The AI CRM for GTM builders. We’re hiring: attio.com/careers
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GTM Atlas Volume II is live.
We're back with more frameworks, systems, and insights from the people shaping modern GTM.
Read six new entries from top operators at @AnthropicAI, @NotionHQ, @stripe, @linear, @meetgranola, @WisprFlow.
Plus a curated stack of perks from @framer, @fin_ai, and @CustomerIO.
Start exploring: attio.ai/atlas
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70 people showed up during a heatwave to build.
Last Saturday we hosted the @techeurope_ hackathon at our London office. It was incredible to see so many people building on top of Attio.
The standout project was SellFast, a Pokémon battle sales trainer that pulls call recordings and throws reps into live voice battles against actual customer questions.
They took the Attio track and the overall win.
Congrats to every team that shipped something on the day.
You set the bar for the next one.
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Attio retweeted
Got a full room of builders over in the @attio office for a full day of hacking with @techeurope_
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We're entering the age of the renaissance CSM.
Being great with customers is no longer enough. Today's best CSMs are technical enough to build workflows beside customers, commercial enough to carry the renewal, and strategic enough to drive expansion.
Bo sun, Global Head of CS at @NotionHQ, wrote the playbook on this shift and what it takes to build a CS team that operates as the growth engine of the company.
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Read his full entry: attio.ai/gtmatlas-bo
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Turn outreach into pipeline with @lemlist + Attio.
Run outbound directly from your CRM. Add contacts to campaigns, enrich lead data, track activity, and automate follow-ups. Keep every record in sync without switching tabs.
Check it out here: attio.ai/lemlist
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Attio retweeted
When we launched GTM Atlas, we wanted to give early teams a window into how the best operators are navigating the biggest shift in decades. The response confirmed what we were hearing everywhere: operators want this, and there isn't enough of it. So we expanded GTM Atlas.
GTM Atlas Volume II is now live. Six new entries from top operators at @linear, @WisprFlow, @meetgranola, @stripe, @NotionHQ, and @AnthropicAI. Covering the full customer journey for teams building from scratch.
Start exploring: attio.ai/atlas_gtm
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Introducing the new Workflows.
Orchestrate your entire revenue motion.
Your agents research, route, and run your best plays across every account, at infinite scale, on the deepest context layer in AI CRM.
If you can describe it, Attio runs it.
Conduct your revenue: attio.ai/workflows
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Learn more in our changelog: attio.ai/may-changelog
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Huge congratulations to our friends at @modal on their $355m Series C!
Incredible to see them on such an amazing trajectory, and we're excited to keep supporting them as customers
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Outbound = ICP + narrative + timing.
Roniesha Copeland (@vercel), says AI transformed what outbound means. The data layer is now actionable, timing is precise, and narrative has a new meaning altogether. It's not about crafting a message, it's about matching it to a moment.
The problem is early teams skip straight to narrative before the data foundations are in place. Without ICP and intent first, you spend the next year retrofitting a system built to acquire the wrong customers.
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Read her full entry on outbound in GTM Atlas: attio.ai/roniesha-atlas
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The role of a CRM is shifting fast.
From a system of record -> system of context for your agents.
Studio Sessions Ep. 1
@byteofbits
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Read his full entry on retention in GTM Atlas: attio.ai/josh-atlas
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What does it take to build the next generation of CRM?
We're sitting down with the people inside Attio to find out. First up, Co-Founder and CTO @byteofbits.
Studio Sessions episode one coming soon.
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Attio retweeted
Introducing GTM Atlas.
GTM is going through its biggest transition in decades. Everyone used to work from the same stack, so everyone ran a version of the same system. AI has collapsed that gap completely, and the one-size-fits-all era is over.
We’ve spoken to the most innovative orgs and operators to help teams building in this incredibly exciting time.
GTM is now a creative act.
Start exploring: attio.ai/gtm_atlas
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