Multi-award winning creator of GTR, GT Legends, Project CARS, Need for Speed, Shift, Test Drive and Project Motor Racing among others.

Chelsea London, Lake James NC
Before we perfected the grass limits...
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I think we've pretty much nailed the grass system now. Short, controlled next to the track/asphalt and longer further away. Anyway, enjoy!
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A beautiful monster among the foliage.
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On this day in 2006 we announced what was to become our third game - GTR2.
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How things progress! An in-game image of the Lister Storm that we created in my 2006 game GTR2, and the same car in our upcoming game GTRevival. I recall back in 2006 thinking, 'How will we ever get better than this.'...
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Could an iRacing style system work if it were free? Or how about one tenth of the price. Would the numbers work... could we pay the costs to maintain it? I ask myself these sort of questions regularly. Here's another shot of our Viper.
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A larger (and hopefully uncompressed) image of our BMW and how it actually looks in-game. I hope it works here and auto-compression isn't applied.
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Release date, and details. Enjoy!
On 25/11/25 discover if you have what it takes to survive your racing career in #ProjectMotorRacing Negotiate your sponsors, choose your brand, buy your cars, and get ready to feel the high-stakes pressure of a pro motorsport career. Race like a pro #BRINGEARPLUGS
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Hello World! Unedited in-game screenshot, for the win.
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No 'nickel and dime'ing. Buy @projectmracing ,get racing as you want it for the purchase price.
No subscriptions. No paywalls. Just racing. Get ready to race the world in Ranked Online. Scheduled start times, monthly championships, driver rankings. 2 Leaderboards modes. No fee custom lobbies. Social races. Cross-Play. No fees, no fuss, just fun. See you on the grid!
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Quick question. How much would you all like a BTCC total DLC, all cars, tracks and drivers for GTRevival?
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Best work my team have produced. Hands down.
Come for a ride-along. Unfiltered gameplay from #ProjectMotorRacing Straight capture, no camera tricks, no post-FX. Cockpit view, full audio. Turn it up. Want more more like this? Drop a comment of what cars/tracks you'd like to see next. Watch: piped.video/zQm5lYc7Bvo
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So the news is out we're using the Giants graphics engine and infrastructure. The team are making it sing if I say so!
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Morning everyone! Testing out realtime in-game illumination solutions. I like the drama here. Shout out to the materials work from our artists here. Zoom in. I think it's setting a new bar.
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I'm privileged to have a wonderful media team ran by my good friend Dr. Rose Sattari. Here is our final logo and some indication of the convoluted thinking behind it. Aspects are inspired by Vetruvian man by Da Vinci. They think this shit through. Hope you like it. xx
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Thought I'd show you some earlier work in progress as a lot of what I've shown looks pretty much complete. For a change of tack, here's a three quarters done Lister cockpit.
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Non-ultra settings. Cloudy weather. Still looking like a step up IMHO...
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Dynamic reflections are in. 3d grass next.
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Good morning everyone.
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Hi everyone, I’ve been quiet for the last while for a very exciting reason. In the very near future we’ll be announcing some huge great news relating to our upcoming game GTRevival and company developments. Stay tuned! I'll update you all as soon as I can.
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Have some of that!
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Merry Christmas EA staff. racedepartment.com/news/code… 'Small organisation restructuring to enable blah blah', bollocks. It's Christmas you bunch of corporate pricks! 5.7 billion profits not enough for you? Anyone affected, contact us. xx
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Last Lister love-in post of the day (probably). @ListerCars
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We've come a long long way together... First and upcoming. In-game, untouched. piped.video/watch?v=ruAi4VBo…
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Our aim is to beat Forza Motorsports with GTRevival. We'll aim higher later. xx
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Eye Candy.
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Can you ever have too many Listers? I don't think so. @ListerCars
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Forza Motorsports has been a 6 year disappointment. I do enjoy oversteering those front wheel drive cars with throttle though...
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When EA closed Slightly Mad Studios and dumped most of the team halfway through the best sim we'd have made to date they created a monster. This monster is motivated and free to deliver the best.
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Photo-mode?
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Time of Day in GTRevival. Unedited in-game runtime shots.
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Enjoy some latest in-game runtime screenshots followers. GTRevival is rocking if I say so. Work still to be done of course. I won't stop until it's as close to perfect as we can get. The whole team are insanely motivated.
