Late bloomer is the elite path Mid-life crisis & going off the hippie deep end is inevitable for people that 'win' too soon Imagine if the first biz idea you had, or first crush you had worked out. Likely wouldn't like that life knowing what you know now. Premature results can be one of the worst things that happens to someone. Our young initial career, business, relationship goals are usually stupid. Not enough of an understanding of how the world works, who we really are, what we like, what we value, what's really out there. It takes a few iterations, detours, side quests, reinventions, lane changes, and revelations to gravitate to who you really are Having the misfortune of getting lucky with your first ever thesis, crush, career idea, biz idea. Could end up building a trap of a life you don't actually want. Which inevitably leads to some wicked self sabotage, mid life crisis, and sadly being highly susceptible to going off the hippe deep end Another analogy for the late bloomer is the person that had to develop a personality, charisma, work ethic, etc. Then mid to late 20's they become attractive. The late glow up is elite. Could have never ended up developing those key character qualities if they always had the looks. The other facet of the late bloomer is when bad luck turns into good luck. Some people are delt a pretty good hand but through sheer bad luck things don't pan out for them. This leads to developing super compensations they otherwise would have never developed. Insane work ethic, skills, tenacity, etc Then fortune shifts. They get a lucky break, and now they're so ridiculously powerful & overqualified printing results feels like easy mode because of the super compensations they developed. Would have totally missed out on that if they got lucky with an easy gig from the jump.

Younger me didn't understand the value behind margins Why run a 30% margin business when you can run a 90-100% one I thought But I realized, often the closer you are to 100% margins, it means you have a job not a business Jobs are 100% profit margins. You show up, do the work, and get paid. No expenses. Things that reduce margins are often things that free up your time The expense of running ads for example. You leverage capital and put that $ to work to generate awareness & leads It eats into margin, but it also means you don't have to grind away manually sourcing business The expense of team members. You leverage labor, paying a % of your overall revenue to have certain tasks handled. Freeing up time & mental bandwidth You could of course cut this cost & do everything yourself to preserve margin Point is, as I matured I realized those 90-100% business models are usually just a job. Sure there are those anomaly google chrome extensions that are 98% margins. But generally, the way to preserve 100% margins is to give yourself a job > Guys running a course business at 100% margins with only organic content have a full-time job of making content > Guys running these coaching programs at 100% margins, same thing. Their full-time job is making content, and delivering client results > Similar thing with agencies running at 90-100% margins. It's really just a self employed freelancer in many cases. 1) Lower margins is not always a bad thing, in fact it can be a great thing 2) You can make tweaks & iterations to gradually improve margins. Better LTV, AOV, cross-sells, up-sells, email list, etc

Frequently young guys on here say "just lock in for 6 months to a year, that's all it takes to become a millionaire" Kids minds have been so mangled by grifters, might not even be salvageable. That's one of the worst mindsets of all time. Even if you were fraud & grift maxxing hitting $1M net profit in the first 6-12 months is extremely difficult. Pretty much impossible for a kid with no skills, no experience, no money and a horrific attitude. But what makes this mindset so terrible is time becomes worthless. If you can just turn on the jets and make $1M whenever you want, the days don't matter, time doesn't matter. It's procrastination on steroids. Also, it's creepy. Has bro made $1M in 6 months? No. So how did that idea get into his head? Because he's an empty vessel. No idea who he is. Through osmosis he downloads sales copy from grifters and thinks that's how the world works, and thinks that's who he is. Pretty much a programmed NPC.

Guys who've never had more than $3k in their bank out here saying "$200k/yr is chump change" "$1M net worth is not that much these days" This is what happens when guys tune into grifters & dudes WAY ahead of them Down horrendous. Your inner dialogue is another mans sales copy It's like saying "anything under a 315 bench is weak" Bro, your max is 185. You simply aren't in a position to be talking like that Barely sentient parrots trying to talk the talk like a man they envy but forgetting to walk the walk "Chicks be doing this and that" Bro, you have ZERO first hand experience with that. It's never happened to you, you're parroting what another man on the internet said and even he is exaggerating for engagement Cucked into oblivion

Actual height & perceived stature are totally different Some guys are 6ft but everyone they know would say 5'9 if asked, and some are 5'8 but everyone would say 5'11 Perceived is more real than the real number

Wave of 9-5 bashing on the TL recently These people reject something they don't have access to You're not a finance guy, lawyer, doctor, engineer. You have 0 tangible skills. Nobody would take you Ofc they'd hate it. They're bottom of the food chain. They'd only have access to the most brutal jobs in the worst companies. Getting into 'entrepreneurship' really isn't a choice for bro. What's your other option? These dudes wouldn't even be able to get a job working front desk at a gym You have no other choice. You're a reject. and being a unskilled reject taints any sort of 'entrepreneurship' they get into Building funnels for AirBnb investing scams Dropshipping worthless trinkets Growing IG pages for coaches who sell coaching to coaches who sell coaching to coaches Pushing traffic to fake gift card giveaways Selling discord memberships to help kids 'escape the matrix' looool The cope & delusion is hilarious I'm not saying 9-5 is better or worse. What i'm saying is: 1) These people reject something they couldn't get even if they tried 2) These clowns are rejects. Refugees relegated to the swamp economy. Not real entrepreneurs or business people

If we’re keeping it real the “cutting off old friends” is because dudes are frauds & need to hide in a cult vacuum If you become a pro athlete, nobody would be clowning on you, your bros would be proud If you built a amazing software, fashion, or food company. Your bros would think that’s cool & rep your stuff But when you play the guru fraud angle, or any grift angle, shilling get rich quick schemes you hold deep shame. Your bros would clown you for that cringe sht so instead of going the straight path of building something legit, dudes delete the friends “Holding me back” they’ll say …or maybe they were holding you to a higher standard and your morally bankrupt punk ass folded under the pressure Don’t solve the problem. Delete the people who bring up the problem is their logic Running cult tactics on yourself All for what? So you can keep shilling bootleg platitudes out of a telegram group? Down horrendous

Put men & women in proximity on a regular basis, relationships will naturally emerge Third spaces were that would occur are less common now. Sliding into DMs & cold approaches becoming more of a necessary tool in the belt Self improvement industry preys heavily on the symptom of more people being single Attributing it to character fault, making people believe they need to be dialed in gigachad millionaires for a run of the mill relationship Becoming better is great and all, but the proximity issue and at bats is way more of a factor than quality issues Especially for people who default to high agency. The "you need to level up" message may be the true root cause for low agency people. But for high agency people, who are already good catches, it's more of an exposure and proximity thing.

There is no ‘switching it on’ you either are that guy or you’re not that guy Expressions are adaptations more than they are choices If you’ve been a isolated hermit. You can’t flip a switch to become socially smooth If you don’t lift. You can’t flip a switch to be ready in time for beach week You either are that guy Or you’re not that guy A delusional faith in the ability to switch it on in the future gives you an excuse to not step up to bat in the present Whatever character quality you wish to exude comes from earned adaption far more than it does conscious choice You think you’d make the choice to keep your cool when the heat cranks up & pressure is on Only someone whose been through that situation multiple times will respond with composure. The uninitiated always folds Really dangerous trap to put too much stock in what you think you could do. Gotta base it on what you’ve done & what you’re doing The guy you actually are. Not the imaginary guy you think you could be if you ‘switched it on’ & ‘actually tried’ The sting confronting this truth is the propulsion & motivation to actually become that guy Basing your identity on what you think you could be is a cope tactic to remove the sting of dealing with the present truth. Use the sting, don’t hide from it & mask it “The truth will set you free”

Calling day in the life tech bro a "slave" is ironic because it's one of the higher freedom paths - Podcast course grifters are slaves to the algo & their audiences. If clown stops dancing clown money stops - Legit start-up founders work like dogs and have no life - Franchise types are locked in wicked contracts that limit their life severely. Slave to the franchise logo - SMB acquisition & RE types get caught in debt slavery. Lenders own you - Most agency types are glorified freelancers with no leverage. Slaves to their clients demands and the mess they've built - Many brick & mortar types are horribly unqualified to be running a business and work like crazy wearing all the hats. Forever stuck working in the business not on it. But yeah "business owner = freedom" Def going to be rolling on jetski's 24/7 with prostitutes in dubai (just buy my course and use my affiliate links champ) ...also in business you'd need a solid team rocking with you to ever reach more freedom, whether that be via exit or running a solid organization. Nobody worth employing will ever work for a dude who bashes employment as one of his core content tenants Low class clown behavior

