Introducing: ⚡️ GALLERIES ⚡️
To our incredible community
We have a major change coming.
Soon, we will open Verse up to a small number of galleries and curators.
Here’s what this means, why we’re doing it, and how we see our role in the space going forwards.
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WHAT THIS MEANS
To date, we have run Verse as a gallery, with our team working closely with artists to present digital works IRL and online.
We will continue to do this, though will be inviting other galleries to present works on Verse too.
These galleries will be able to use our primary & secondary markets, auction mechanics, and everything else our platform has to offer.
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WHY WE’RE DOING THIS
We believe galleries are the future. They will take the space from thousands of collectors to many millions playing three crucial roles:
1) Curation
2) Artist support
3) Onboarding
Let’s start with curation...
Strong curation by credible people is key here. The more knowledgable and reputable the gallerists/curators involved, the more seriously our space can be taken.
Knowledge and credibility count. And rightfully so.
Gallery curation also helps collectors identify exceptional artists. The expertise of a gallerist with a 20-year obsession and an encyclopaedic knowledge of their genre can help collectors and museum acquisition committees alike.
Artist support
Finding success as an artist - even in this space - requires more than just creating great work. Promotion and marketing matter, and endorsement from the right gallery can help immeasurably.
Onboarding
When we use the word 'gallery', we don't necessarily refer to art world galleries. We see the digital gallerist of the future as anyone with extensive knowledge and passion for digital art, with or without a physical space, looking to help promote artists to a new audience.
We will be helping galleries from different worlds show artworks to new audiences of new collectors.
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HOW WE SEE OUR ROLE IN THE SPACE GOING FORWARDS
Today, it's hard for these galleries to get involved in digital art.
Most galleries don’t have the tech expertise to build their own platform (after all, they’re art specialists, not tech people). Most of their clients don’t have a crypto wallet. And they risk reputational damage given the existing stigma.
These are the problems we aim to fix. We are here to empower galleries to offer serious digital art in a serious way, to wallet-less collectors, in fiat.
Verse is not and never will be about speculation. We will help galleries present works by artists they truly believe in, and help collectors buy works they are excited to own.
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We will be announcing some of the galleries we will be partnering with in the coming days.
We will also be announcing a new investment round, as well as some significant product developments, including on chain minting, instant minting, and a two-way OpenSea integration that will mean any work on Verse can be bought on OS, and vice verse.
We would like to thank all the collectors and artists who have supported us so far. We are so grateful and excited to be on this incredible journey with you all, and can’t wait for what’s to come 🙌❤️