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Well we've just hit a milestone. Our new physics in early form, with our new graphics engine in early form and our (from the start) Physics guru Doug Arnao testing the 296. You asked for early moving footage. What's missing? Tons! Head physics movement, some audio, some lots... piped.video/watch?v=J1udYo5x…
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So after a month I think I can give a fair assessment of Forza. In short, they tried to be what we produced with Project CARS and they failed. Not so easy guys, right?
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For my next game @projectmracing we're ramping up to at least weekly updates from here on in. The team are notoriously fussy on what we show as it's all WIP. One interesting example marked by our Art Direction brothers Moll. Can you spot the slightly pixellated slash in the 'I' of this logo? I couldn't.
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The bugaboo of all good racing games. You see lovely 3d grass in preview pics which seem to have had a complete shave in shipped product. Well our people have created a grass system that has little overhead but looks good IMHO.
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A good sim needs VR in my opinion. We were a release title on Oculus Rift and Vive. Unreal doesn't work for the foregoing so I've made a huge call and it's an engine change. Something more amenable and flexible. Details soon.
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The beautiful monster is in-game. Register to get our newsletter at 12 noon BST tomorrow which includes an interview with Lister CEO Lawrence Whittaker. For today, some realtime shots. straight4.com
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Low sun shots for the win. Unedited in-game runtime.
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S4S and Lister. It's a bit of a love-in! @ListerCars
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Should we put it in the game for nostalgia reasons?
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We're so happy to see many journals posting the last pics up. Much appreciated. I'm unsure if this works here but these are 300dpi versions. Cheers and thanks for all of the support!
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Hello peeps. An updated logo coming soon which I'd love your feedback on.
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A lot of rhetoric around 'how to fix F1'. I think it's simple. Bring back screaming V10's, stop pandering to environmental concerns, it's not your gig. Bring back refuelling and allow the engines to rev to whatever the hell they can rev to, burst pistons going into orbit. Sorted.
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Hope you all enjoy our 'living tracks' True2Track tech we've written for @projectmracing No two races are the same, unless you want them to be...
Powered by True2Track. #ProjectMotorRacing delivers an authentic dynamic weather experience featuring standing water, evolving dry lines, and ever-changing conditions. Adapt to survive because the track will never stop evolving.
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Decided to make the follow up to GTR2 with the original team. Myself, Stephen Viljoen, Andy Garton, Stephen Baysted, Henrik Roos, Johan Roos, Vik Klomiets everyone of note who made GTR2 what it was. Hardcore, balls to the wall, no compromise. We'll keep you updated. Enjoy. xx
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On this day 2 decades ago we went final on a little game called GTR that would go on at, at least partially, to redefine the genre. We finally got a running complete build from Andy Garton (still with me at Straight4) with integrated protection finally not crashing from Viktor Kolomiets (still with me at Straight4) and had a functional DVD. The small issue is that the DVD production was booked and scheduled to start the next morning, in Germany, and Vik and I were holding a DVD that finally worked, in my flat on the Isle of Dogs, London. We hadn't slept for 2 days and if this DVD wasn't physically with printing the next morning, we'd breach our contract, not get paid and go bankrupt. Vik and I dosed up on more coffee and other recreational substances of utility and jumped on the only plane that would take us to the wrong city in Germany before print closed. We flew and slept for 30 minutes, dosed more caffeine pills and hoppedon a train. We caught the second train with 30 seconds to spare and sprinted to the printers. We made it by 42 minutes (after 3 years of development). One of my favourite book series is Hitchhikers Guide to the Galaxy. (Marketing image with our then Audio Director Dr. Stephen Baysted - still with me at Straight4)
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I think the world is ready for an iRacing style system on consoles also. That's where we'd go along with PC. Open up modding to console users also. I have a dream...
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You asked for it and we delivered. Here's an outline of what you get when you buy the season pass. Now we just have to get to work!
Announcing: Year 1 Season Pass. Expand your journey through #ProjectMotorRacing with 5 bespoke packs that highlight the best from the world of pro motorsport. #BRINGEARPLUGS
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Plenty of GT racing classics from our earliest seminal games are coming your way. The Audi is just more polished. The team really are pushing the boundaries In all areas.
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So our next game is pretty much consolidating down to a sim inspired by the likes of pCARS2 (but improved where needed) and GTR2 (improved where needed) and you all can input all the way as soon as we have a couple of polished tracks and cars using the new engine to ship out.