Influencers love to bash working folks "Look at me I have freedom" You think freedom is only location? Your soul belongs to the algorithm. You curate your personality to farm likes, you dance to please algorithm. If you stop dancing the ship sinks You ain't free bro

"I could never work for someone else bro" 21 year old agency owner, being bullied & harassed by his 5 clients. Glued to his computer, practically on house arrest

If you're truly forging your own path, you'll be a late bloomer Takes tons of extra time to experiment, decondition, teach yourself things, etc Nearly 100% of biz guys you see stacking cash before turning 23 are following someone else's path & doing it very well I'm not saying this to knock them, this is just a observation. They're executors not innovators. They'll follow a proven agency model, ecom model, sales model, etc emulating someone else to the T. Will do the same thing with their dating life - emulate someone else to the T. Observing a working model of attractiveness then copy & paste that character and emulate it. Same thing with their fitness routine - emulate someone else to the T It is nearly impossible to stack enough life experience to know yourself & curate your own path at the age of 22. Nearly every young guy who is doing well for themselves at this age is just executing & emulating a copy paste model and doing it very well.

replies claiming "that's a given" "doesn't need to be said" comedically plays into the halo effect it's just assumed, obviously, good looking + good finances + smart = impeccable character, integrity, charisma, sense of humor, etc what happens behind the scenes is ugly. it's the "never meet your idols" effect. In which unrealistic character attributes are projected onto & assumed to be in people that look the part. Then upon realizing they're fairly normal flawed people like everyone else, they actually feel disgusted & deceived. More so than if they met someone who didn't look the part. It's a very strange thing that attractive & successful men & women will experience.

Good to keep in mind “hard work” is the safest PR friendly answer that’s why so many people attribute their success to it Talk about IQ & genetics, that’ll get you in trouble Talk about trade secrets that give you an edge. That’ll get you in trouble & hurt your business Talk about questionable rough calls you had to make to get out of a corner. That’ll get you in trouble Talk about connections that got you in. That’ll get you trouble and make people resent you Talk about luck. That’ll get you in trouble and lowers perceived competence Talk about chip on the shoulder & fuel from very negative dark forces. That’ll get you in trouble and make you look bad Zero upside to get into the details of the truth on these interviews, only downside. Of course dudes are going to go into PR mode and give vanilla platitudes when asked “how did you do it?”

Hyper-analytical catastrophizing is neuroticism not intelligence Intelligence is neutral cognitive horse power, not negativity bias. It finds flaws AND solutions. “I can’t execute because I’m too smart” one of the biggest copes of all time

Guys brand themselves as 'rebel' types as cope to justify destructive behavior & poor decision making If you truly want to be a rebel - speak well, dress well, look good, and do good. When grotesque degeneracy is the norm excellence is the rebellious path.

Throughout history it was disgraceful for able bodied working age men to not work “If anyone doesn’t want to work, they shouldn’t eat.” - 2 Thessalonians 3:10 Funny how in dudes heads they don’t see themselves as the unemployed bum archetype because they’re tinkering with some make money online schemes, thinking they’re doing entrepreneurship Gotta keep it real with yourself. By all means pursue business ventures. But lingering around all day, totally broke, useless to society, trying to run up some grift is not a good look. But no moral lecture is needed, the discomfort of being broke & aimless stings plenty. Understand the psyop to bash work was all just a marketing funnel. Propaganda, to work you into a frenzy to buy into some trash business scheme. To bash a honest working man is dishonorable low class behavior. A job can be a excellent stepping stone, to give you the bankroll, skills and experience for your own ventures. Anyone unwilling to do this in pursuit of their business ambitions is not serious about business. They just use the wantreprenur identity to mask the sting of being a aimless hedonist.

Look at what I built vs look at what I bought Pictures of the past captured moments of pride or achievement In recent years, being a consumer is now some sort of accomplishment Look at me at Nobu! Look at my Rolex! Look at my Lambo! Symptom of a larger cultural shift. Before consumerism respect & status was only accessible through excellence of character and excellence of work aka who are you, what have you done, what are you doing vs what you have Consumerism + social media introduced the option of buying status and choreographing optics Think of photos from the past: - Workers on the Empire State Building - Engineers next to their aircraft - Football players team photo - Scientists working on a project - Group picture of the family Pictured below is Jean Bugatti with the Bugatti T44 The essence of this tweet is not some hippie shtick to ignore consumer goods But to bring attention back to excellence of character & excellence of work. Earning respect & status instead of trying to buy it with suspect funding. Dudes engulfed by grifter funnels think they’re on some secret esoteric life path by trying to make a ton of cash in questionable ways so they can buy status with that cash on the back-end The man who doesn’t get respect & satisfaction from his work & achievements divorces ends & means. Leaving a open loop, a hedonic treadmill.

Publicizing the grind is a weird trend Nukes the halo effect. Work ethic should be a secret, downplay everything. Makes it look like you're built different Also nukes reward center in the brain. Less motivation to produce epic results if just participating gets you recognition

Always funny when grifters say "bro worst case scenario I just go get a sales job and make like $200k" Yes the most powerful companies in america are salivating at the chance to be blessed with the presence of a uneducated, inexperienced, unskilled, egotistical bum

Don’t need to know how cars work to be a great driver Don’t need to know how anatomy works to throw a perfect pass Don’t need to know how comedy works to be funny Our ability to understand things is overrated. Our ability to do things is underrated

9-5 bashing = certified grifter Every asset is balanced with a liability. Making tons of cash is balanced with taking on tons of responsibility, risk, and stress Every legit entrepreneur has had thoughts creep in wondering “is it all worth it?” “maybe it would be easier to coast at a job” You’ve seen stars, athletes, and hero’s in movies have that subtle thought “sometimes I wish to live a normal life” This is normal to feel during the lowest lows of the entrepreneurship path Because the pressure is very heavy. Suffocating at times The grifter however doesn’t feel the pressure. They craft slimy offers that transfers all the risk, responsibility, stress and liability onto their clients This is why they so comfortably can bash 9-5. Legit entrepreneurs totally understand the 9-5 path and even low key envy some aspects of it. Yet they hold true to vision and keep pushing.

Playing the volume game is a symptom of having no edge "Massive action" got interpreted as massive amounts of volume, instead of the mass being placed in the leverage & edge Becoming compelling > being convincing Can have a conversion rate over 100% with a strong enough edge How is that mathematically possible? I've applied for 7 jobs my entire life. Got accepted for 6 of them. But I also had 5 just fall into my lap because of an edge in reputation & connections Conversion rate of over 100% If a guy asks out 4 girls and 3 say yes, but another 5 ask him out. That's also a conversion rate over 100% Hearing these tales of people applying to 700+ jobs, ripping 30,000+ emails to land 6 meetings, spam approaching hundreds of chicks That's the volume game, a symptom of not having a edge "Give me 6 hours to chop a tree and I will spend the first 4 sharpening the axe" - Abe Lincoln "If the axe is dull and it's edge unsharpened, more strength will be needed" - Ecclesiastes 10:10 To become compelling instead of being convincing is to place efforts on the back-end instead of the front-end Before the moment instead of after the moment. It's to sharpen the axe, instead of higher volume & higher velocity swings

"If you're so smart why aren't you rich" is a good retort for arrogant broke people who claim to be misunderstood geniuses Outlier asymmetric riches isn't really a gage of intelligence. Nor is it a gage of a good life. There's plenty of people who have more than enough buffer room with their current set-up. More juice wouldn't be worth the squeeze. If someone has exactly the life they want spending $130k a year and they make $250k a year. Why would they neurotically want to take on more risk, debt, responsibility, obligations, give up more of their time, etc Part of the flaw in that "rich" = intelligence shtick assumes people are trying as hard as they possibly can to get rich, are still failing, therefore they are dumb. Tbh the scenario above of the $250k guy could be much smarter in terms of quality of life, because of the law of diminishing returns If a person has 90% of what they desire at $300k a year. Should they nuke that down to 20% to chase $3M a year? Sacrificing health, family, friends, etc Doesn't seem very smart If the juice is worth the squeeze, then by all means, they go for it. Bigger isn't always better. More isn't always better.

