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Here’s a chapter in my book that I’ll never publish 👇
1. Options are the best way to transact in RE
There’s not a close 2nd
2. Listening & understanding your counterparty is the key to making a deal
3. Price is typically the most important thing
4. It’s easy to create a win-win transaction, but oftentimes one side wants it all
5. There doesn’t have to be a winner & a loser
6. It’s easier to catch flies with honey than vinegar
7. Your reputation is everything go above & beyond to protect it
8. Ya can’t make a good deal with a bad person
9. Don’t argue with idiots you’ll stoop to their level
10. Be good to the people you transact with, you’ll need them in a pinch and they’ll be there for you
11. Trust is hard to earn & fleeting to keep
12. There’s only two resources deals & money
You’ll run out of both at opposite times
13. RE is a financing game don’t get it twisted
14. Basis doesn’t matter but it helps
15. You won’t agree with 14 because you’re ignorant (not stupid)
16. I can probably solve your RE problem before you finish your sentence, but you’ll be too afraid/proud/etc. to ask
Don’t be, this is an open invite
17. Never counter your own offer
18. When buying don’t bid, when selling auction it off
19. Don’t put more than 3 contingencies in an offer
One is better
20. Make money for others & treat them like royalty
This helps overcome #12
21. If your investor doesn’t respond in kind there’s no need to bring them another deal
22. When you receive a negotiation request say yes but ask for something in return
23. Don’t waste a Broker’s time it’s their most important commodity
24. Protect your backside before considering your upside
25. Banks are the #1 cause of bankruptcy
If you don’t use them it’s much harder to go broke
26. You can make millions without banks if you’d just learn something about real estate
27. Not all banks are bad but they are all regulated
Analogous: I don’t have a boss, but I do have a wife
She regulates
28. A good partner is worth their weight in gold
29. A bad partner can ruin your life
30. Give your partner the title, loan or asset
You take an option to buy it back
Then you never have to partner 😉
31. Write deadlines on your offers or get jerked around the rest of your life
I don’t care!
32. Get a title report before making an offer
If you don’t know why, you’re about to find out
33. Brokers & bankers can’t be bothered by title commitments but opportunities lie in the exemptions
34. 74% of sale leasebacks don’t go full-term
Get prepaid rent at closing
35. The sale, leaseback, buyback is one of the sickest moves in real estate & no one talks about it
36. Get rid of people without integrity immediately
Your life will be better
37. Dirt eats principal for breakfast, interest for lunch & taxes for dinner
38. If you can’t easily 3X good money on buying dirt, don’t do it
39. In God we trust in all others must furnish collateral
40. Negotiate on the same side of the table as your counterparty
It’ll go better
41. Is there any reason why if I solved your problem we couldn’t do a deal today?
42. The most important question in buying is
Why would you sell a nice place like this?
43. The 2nd most important question is what are they gonna do with all that money
Brokers pay attention 👆
44. The 3rd most important question is have you had any offers, are they recent & why aren’t you taking them?
45. There’s no depreciation recapture if you take a loss
You don’t have to 1031 exchange until you die
There’s more to this one
46. Real estate professionals get unlimited losses
That’s nice!
47. You don’t have to die or go into an opportunities zone deal to step up your basis
48. Deals are like buses
Another one’s always on the way
49. Be a don’t wanter
I don’t want your property but I will buy it at the right price