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Our new baby is on the way. I give you Hadron, the follow up to Seta. Some people like these sort of images...
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I promised 3d grass next. Very dull pic alert! :) You'd never believe how hard it is to get a lush spread of 3d grass working everywhere at sensible to low overheads. Anyway this runs wonderfully. We already have things like daisy patches etc to break it up. @projectmracing
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Given my undying love for EA. They've done a wonderful job (Codemasters did it!) on WRC. Well done team. Great work!
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Ok, OK, it's enough now. Enough Ian. Control yourself. Fuck it, EA management.
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How big is the sim genre becoming? Isn't it wonderful? Look at all of these sims shipped, sims shipping around now or sims shipping soon. It was a tiny sub-genre when I started and I always hoped that someday we'd get to this point.
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By popular request... I'm lucky enough to have a new M4 Competition but the best BMW I ever had was the E46 M3. It was something very special indeed. How could we not include it?
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I'd like to announce a restructuring within Straight4. We'll be retaining all staff through Christmas and beyond for as long as we can unless we're going bankrupt. The staff are the bedrock of any organisation and you 'use' them like numbers on a spreadsheet at your peril. Happy Xmas.
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Our updated logo. I like it a lot. It's one of about 20 options our very talented team showed me but I feel this one is the strongest. Feedback welcome. Oh, the 'G' is because our media com team listed the options alphabetically...
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Hey 9000 followers. Thank you all. I really appreciate your interest. I'll keep you all updated. xx
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Where have you been? Hello one and all and it's wonderful to be let loose. I had to talk to some aesthetically challenged people and smile and nod at the appropriate moments. Lots of info and company history here and: piped.video/watch?v=NC23Dy6I… piped.video/watch?v=UBd9XnBx…
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What separates the games I'm most proud of vs the 'also rans' is a lack of Publisher input. GTR 1 and 2 I was allowed to call the shots, pCARS 1 and 2 the same. Too many Publisher Execs are wannabe Game Devs. Giants, I'm very happy to report, have given us real freedom to do the best we can on Project Motor Racing.
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Don't miss our latest gameplay video for @projectmracing As I said, the AI is the best we've ever created right now. piped.video/watch?v=XtzlBdmZ…
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Low graphics settings to test physics by our Doug Arnao. We're getting close to being 'spot on'. piped.video/watch?v=MNT4hPvE…
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So, based on fan feedback, we're moving beyond a pure GT roster of cars to include anything we find interesting. I find this car interesting. Early WIP of course.
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We've finally worked out how iRacing do it. Smart, very smart. The real-time attenuation and Ai interpolation is epic. Now, to clean room something better.
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For @projectmracing we've written a new physics engine from scratch, utilising the full power of today's and tomorrow's machines. 'Hadron' physics engine represents a generational leap in real-time physics simulation. We're running detail real time that a decade ago took hours to compile and generate into a look-up table. You can watch the engine running via the link below: projectmotorracing.com/newsA…
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Is F1 trying to shoot itself in the foot? Arguably two of the most watchable cars (at different times) are stripped of their positions because a plank was worn slightly more than the powers that be would like. I reiterate, sort your shit out F1. How to lose viewers!! formula1.com/en/latest/artic…
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Hey, 9500 followers. I'm feeling very thankful and privileged simultaneously. Another 500 and I'll be 'an influencer' able to get 20 bucks to pitch crap to you all!!
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V12's are for me, perfect. V10's might sound as good/better but for balance and power delivery. I think so. Coming to @projectmracing
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Picked up my new Ferrari today. Showed up in a hoodie and a pair of Jesus sandals. As you do. And Project CARS2 was playing on a sim. Did they license it? Did they F..............
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Patent is now applied for so I can show this. We used a different game to show the flexibility of the system. We have more to come which will raise the bar in other areas. Rejoice! piped.video/watch?v=e5BpjzCs…
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One of my favourite tracks in Grand Prix Legends so I feel it's fitting we announce this one first for Project Motor Racing.
With 80 feet of elevation changes and 4kms of winding surface, this track put Canadian motorsport on the map when it was opened in 1961. It remains one of the most thrilling tracks in North America. Welcome to Project Motor Racing, #Mosport. #bringearplugs #projectmotorracing
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Yeah.
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Wow, 10,000 followers. I've reached my life's goal of being a tier 1 influencer... Seriously, thanks so much everyone for your interest. I never expected this sort of response.