Funny how every company says "We want rockstars & A players" 1) You can't afford them 2) Your ego can't handle them - they will outshine you & gain leverage over you. They're that good Like Messi at Miami. If he tells the owner to fire the manager, the manger is getting fired

Found it strange how hustle grifters, despite being through adversity, are extremely low empathy Look at their stories & you realize their adversity was nearly always 100% self inflicted via being a degenerate, scumbag or bum So they conclude everyone's adversity is the same. Everyone in a rough spot obviously is just partying, doing drugs, being weak, being lazy, etc The kid working 2 jobs to support a sick parent has more hustle than these clowns will ever have Jogging, going to the gym, screaming at people on podcasts, running biz op funnels and publishing ghostwritten books is not "hustle"

My way or the highway dogmatic 'advice' is a joke Live long enough, you'll see firsthand a catalog of character configurations who became successful Seen shy people win & outgoing people win Seen lazy people win & hard-working people win Seen dozens of health & fitness methods yield success Seen risk averse & high risk tolerance people win Seen people who come from money & people who don't come from money win Speaking in dogmatic absolutes & sensationalized false dichotomies is for swindlers and idiots For the idiot, they finally see decent results with something and think they found the holy grail to the game of life, the 'only way' to win For the swindler, their livelihood is dependent on you pre-buying into twisted narratives to then shill you complimentary 'needs' on the back-end Highest probability of success is leaning into your edge, doing what works for you. There isn't 1 winning configuration...and if there was life would be incredibly boring if every winner was a cookie cutter clone of each other.

Problem with young guys listening to guys doing 7+ figures is they unconsciously start believing they're around that level Creates a delusion that entry level steps are beneath them Would be like watching guys who bench 400 & thinking you're too good to do light weights It's impossible to reach a impressive bench without lifting lighter weights appropriate to the level of your current max If you're at 0, with little to no skills & experience. The common sense opportunities right in front of you are $4-10k/month opportunities not $100k/month ones You'll waste years trying to find ways to skip steps. It is not possible. A unearned ego from listening to other people & thinking you're on that level is truly blocking guys from doing the common sense moves they need to do. You don't skip steps to get a 400 squat, no matter how much of a genius the guys you tune into are at strength training You also do not want fast success. It's easy come easy go. Nearly every guy on here who shares their story of a huge lump sum win can tell you they blew the cash and fell right back to where they belong You can't skip steps. The foundation, the floor of who you are needs to be at that level for you to stay there. If you scheme a way to leap and cling onto the ceiling chandler, your grip will always give out, only a matter of time We reside on the floor, not the ceiling You want your success storyline to be blatantly obvious based on the sequence of events, experiences, time, and inputs Done in this way, you'll know who you are, you'll know you belong. It should not feel like "I can't believe I pulled this off" that's a huge red flag Should feel more like "duh" "obviously" "it's about damn time" Your success should not surprise you one bit, because your storyline makes PERFECT sense.

You literally cuck yourself into submission listening to this trash Nukes your physiology. If you actually lived in reality, making progress with your 1st $100k role would spike your T & dopamine. You’d feel energized & motivated If you think you’re at level 10 when you’re actually at level 3. You’ll feel miserable & depressed. You distorted the feedback loop Confidence is supposed to be relative to you. The progress you’re making. It’s why dudes with a fraction of what you have can have 10x the confidence & swagger. Feeling the progress of going from level 2 to level 3. Hormone profile & neurotransmitters naturally light up. Meanwhile cucked dudes whose identity was hijacked by another man’s marketing funnel feel depressed at every level You’re being pimped bro. These marketers hijack your confidence then sell it right back to you

H1B's "work harder" (are more obedient) because they get deported if they're fired Turns out people in serfdom contracts tolerate bs more than citizens "Immense talent" & "Americans are lazy" are slimy reframes masking the real intention: serfs who maximize shareholder value

Always enjoyed humiliating the arrogant & boosting the insecure In pick up soccer id get the guys nobody wanted to pick, get em on my team, carry the team on my back and humiliate the arrogant dudes who intentionally stack their team thinking they’d dominate A lot of guys in the money twitter space have that inverted energy Pick on the small guys & lick the nuts of the big guys It should be the total opposite. Stand up for the little guy and challenge the top guys in the arena. Take their market share, win the trophy they want, etc These money twitter kids got that energy that you know they’d treat service people poorly. And if they do treat them well, it’s because Tate or Brute told them it was cool It’s conceptual understanding, a learned behavior, not the default of who they are. A calculated status move. Rather than just being a good dude

Hold up, so the guy with horrific physiognomy, speaks like he never made it past 6th grade, who flexes hookers & whips …you mean to tell me he was unable to deliver on multi-faceted complex B2B solutions to scale your business and that he’s a fraud Shocker

100% of my successful business pursuits happened when I was employed & 100% of the failures happened when I was unemployed Observations in the differences between the two: - When money wasn't a issue, I was getting into ventures for the right reasons, not to make a quick buck - Was forced to be more efficient with my time while employed - Decision making was WAY more clear while employed. Was thinking from the lens of gaps in the market, value I could add, things I genuinely wanted to do Instead of the desperate lens of how to make a quick buck asap - Wasn't in a rush while employed, and was actually able to stick with things. Whereas unemployed me got antsy and constantly felt the need to jump ship to find 'something faster' - I noticed that while employed the first steps in a biz ventures felt more fun. A light hearted experimentation, a "let's see what happens" vs a neurotic "i need to make this work" while unemployed - The $ hit different while employed, actually could feel a sort of 'high' from the wins because all biz profits were surplus. Felt like a scoreboard running up. Whereas unemployed, often the profits were gone instantly because it was digging myself out of a hole or had to go to basic living expenses

Slight nervousness is a green flag that the unaware interpret as a red flag. Resulting in getting blindsided If a buyer is extremely comfortable in a sales interaction. They have 0 intention of buying anything, casually shopping around, killing time, filling up the calendar to look productive Total comfort because there's 0 stakes at play It's the buyers who know they have a problem, know they need to do something, know they need to make a change that will be slightly nervous. Change, the unknown, and high stakes are uncomfortable. Similarly in hiring candidates. A good hire will be ever so slightly nervous in interviews. Because they care, there's stakes they care about, they're not some pro job hopper with 50+ of reps interviewing or someone who learned to game the system of interviews with hundreds of hours of practice and in dating. When someone is really interested, there will be an ever so slight nervousness. Because they actually care and are really interested. They don't have 100+ reps of going on first dates. To those unaware of this phenomenon, painful blindsides occur. Thought the date was going so well, you were both so comfortable with each other. Yeah, because they have HUNDREDS of repetitions going on first dates. They don't really care and aren't that interested. That's why they're so comfortable. Blindsided to those who think that meant "we have great chemistry!" Similar with the seller who believes "Man this buyer is so high energy, we click, he's super chill and easy going" Blindsided when they ghost. Prospect had 0 intention of buying anything, wallet was safe, no need to make any high stakes decisions. Just shooting the breeze out of boredom to stay on top of industry trends. and lastly, the candidate who is too perfect in the interview. Mastered gaming the interview process. Doesn't even care about the role or company. Hiring managers get blindsided thinking they clicked so well with this candidate who turns out to be a total flop who jumps ship in 5 months. Pro interviewer, amateur contributor.

