’re done, you can just leave your claim profile as is
- You can come back to this page and connect other wallets and accounts at any time until the claim period ends on November 3rd at 13:00 UTC
- At that time, your claim profile is locked and official allocation amount is revealed
- In the meantime, the power level of your claim profile is a pretty good indicator ⚡
Important information:
- Once your information is in, that's all you have to do! You can forget about this, open your wallet on Monad mainnet launch day and you will have your MON there
- There is no public info connecting your claim wallet address to anything else you've connected
- IF YOU DO NOT CLAIM, THERE IS NO SECOND CHANCE. Please don't forget and then be sad later
BONUS
- There will be an optional early reveal event for those interested in seeing their airdrop amounts -- tune in October 28th!
Happy claim day to all of those who are eligible 🎁
Feel free to share your card in the replies or with a QT if you earned one :)
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I had the same reaction when I found out
But there’s nothing you can do
Even disabling the “right-click save” function they can still just screenshot 😪
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Intern notes from “The L1 Wars: $SOL, $AVAX, $NEAR ” on:
- Scaling solution 🧬
- EVM compatibility 🤝
- Decentralization 🌐
And much more!
@naval <> @hosseeb <> @toly <> @el33th4xor <> @ilblackdragon
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Trump went directly to $27B in 12 hours
has any business, company, token or anything else ever gone from 0 to $27B in 12 hours?
this could be the fastest value creation event in the history of the world
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It’s February 8th, 2021
Tesla just bought $1.5B of Bitcoin and it ripped 20% to new ATHs. Kaleo has an 8 figure daily gain on FTX. Alex Wice is worth the GDP of a mid sized latam city. Cobie is dunking on Gainzy for missing the move. Hashmasks were released last week. CryptoPunks are $5,000 but who would pay that much for a JPEG? CL is still speaking english and posting great trade alpha. Sam Trabucco is in the orderbook liquidating $10B worth of shorts while Solana is breaking new highs at $8. DeFi is outperforming every sector. Selkis dropped a 470 tweet thread of his Messari report and people are waiting for this weeks UpOnly episode. The Asia session is nuking us every night. But America is bidding.
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i'm telling you dude China, India, Brazil and everyone has no choice but to fomo Bitcoin now, it's pure game theory
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you guys got airdropped MON this week
i just got airdropped a little baby niece
officially an unc 💜
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it is hard to describe the feeling of betting your entire net worth and career on crypto and then watching Bitcoin absolutely shatter all time highs with a seemingly infinite bid
it's not even euphoria
almost feels numb
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- Cobie's birthday
- Gensler steps down
- Bitcoin hits $100k
it is the prophecy
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Get ready for the Monad Airdrop claim
All you need to know:
- The airdrop claim begins tomorrow
- It goes live on claim.monad.xyz at 13:00 UTC (9am ET)
- There is not some highly time sensitive component - move slow and double check accounts and links! Be on high alert
- Anyone saying they have any information on the claim is almost guaranteed lying to you - should go without saying but do not believe everything you read on the internet
- There will be a blog discussing the airdrop in more detail that goes live tomorrow
- I will post a "How to Claim" short guide from my account here as well
- BE CAREFUL! Scammers will be out in full force. Be vigilant and don't let it happen to you!
General guidelines:
- Move slow
- Read official information
- Disregard random guessing and speculation on the timeline
- Form your own opinions
- Learn about Monad! It's very cool :)
Exciting times ahead 🤝
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YOU ARE ABOUT TO ENTER THE MOST ABUNDANT, PROSPEROUS, OPPORTUNITY FILLED PHASE OF YOUR LIFE.
BELIEVE IN SOMETHING.
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imagine putting your kid through college and they end up in Singapore doing cryptocurrency
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so we're at the stage of the cycle where Base is just launching memecoins off of the main account
what the fuck has happened to our industry man
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this cycle is bizarre
the US Government is shilling Bitcoin and we’re basically at last cycles prices
ETH and SOL more than 50% lower than their 2021 highs
we deserve better than this
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i’ve been working on Monad for coming up on 3 years
you may say “hey intern, that’s a really long time to talk about a product that isn’t live”
and i’d say “hey anon, you're right!”
as it turns out, i will not have to do that anymore, because today i am proud to announce that Monad mainnet is going live soon!
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