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So that's about 18 hours and counting calling all of the old pCARS2 team. Many of the GTR2 guys are already with us and most of the pCARS2 superstars want to join. GTR Revolution is going full hardcore in every possible way we can think of. It's already building. Input welcomed.
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I'm quietly getting a little bit excited at how our new Physics Engine (Hadron) is feeling to play. Finally, a sim that feels like a race car feels and that is, as Kaz said recently and every one of the hundreds of real race drivers I've sucked information from over the years have kept telling me, is planted. Even 'easy' up to 95% of the car's limits. It's above that point, where the tires are breaking traction that was never quite nailed before in my opinion. I'm feeling my head nodding and my mouth smiling quite a bit recently when playing our Project Motor Racing pre-Alpha builds.
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Hi all. We have a proof of concept nailed and something is on the way for sim racing that's really a complete game changing USP. I would tell you exactly what it is but we're looking to patent it as it deserves it, as does the member of staff who created it. Watch this space.
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@PlayStation My new game is shipping in 10 days on the PS5. For those wondering about controller handling, this stock gameplay footage is all driven with a gamepad. piped.video/watch?v=XtzlBdmZ…
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Thoughts on the logo concept?
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So, as an unashamed ploy, anyone following me here gets free access to WMD3. You'll be able to engage, converse and take part (and maybe even deliver assets we pay for) to GT Revival. Others might have a tiny payment for access as we want only those interested.
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It's my birthday this coming week. I'm ancient plus 10 and to celebrate I bought myself a GT3. I predict the 992.1 GT3 will become even more sought after now. Analogue rev counter all the way! In my humble opinion, these are hands down the best driving experience you can have.
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I really am trying hard to contain myself and not over-hype but boy are you all in for a treat with these physics. @projectmracing Coming THIS MONTH! :)
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Imitation is the greatest form of flattery. But fuck me there's a limit guys.
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Everyone go out and get the latest version of AMS2 using an enhanced version of our Madness engine. Renato and the guys (girls?) at Reiza have found and reported a few bugs to us and fixed them, which has transformed the engine allowing the Seta tyre model to truly shine.
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My marketing peeps sneaking out unannounced cars! @projectmracing
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Funny story related to my last one. I'm in a hotel lobby chatting to David Coulthard and a fan came running up asking for a selfie. David said sure and the fan said thanks so much, handed David his phone, hugged me and said 'Ian Bell', man. Love your work :) DC took it well.
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AI always needs work, work and more work but as of this latest build our AI is by far the best we've created. piped.video/watch?v=peaoWDmH…
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After posting our logo in blue many have asked 'what about orange?'. Well, that's exactly what the team pitched to me originally which I overruled to introduce the studio branding. Anyway, here's some of the original deck pitch images we debated.
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I suspect, one of the unexpected. I personally love this circuit.
Iconic, intense, and unforgettable. The Kyalami Grand Prix Circuit has been blending the South African highveld with a real test of drivers and machines since 1961. Learn about the most iconic circuit in Africa: bit.ly/3Hw5X6b
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I have two emails from heads of other racing game companies talking very positively about that last screenshot I posted. We're all a big club here, growing the market for us all. No animosity (apart from EA). xx
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Welcome to our new site. straight4.com/ Please be sure to grab the newsletter. Very interesting content with much more to come.
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We plan to make GT Rev the most moddable Auto platform ever. Environments, Cars, Audio and crucially, a totally tooled physics suite. Skilled creators might even be able to sell their wares in our marketplace.
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Pit to car and car to pit engineer, fully AI synthesised radio by @BenCollinsStig with a little post-processing added by our Professor Baysted. Much more to come but I suspect this is in adequate indication of where we're going. piped.video/watch?v=ZtgiLLeE…
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This will be made with zero Publisher input. My new company (on the way) Mildly Annoyed Games will take care of all of the development. It's going to be fucking epic.
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A huge Happy New Year from us all at Straight4. Hope you all have a great 2025 and all of your driving dreams come true.
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Slightly sombre post. I had a fruitful meeting with the late great Niki Lauda where we came to an agreement. He very sadly didn't make it to the end of the contractual stage. The guy was hilarious. His first response to my first offer was 'Fuck off, you can't be serious!'...
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Free signed Platinum copy of GTRevival for the person that can come up with the greatest insult. Fresh or borrowed, doesn't matter. My contribution - Bill. Burr during his 'Philly Rant'. 'You disappointment to your mother'.
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