"90% of businesses fail" We gotta flip this on it's head, it's very misleading. 1.) The failure rate more so reflects the individuals who attempt not the opportunity itself 2.) Averages only apply to average people Go to any gym. A bunch of people in there are not fit, some are very unhealthy Does this mean the gym is not a good place to get fit? No. The individuals you see reflect the choices & dispositions of the individual, not the efficacy of the gym. This notion is important to keep in mind You'll see opportunities like eCom, day trading, affiliate marketing, etc You see some questionable characters around there, some scammers, some idiots, some cringe weirdos, and a bunch of people failing miserably. Does that mean eCom, trading, and affiliate marketing are bad opportunities and people can't succeed there? No, the shortcomings of those individuals reflects those individuals more than it does the opportunity. Getting into Point 2 - Averages only apply to average people If you are above average across the board. If nearly everything you have ever done yielded above average results. You are certifiably an above average individual, therefore statistics don't apply to you, you are the anomaly, the outlier. The bar is extremely low, and that's where these averages are spawning from. Take something like benching 225. Less than 1% of the population can bench 225 I know for myself and some of you guys reading this, simply hitting puberty was all it took to bench 225 So when you see things like: "90% of businesses fail" 1.) It more so reflects the individuals who attempted, not the opportunity 2.) Averages only apply to average people

Highest probability of biz success is transference of career success in guys over 30 Doc opens private practice. Top mortgage guy opens brokerage. Accountant opens own firm, etc Lowest probability of biz success is guys under 25 trying to get rich with no skill or experience

Captain archetype vs Cowboy archetype Both respected, competent, and powerful but with key differences in how they live Currently many cowboy archetypes are trying to be captains High level summary on the differences & similarities between these 2 archetypes: Initial note: I made these names up, because things like "introvert" "extrovert" "alpha" "beta" "sigma" etc have been sort of hijacked by influencers, so won't be using those terms. Core difference: Captain archetype obtains success & what they want by being at the top of hierarchies Cowboy archetype obtains success & what they want outside of hierarchies altogether The captain is high profile. The cowboy is low profile. The captain is a good leader & embraces the role of leadership The cowboy is also a good leader, but doesn't proactively seek to be a leader. If they need to, they'll lead. If a captain steps away the group unanimously & unconsciously starts turning to the cowboy for leadership The captain views the benefits that come with responsibility over a group as worth it. The cowboy does not view the benefits that come with responsibility as worth it The cowboy obtains power for freedom & independence. The captain is willing to sacrifice some freedom & independence for even more power. A captain you'd find as a founder, high ranking executive, CEO. At the top of a hierarchy. A cowboy you'd notice avoids hierarchies, earning money mostly as a independent A captain is a core member of multiple social groups A cowboy is more of a cameo appearance in these social groups. Liked and respected by groups, but not the guy going to every function. In intimate relationships, both are highly attractive & respected but for different reasons For the captain, he has power, status, prestige, connections, social proof. For the cowboy, he has a unique mystique, marching to the beat of their own drum, rugged individualism The lower profile nature of the cowboy makes this lifestyle less known. Whereas the higher profile nature of the captain is more known. Because of this, many cowboy archetypes are trying to play the captains game. They have the competence to do so, but often sabotage things to regain freedom & independence.

Guys are sold this idea that burning the boats + monk mode will somehow lead to success in 3-6 months What actually ends up happening is pretty ugly. Adaptation to the environment You'll learn to get comfortable scrapping by on $18k a year doing weird side gigs and those side gigs are so often going to be making promises you don't want to make because your back is against the wall and you need a bail out In this compromised position dudes often sacrifice morals for survival What you're essentially doing is plummeting your baseline standards, spend enough time in that zone and it becomes your new comfort zone Good things take time. Especially true with a business Putting yourself in a needy compromised situation won't change this fact. You're not magically going to develop business acumen & learn how to produce results in a microscopic timeframe Doesn't matter how bad you want to squat 405, it's going to take time to get there. Full-time income from a business you actually enjoy takes time It takes A LOT more time for most in the online biz world because you haven't develop any experience from a job and it's your first stint into anything

The male pipe dream is way more delusional than women’s Guys on here cry women have fun in their 20’s and expect a husband at the end of it That’s WAY higher probability than guys blowing their 20s dabbling in fake online biz and expecting to be a millionaire at the end of it

When you’re really really about it. Virtue fades into the background, becoming subconscious habit Yapping about “hustle” often means it’s still conscious awareness. Something they aspire to do Real “hustlers” don’t even perceive it as big deal hustle, it’s just normal life

Majority of people with homes over $2M are employed. Usually in finance, law, tech, medicine The average business owner makes $70k a year Biz ownership is not a silver bullet to millions of dollars & employment is not $50k a year emailing in a cubicle as Twitter rhetoric makes it seem I have no agenda or preference one way or the other. My stance has been: 1) Look at the game board and make the best move for you 2) Don’t fall victim to delusional twitter takes that don’t even remotely hold up in the real world

Podcast entrepreneurs who yap a degree is worthless don't put their money where their mouth is Come tax time, hire the guy with no degree Next lawsuit, get the lawyer with no degree That dream home build, hire the team with no degree That biz exit, hire the guys with no degree When a relative needs a medical procedure, use the guy with no degree Interesting. It turns out when things actually matter and stakes are high, they refuse to work with someone that doesn't have a degree. They turn on the camera and say one thing. Then you look at their actions and they tell a very different story.

Howdy Hormozi

Lot of guys on here trying to play the provocative angle are nowhere near elite enough to pull it off It’s why they compare themselves to regular people not even playing the same game They’d be unimpressive if they compared themselves to titans in the same arena Bro will be unemployed and dedicate his life to getting jacked then come on here comparing himself to regular people who don’t even try to lift, claiming ‘superiority’ If he were to compare himself to other guys who equally dedicate their life to being jacked he’d be bottom percentile, unimpressive The “look at me I have money” angle types trying to compare themselves against people not even playing that game working a regular job Bro is a brokie if he actually compared himself to other guys in that arena playing that game If you’re going to play the comparison game don’t cope and rig it by targeting people not even in the same arena

Got some promising deals in the pipeline, so you stop prospecting Cool chick showing some interest, so you stop talking to girls Gets a good sales job, so you stop making connections You can’t be only doing activity when you need something. It’s gotta be a habit, a way of being Same with money, can’t wait until you’re low on cash to force you to push for more. The default should be pushing for more. Gotta keep it up even when you don’t need anything. It’ll give you a abundance swagger that increases your conversions across the board “Those who have much will get more, and they will have much more than they need. But those who do not have much will have everything taken away from them.” - Matthew 25:29

The highest ROI belief I hold, that’s mostly innate & unconscious but will attempt to articulate is: “What I’m doing in the present is practice for the upcoming bigger game” 1st job working front desk at a gym was not a job to me. It was a playground of thousands of social reps Would raise my hand and voluntarily choose to walk into the most hostile customer situations. Saw it as practice in conflict resolution (and ego boost when I pulled it off and attributed it to charisma. A positive feedback loop) It was almost a game. Thousands of repetitions learning to read people, understand behavior, and test social situations Believing and knowing this would absolutely benefit me later in life Attributing that massively magnified level of meaning to a seemingly small role leads to unconsciously & innately always being the top performer - light years beyond what was expected Taking it a step further, in future roles like sales The meaning to me, at least in my head was WAY bigger than the actual present sales role “I need a ludicrous track record of performance to leverage for whatever the next season ends up being” I wasn’t obsessively improving my sales ability to survive the job, but to thrive in the next one The company/client I am involved with benefits by proxy. To me the present game is a arena to crack the code, break through ceilings, develop my own proprietary systems to be leveraged for the next game and the next game is always perceived to be way bigger …but I also left it somewhat open to interpretation what that next game would be Perhaps I leverage those skills in the next role which is 2-3x the pay Perhaps I package and sell my systems and leverage my track record Perhaps I use them for my own business venture Knowing todays actions are REQUIRED for the next game with bigger upside practically injects with you a totally different energy Switched on, focused, aware, curious, obsessed with progressing and performing, high stamina Cant really unlock that energy with the smaller meaning of just surviving the day. Keeping the boss/client off my back. This is why “I’m not working hard to make someone else rich” types are cooked I don’t do it for them, I do it for me. Everyone else is just benefiting by proxy

If you want hyper speed learning there needs to be emotional & financial skin in the game "Lessons not learned in blood are soon forgotten" There's a reason you forgot nearly everything from school. That's not how memory & learning works at all. Business is a pay to play game. People somehow think if they take a academic approach they can outsmart the possibility of loss, overhead, expenses and mistakes Loss is part of the game of business. The game of business is having your profits outweigh your expenses, losses, and mistakes. If you can't handle that, it's not a game for you. If you want a perfectly clean sheet, snag a decent job, get your paycheck, no losses, no expenses, no costly mistakes, no risks, just capped profits. If you're not going to school and if you're not paying for guidance - your initial lopsided losses are your tuition and initiation fee to activate your membership. There are times I've taken a L but felt joy. Because it gave me a lightning bolt epiphany. Revealed to me the blind spot. I instantly picked up gems of lessons from it and was happy because I knew I would never make that mistake again and my next move would be so much better You don't know what you don't know When you play for real, with real stakes on the line that's where what you don't know is revealed to you. You can't find that kind of wisdom hitting the textbooks, podcasts, and articles on the sidelines. No matter how much you study shooting a basketball, it's a whole different story once you step in a live game and try to do it.

Banks don’t do this, car dealerships don’t do this, restaurants don’t do this, …no business does this Giving ‘free value’ is for personal brands selling intangible digital products that are non essential. Cashing in on social capital instead of the merit of the product

Gifted people are hypersensitive to stimuli. This is how they can perceive more info faster. Stimulant abuse throws it too far out of wack triggering neurotic anxiety in their already heightened nervous system Those less sensitive to stimuli who abuse stims possibly replicate what's it's normally like for those with a highly receptive & stimulated nervous systems You can look into "overexcitability" and it's correlation with giftedness/creativity en.wikipedia.org/wiki/Overex… Adaptability I see as a form of intelligence. People that are more sensitive to stimuli need less of it to pick up on cues, learn lessons and adapt A more sensitive person can adapt & learn with a bit of friction Whereas a less sensitive person may need to make a mistake multiple times and/or have it's effects be more blatant and severe to pick up on it Heightened perception widens the parameters of possibility Their upside possibility is much higher, but their downside possibility is also much higher Which is likely why: "To whom much is given much is required" Luke 12:48

Leaps of faith "start before you're ready" rarely worked for me Showing up with a massive pre-cultivated edge & thorough preparation has worked nearly every time for me Underdog syndrome seems rampant on here. But the opposite golden boy angle is likely superior. Underdog syndrome is when guys leverage the energy of people doubting them and use that as fuel to prove the doubters wrong. The prepared mode I'm referring to is the total opposite. From the jump people already know you're good and you now must live up to that elevated standard to retain that positive identity. ^ This absolutely not a optics/perception thing. It's literal. You literally have done the prep work and have become skilled & competent. On day 1 in the new environment you physically and literally are one of the best guys on the team. That ability is recognized by peers, and one starts the game with an elevated self-image and higher expectations. A major issue with underdog syndrome is it's susceptibility to self sabotage to manufacture doubters and back against the wall situations as that has become their habitual trigger signal to kick into gear. Whereas the golden boy angle is more robust, less susceptible to that nuclear downside of self destruction to manufacture familiar sources of motivation.

There are people who have been so wounded their nervous system feels unsafe if they’re not successful A absolute intolerable disgust emerges toward behaviors of mediocrity This type of energy smokes past discipline only types

Highly adaptable types likely have highly malleable passions They don’t pursue what they’re passionate about, they become passionate about what they pursue They’re hyper responsive to stimuli. They learn things quickly. But this also makes them susceptible to distractions Upon stumbling down the rabbit hole of a distraction they can make themselves passionate about the new thing, craving a deeper understanding of it Finally, something new to adapt to It is important for these types to be in a line of work that has a decent amount of variability, as that gives them something to consistently adapt & respond to There are macro & micro adaptations Micro - present moment improvisations. For example, sales conversations or playing a sport. It has general consistent parameters but it also requires adapting on the fly. Some variability within the consistency Macro - industries that are growing & evolving requiring adaptations over time

The "college is a scam" grift is ultimately arguing barrier to entry as bad If you play low barrier to entry games everyday thereafter is a grind This is why hustle culture is so intertwined in their message. It's almost impossible to get leverage in low barrier to entry games Funny thing is they like to quote: "easy choices hard life, hard choices easy life" but this contradicts their entire life thesis It is a easy choice to enter a low barrier to entry game, and results in a hard life It's a hard choice to enter a high barrier to entry game, but results in a easier life You can get a sales job at a car dealership or remodeling company fairly easily, but everyday thereafter is a grind You can set-up a ecom store in 24 hours with under $20 It's easy to replace a sales person a low barrier to entry position. And anyone with a spy tool can rip your ecom store in a day. Not as easy to replace a neurosurgeon or a nuclear engineer with government clearance ^ it's difficult to break into these. Hard choice on the front-end for easier life with leverage on the back-end I know highly specialized guys where less than 40 people in the entire country can do what they do. There is so much leverage, power, and freedom that comes with this. Premium pay, premium treatment. Pretty good feeling as a man to know you can do things other people cannot do and it would take them years to catch up even if they tried. Massive moat of high barrier to entry. There's a reason why so many of these 'business' people start selling coaching full-time. Low barrier to entry games they play are extremely difficult to gain leverage in. It's a grind everyday - extreme competition, low margins, constantly changing landscape. This is why they switch to coaching.

Dudes with no income, no experience, no education, no track record out here talking about "exits" "passive income" "can't be trading time for money" NGMI. Time is the only possible thing you can offer at first You use time to buy leverage, then you use leverage to buy time

A intelligent narcissist will often be a objectively better person than a dumb empath Through cold calculated intellect the smart narcissist realizes doing good business yields more profit & ego strokes of superiority He doesn't care about users. Yet he provides excellent service to them. 1 - Pure ROI. Better LTV, premium pricing, better CAC, etc 2 - Ego & Validation. He basks in the praise of how great he and his products are. He earns bragging rights to call competitors trash. "Look at our testimonials. We also have the most 5 star reviews" His intentions are purely out of self interest. He want to siphon cash, adoration and superiority. Yet he does good by others because of his intelligent calculations to achieve these ends On the flip side. The dumb empath will have good intentions but will actually cause harm to others. They may go down some janky rabbit hole of esoteric health. Truly wanting to heal and help others. Yet they recommend some bs lemon water baking soda to their ill peers and clients. The end results is those people end up severely harmed as their conditions worsen They are too dumb to conjure up effective solutions. Too gullible to detect scams. Too ignorant to question their methods & efficacy. They are highly susceptible to manipulation so long as it's wrapped in empathy. But so often they are lead astray, directing their empathy to the wrong side They will want to protect the criminals, not the neighbors behind harmed by the criminals They will want to protect the mentally ill circus freaks, not the children being harmed by them Through their ignorance they become weapons of destruction. Objectively bad people. Meanwhile the selfish, egotistical, intelligent narcissist ironically is the better person doing more good for humanity

Life is dynamic polarity. Those who intuitively know this will have a life struggle of never belonging to a tribe Biz bros do some cool things, but there's a lot you don't resonate with Metaphysical spiritual types have some good takes, but a lot of it is copes The hustlers got some cool guiding principles, but they're often way too overkill and lack fun The fun party types are a vibe, but they can't flip a switch and make progress on meaningful goals For a season it makes sense for you to try out lower carb. Another season you go higher carb You can make cameo appearances in these cohorts. But you'll never really be a member of their 'tribes' The carnivore tribe, the bodybuilding tribe, the peaters, the athletes, the fighters I like some things from all of these camps, but never enough to fully belong inside one of these camps Some seasons I lean more into one camp, other seasons i'm in a totally different camp As you grow, as the landscape changes our needs and focuses shift. This should be seen as totally normal. But humans avoid change. It's a high energetic load to think & adapt. Plug & play paths and heuristics are craved for these reasons. Many want to be in a box that'll keep things simple. But those of you who adapt, pivot, shift, interpret the dynamic moving parts of reality - you likely hate being in box. Because of this, you'll also struggle with a identity. What's you job title? What sort of content do you produce & consume? What sort of diet do you follow? There is no name for it, couldn't tell ya. It shifts based on the current landscape, the needs of this season, the requirements for this mission. All this goes to say. You don't need a static identity, you can be a dynamic you. You don't need to be in a camp and belong to a tribe You can have your core people on the same wavelength combined with extended acquaintances of various tribes you make cameo appearances in. This path is criticized but it seems to be the most obvious. The only constant is change, those who are good at adapting are gifted not cursed.

“Give your best stuff away for free! and delay the ask as much as possible!” guy with $100M in the bank, who made his $100M running direct offer ads and did no organic content

Without fail, anytime I play with pros they’re kind, fun, humble, and wholesome It’s always the below average chumps with big egos & short fuses It’s a simple equation - When it’s blatantly obvious you’re on a different level. You’ll seek to raise the group up so everyone feels comfortable When someone resides low, they seek to tear down others in the group to make themselves feel more comfortable Those that are up are encouraging Those that are down are discouraging I’ve been saying the abrasive persona played by a lot of dudes in the online biz space is a overcompensation for being down horrendous It’s not blatantly obvious they’re on a different level so they attack others in attempt to manufacture assumptive contrast All done via talk because their actions ain’t reflecting good things

Success bends the narrative of reality, flips the context, and rewrites the past Before success you’re seen as delusional, after success you’re seen as determined If you’re a bit off socially you’re seen as a weirdo before success, after success you’re seen as a genius Before success you think you fumbled those girls, after success you think they fumbled you It goes from you being wrong to everyone else being wrong

If you value success more than freedom, you'll likely get both If you value freedom more than success, you'll likely get neither One of realities many paradoxes where you go the opposite direction to arrive where you want Similar to how you get what you want by giving others what they want Freedom does not come from avoiding responsibility but by taking on so much of it, you gain so much power & leverage you can command whatever terms you want Valuing success over freedom does not mean you don't value freedom. It means it's valued 2nd after success, meaning it's still very high in priorities It's a understanding that freedom comes from upside options & leverage, not downside avoidance & settling The difference? Upside freedom plays the external negotiation game of earning what you truly want Downside freedom plays the internal negotiation game of settling for less

Man’s confidence comes from being good at stuff, far more than looking like he’s good at stuff Prioritize the substance & the surface usually takes care of itself Those who try to shortcut surface without substance end up with wicked pathologies for betraying the nature of man

Guru's selling unnecessary things to new entrepreneurs

Lot of these successful entrepreneurs give awful advice because they're in the midst of spiritual rebalancing totally unaware of the phenomenon We crave what we lack They experience high profile grinder life, then they crave experiencing low profile beach bum life This is why we often see these guys go into a hippie mode after becoming successful - it is NOT because being a hippie is the end goal, but because it's the exact opposite life experience of what they already explored, thus they crave that experience for a more complete understanding of life They lived in a unbalanced state for years to get a asymmetric outcome. Then they unconsciously gravitate towards living the exact opposite life for a period of time to rebalance the energy. Because they are unaware of this phenomenon they will denounce their past Guys that were high profile to become successful will denounce it and say being lowkey and private is the way to go. However, they only feel this because they have the contrast of what it was like to be high profile Grass is always greener on the other side. Lowkey guys wish they were more known, known guys wish they were more lowkey Guys with a lot to do wish they had nothing to do. Guys with nothing to do wish they had something to do.

Vision boards never have & never will work. “Belief” is also misunderstood What actually works is resonating with a lifestyle & running with it. The aesthetics of it, the beliefs, the values Making nutrition fun, a flex, a aesthetic, a ideology made more people fit than a picture of a jacked dude on a vision board ever did A lifestyle you can step into immediately and start living it. A dream or vision board is just a distant pipe dream with no actionable things you can do today It’s a static poster. Not a dynamic living functional belief system that intuitively drives behavior That’s where “belief” went all wrong “I believe in myself!” “I AM jacked” No. “As you believe so shall be done onto you” isn’t about self belief, it’s about the network of your beliefs - the cohesive philosophy, the ideology A belief SYSYEM. Not a singular affirmation or belief Resonating with peating, or classic body building, or fit chick Pilates influencer, whatever it is - that’s a set/system of beliefs, a living dynamic operating system that influences behavior Or dudes resonating with the aesthetic of a blue collar business owner, or a finance bro, or a tech sales bro, whatever it is. That’s a lifestyle, a aesthetic, a belief system. You can wake up tomorrow and start living that. It’s a dynamic lifestyle not a static destination and that’s how things actually get achieved - it’s less of a pursuit you “do” it’s more of a life you live, a way of being

Saw this vid on the TL. To the T depiction of what @brutedeforce touched on recently Dude would lose all his swagger if he tried the keto goggins life path

Guys trying too hard to look hard. Say you achieve it, people know you as a tough guy. Now what? You get a job as a bouncer? Bunch of insecure kids on the internet think you’re a “G” Role playing mob boss slams the door shut on legit opportunities. Nobody legit wants to work with questionable sketch characters You’ll end up with a life sentence of being forced into grey hat/black hat ventures & grifts You wanna be known for being legit, for getting results, for being a cool & chill. Someone you’d want to do business with and hang out with. Someone with competence. “That guy can scale my sales team” “That guy can blow up our SEO” “That guy can help us get funding” “That guy can fix our funnel” “That guy gets dudes jacked” This opens the door to opportunities. Both social & financial Being known as a dodgy character who smokes cigars and acts tuff does not

Well positioned tech bros have a better quality of life & more $ than majority of entrepreneurs Entrepreneurship sucks until you 'make it' & even when you make it, depending on the industry, it still might suck The propaganda campaigns of grifters have made people delusional Entrepreneurship should be a natural calling that unfolds organically. This is a common theme in stories of those who make it big - Guy was a top performer in a company then decides to go and do it himself - Someone was dealing with a issue, a product didn't exist to resolve it, he makes it for himself, friends start asking him about it, he starts selling it Getting into entrepreneurship without that catalyst, solely to make money is often a losing recipe. I've only seen it work with guys who are obsessed with money and are money driven The other exception to this are firms with massive capital that buy businesses and pay the right people to scale them These firms typically copy what's working and try to annihilate the competition with massive spending So you're either somebody that brings capital to the game, or you're somebody that's bringing some sort of necessary value that fills a gap in the market Pulling up to the game because you're broke, want cash, and are too lazy to work is a extremely low probability formula

Really think a segment of guys struggle to make decent $ online not because it’s too hard but because it’s too easy 1) Things that are easy to do are extremely easy not to do 2) Low barrier to entry leads to taking it for granted & not respecting the opportunity 3) It doesn’t feel challenging enough. (This is the big one) Executing the basics + copy pasting what’s working doesn’t stimulate creative archetypes because that’s a execution based cognitive process Feeling the sensation of stimulation for them is being at the cutting edge of what’s going on, navigating some of that complexity Repeating what’s already been done doesn’t really ‘feel’ like proper work to them Simply executing the basics, at a high standard, in a good vehicle, for a decent amount of time lands people at a moderate level of success Men in particular are more susceptible to a 0 to 100, all or nothing approach They want something epic or nothing at all Unconsciously they may know just doing the basics will land them in the middle, a pretty good life, but the middle is of no interest to them Society needs both types - those who innovate and those that execute the innovations But the innovators tend to have higher highs and lower lows. Exponential spurts as opposed to linear progression

Mastery is not required to see results a functional level of competence is all that's required, and it can be acquired in 2-30 days depending on how narrow/broad the subject is. It's also not possible to achieve mastery from the sidelines. Active participation is required. You want to be set-up and live in the game as soon as possible. Get that functional level of competence, start playing, start seeing some decent results ASAP Then by doing the thing daily, you iterate, you learn, your refine, you gradually get better at doing it and naturally you start moving towards mastery. To put this in practical terms; If you get started in sales with ZERO experience. It should only take you a few days to get caught up to speed with a functional level of competence. Sales manager should give you a script and outline to follow. You should get a bunch of call recordings from your top guys to emulate. Study it, get a basic grasp of it. Boom, you now have a functional level of competence. Time to start playing the game live. That's when you really start learning "Lessons not learned in blood are soon forgotten" You don't have to be a sales master to close some deals. You just need a functional level of competence. Mastery enhances your ability to close deals. Hands on experience is the best way to learn, emulation is the 2nd best way, tailored information is the 3rd best, general information is the lowest tier. Tailored information = your sales manager gives you a validated working script, framework, and call recordings from your company General information = general tips and insights on sales The game molds you, and you only need a basic understanding to get started playing. Sitting on the sidelines for years, trying to figure out everything on your own, trying to become a master before you ever step onto the court. It goes against the laws of the universe. Gotta play the game to get good at it, and the requirements to start playing is just a functional level of competence, not mastery. Doesn't matter if it's eCom, day trading, sales, whatever the thing is. 1 - Know how to find the right information to emulate 2 - Get a functional level of competence in a few days 3 - Start playing ASAP Mastery will naturally be acquired as you play. It can't be acquired in a premeditated isolated vacuum.

The entirety of a ‘job’ has been reduced to some snapshot of sending emails in a cubicle Guys designing Ferraris. That’s a job Undercover spy is a job Guys flying fighter jets around the world is a job Geologists exploring remote areas to find gold & oil is a job Dudes brokering these deals to bring star footballers to the Saudi league, that’s a job Engineers building rockets & satellites is a job Special forces sniper. That’s a job Setting up & hosting events for Nike sponsored celebrities & athletes is a job These internet marketing ‘entrepreneurs’ think they’re some high status cool hot shot because they run (ineffective) FB ads with 100% client churn lmao All the jobs listed above are 1000x cooler than whatever little agency thing they’re dabbling with Dudes are living in a delusional echo chamber Truly, their inner dialogue is another man’s sales copy. Nothing more than a casualty of a grifter funnel Relax with the “omg soul sucking job” takes. You have 100% client churn champ, focus on fixing that.

"I'm not going to work to make someone else rich!!" Buddy, pal, amigo, habibi Your scrapy little agency? Those clients pay you because you help them make money You're still working to make someone else rich. Welcome to capitalism

Instant gratification & jumping ship constantly is the formula for success Chipping away at something for years until you finally start seeing scraps of results is a lie being sold by gurus Here's how reality actually works (and what the guru's themselves did) The only reason why someone would be in a position where they see 0 results for years is because they tried to skip levels They jump into the biggest multi-variable vehicle from day 1, and see 0 results until they finally figure out all the variables & skills they were supposed to gradually pick up if they did things in order, following a natural progression. You should be seeing results immediately. Tight feedback loops. Nearly instant gratification. Then constantly jump ship into the more leveraged vehicle. Example: Successful Personal trainer Then becomes successful gym owner Then helps gyms becomes successful with in-person training Then helps gyms become successful with online training program Then helps online training program businesses become successful Constantly jumping ship to a higher leverage vehicle after you complete each level Seeing results almost immediately after jumping into each next level vehicle because it's the next iteration from the previous level with a few new variables to stack-on. Say your Level 1 is getting a sales job. You should immediately start seeing sales. Sure there may be a period of suck for a few weeks while you get the hang of things and onboard. But not YEARS...of zero results, zero wins, zero sales. It's funny when the guru's say "do the same thing for a really long time" Yet they jump ship into a more leveraged vehicle every 1-2 years. ....1-2 years is not "a really long time" and they weren't chipping away into the void seeing 0 results the entire time.

Nerds have so much potential to do great things. But it all goes down the toilet when they try to 'fix' themselves & try to play the jock character Guys who are wizards with tech, high IQ, get memed into throwing away their edge so they can play pretend some dumb chad

The best salespeople don't come across like sales people That's why their prospects open up, respond to their outreach, trust their insight, etc Euphemism titles try to game this "Account Executive" "Solution Engineer" but it's futile without the right personality I've even seen this scale down to B2C blue collar. Giving off the vibe of a boots on the ground project manager, who is seamlessly running a sales process. Especially in software sales when dealing with technical buyer personas. They last thing they want is to speak with a greasy run of the mill salesperson with the technical aptitude of a toaster oven. Silver tongue smile & dial sweatshop shtick gets more and more ineffective every year. Gotta actually turn on your brain in these market conditions.

Side stepping the question of "what do you do?" when meeting chicks & top dogs is not because you're mysterious That's the cope reframe. You're ashamed of who you are and what you do. Too embarrassed to say it Creating these euphemisms like "education company", a landing page & a guy answering the phones on a get rich quick scheme is not a education company The fact you feel the need to frame it that way says a lot, it reveals shame It's like someone working the stock room at GAP saying they're a "fashion consultant" If you can't proudly rep who you are and what you do, if you need to lie and obfuscate...might want to question if you're on the right path Because if you are on the right path...it almost has the opposite effect. You want more people to know and you proudly showcase your body of work, your story, and what you do

It is ethical to sell gym memberships knowing most won't get results But it is unethical to sell money making programs knowing most won't get results The gym only promises access. Money making programs promise results but only offer access 2 options to resolve this dilemma Option 1) Lower the price point & set the true expectation that customers are getting access to resources Option 2) Raise the price, narrow the customer avatar, and use those margins to build the infrastructure & hire a team to guarantee results You cannot promise results if the majority of clients don't get results You charge higher prices because you need the extra $ as margin for infrastructure & team to deliver results ...not to pour 100% of the profit into lifestyle marketing buying tacky whips, IG shoutouts, atrocious designer fits, and donations to club promoters finessing you for momentary fickle validation from inebriated randos

Extrinsic motivation is severely underrated. Execution is so natural because it's responding & reacting to the environment. Like playing pick up basketball, you don't know what you'll do in advance. You just step into the arena and let your current skillset rip. You also push yourself way harder in a live game than you would doing some cone drills by yourself. I suspect a lot of this biohacking stuff is overcompensating for lack of extrinsic catalysts Seasons where I've had jet fuel energy was when it was crystal clear what I needed to do, I had momentum, positive feedback loop from seeing results and live extrinsic catalysts leaving me no choice but to do it Of course you're going to need drugs to amp yourself up if you're isolated in a vacuum trying to 'self improve' as a imaginary quota to give yourself permission to eventually step into the arena It's like trying to get fit in a gym before you try to play soccer. It's by playing soccer you get fit, immersion in the game. Not in some isolated vacuum. These vacuums lack extrinsic catalyst, which is why all these chemical protocols are needed to amp up the mind artificially.

"I don't know why but I trust you" aura is retained through integrity. Genuinely having people's best interest in mind I don't want a good thing if it means you get a bad thing. Needs to be win/win Fake authority figures will try to make you their hitman, their foot solider. Never give in, you are not a sponge to be used to absorb negative karma and do the dirty work for the cowardly & crooked Preserving this integrity isn't easy and that's what makes it so valuable & attractive. So many will fold at some point and lose the magic. "Just doing my job" "I needed the money" "It's not my fault they told me to do it" "I was in a tough spot bro" Enduring this without folding leads to a incredibly trustworthy aura. Trustworthy is a byproduct of strength not submission. It's actually NOT submitting or compromising on things you know aren't right, this requires strength. You may need to quit jobs on the spot. Get into heated arguments. Go through rough patches. Face backlash. But it's all worth it, especially in the long run. Gigs are temporary, deals are temporary, rough patches are temporary. Character is eternal Life is easy mode when you have that trustworthy aura Clowns that flip off the screen after closing a deal wouldn't get it They're damned to a life sentence of always outrunning their broken shady aura & the consequences of it. Always scheming, circumventing, obfuscating, bridge burning

Tom spends 1 year building a IG page to 100k followers - finally hits $2000/month Brutal financial struggle & misery that year Joe gets a 6 figure remote job Buys Tom's page for $6000. Then pays $3k to someone else to scale it for him Money is better leverage than time Tom is unemployed and has $300 to put into crypto. He has no experience, is a beginner, but we'll say he gets a lucky and turns it into $30k Joe makes six figures. Pays $ to get connected with guys who know what they're doing in crypto. Has $20k to play around with to start + their guidance. Turns it into $400k In both scenarios a full-time commitment without money loses to a part time commitment with money

Snarky criticism gets more engagement. But it’s a dangerous game to play One day you wake up & your entire body of work is nothing but criticism & commentary on how others live their life It makes you feel good because it implies you’re the opposite of what you mocked But it doesn’t move the needle on anything meaningful Objective wins usually satisfy the ego. But there are many ways to get ego wins that don’t move the needle on your objective Criticism is one of them, and it’s a addiction young guys posting content are falling into Entire timeline and body work is nothing but mocking people & things, you’re a sidelines commentator Don’t fall into that trap. Get your ego satisfaction from objective wins, not subjective commentary

Genuine business ownership is a calling before it's a choice Guys scratching their heads wondering what biz to start are practically guaranteed to fail (and could even argue deserve to fail) In it for all the wrong reasons & missing the key inception criteria. The call comes to those wedged in some sort of industry. You become intimately aware of the problems impacting that industry. One of those will click and a compulsion almost takes over. You start chipping away at solving it. Iterate a bunch and eventually develop a solution. It then becomes overwhelmingly apparent that you need to help others figure this out (start a business). People legitimately need it, you needed it, the people around you needed it, it's working. That's the real deal for business inception. The money almost always follows. It seems internet biz types on here are oblivious to the fact that the essence of a business is voluntarily taking on other people's problems, risks, and obligations. Getting incredibly efficient at dealing with them, in exchange for payment. Because the online business world is oblivious to industry they are unaware of the existence of such problems. So what do they all offer? A low resolution broad stroke "I'll help you get more leads!" "I'll help you get more sales!!" Vastly underestimating how unimpressive these offers are. They are speculative gambles, empty promises, with nothing proprietary backing the claim Which of course is why the online biz world is obsessed with hustle, sales and marketing. In the absence of solving real niche problems, they must manufacture perception and dupe people into believing they have severe problems which only they can solve.

"Guys worth 8-9 figures don't use social media" Because most guys with 8-9 figures are older men that hit their stride before social media became as viable as it is today Commerce is happening online. The foundations have been set-up. I totally understand the sentiment of this concern You don't want to be a dancing monkey that's a slave to the algorithm. But that's for those playing the mass market influencer game. The ideal scenario is leveraging social media while setting yourself up to not be reliant on it. In some instances I believe this take is somewhat cope. ...and if we're keeping it really real here. It makes total sense why some of these guys would not want any attention on them. Running questionable operations. Grey hat affiliate. Grey hat niche sites. Things they'd be embarrassed to associate their name with but are currently printing cash with. But I suppose this message is not for everyone, there are plenty of people who truly are behind the scenes orchestrators, and they find success there. This message is more so for people who would do well if they posted online but are trying to be mr cool guy hiding in the background.

We’re in a era where a single individual can produce 2-10x the output of the roles expected baseline Yet may only get a 10-30% increase in pay for it This seems to force people into biz ownership or job stacking Highly fixed compensation seems antiquated. No matter how hard someone chose to work in a 1900s factory it wouldn’t really move the needle on overall profit/efficiency In todays world with technology, higher leverage job roles, and wider pools of talent a single individual can contribute more tangible value than a entire department of peers The 20% of people responsible for 80% of the production Many people are likely capable of this but are not activating it. If they wanted to they could, but if there’s 0 incentive to do so their angle becomes more downside mitigation rather than seizing up-side Meaning they’ll consolidate their job into 10-20 hours a week. Then take on more leisure activities and maybe a side hustle Employers often punish this by just moving the goal posts of the roles expected baseline. Failing to realize few people can actually yield that level of production consistently, it’s often not repeatable and hinges on things that can’t be replicated - raw intelligence, decision making speed, charisma, adaptability, technological aptitude, experience, etc If environments existed more abundantly where multiplier production leads to nearly matching that in compensation we’d see a lot of more brilliance coming out of companies From here there seems to be 2 paths: 1) The universal view of employment compensation shifts to be more meritocratic and designs custom roles for those types of people (unlikely) 2) We see larger numbers of people each year moving into - job stacking/contracting - creating ultra lean 1 person/small team high margin businesses

"Bro, it's so easy! Irresistible offer + starving market + consistent traffic = $$$$$" Bro, it's so easy. Just kick a sack of air into a big net then Barcelona & Nike will pay you millions! Simple does not = easy. Ability to explain something does not = the ability to do it

There's a brilliance in the primitive nature of beginners with great results They just cut right to the heart of the matter. 0 interest in any peripheral information. They don't care about expertise, they care about the result. I see guys in the gym for a year, hardly know anything relating to fitness but got a better physique than dudes who are textbook geniuses on fitness You see those guys who hear about some biz model. Watch a few youtube videos to learn about it. Within a few days they're up and running. 2-4 months later they're making good money. and yet there are guys with 50x the 'expertise' making less than them This ability to cut right to the heart of the matter and keep things simple is a ideal operating system

Guy pirates an algebra exam. Memorizes the answers to the 100 questions. But he will need to repeat this every exam in the future It would actually be faster to learn how to solve algebra problems. But from the jump he assumed he couldn't do it Thought he was being clever, thought he was taking a short-cut. In the present moment it can seem that way, but on the long run he goes deep into the negative Say it takes 8 hours to memorize the 100 exam questions. But it would take 16 hours to actually learn how to solve algebra problems He seemingly wins the time efficiency equation at first. But then on every future exam, he owes another 8 hours of grunt memorizing work. Meanwhile the guy who became someone that knows algebra owes 0 hours Over 100 exams Guy that became someone who knows algebra: 16 hours Guy that just memorizes exam questions: 800 hours "exam" in this example being symbolic analogy. This analogy can be extrapolated to many other domains. Simply, it is often easier to just become that guy for real, as opposed to always having to start from 0 each time. Like launching a lackluster product. Sure he saved time up-front, but will pay it indefinitely on the back-end. But every sale thereafter requires so much effort, hours of dialogue, retargeting, marketing material, volume prospecting, etc Whereas someone who spent the extra time making a superior product, every sale thereafter he's practically taking orders. He's getting referrals, LTV is much better, customers stay long term, etc "Product" in this case can also resemble who a person becomes. Instead of being a bum and needing to run game 24/7 and needing to go high volume on everything to construct a manufactured perception. It's probably easier to just become that guy for real, that guy he's trying to talk/act his way into seeming like. Becoming compelling > being convincing There seems too much of an emphasis on tactics, tricks, shortcuts, and methods. Low barrier to entry, how to get started with 0 up-front costs (time, energy, money, etc) It's the equivalent of the guy who memorizes 100 exam questions every single time indefinitely. Never cultivating intrinsic tangible value & leverage.

Lame takes where dudes mock leisure & hobbies, what they're trying to convey is "look at me i'm super productive & hard working" Nobody cares bro. Let your results do the talking Stop trying to win the struggle olympics. Just be a winner

Intimidating presence. Comforting demeanor. High intention. Low attachment. Great salespeople are rare because it's a integration of juxtaposed opposite qualities "I respect this person but I also feel comfortable opening up to them" few can pull this off Many end up too far on 1 side: only shooting for respect or only shooting for comfort The alpha dog shtick, frame obsessive types lean too far on one side of the spectrum. This lowers trust & comfort The 'value adder' customer is always right types lean too far on the other side of the spectrum. This lowers respect & status Those who can strike the balance have a golden ticket

"When you're willing to let what you don't want to happen, happen, it's less likely to happen" Really liked this quote from Brute It's a incredibly liberating perspective A hefty chunk of neuroticism, fear of failure, anxiety stems from overestimating how much you can control outcomes You can't control outcomes, you can only influence them We have more control in the macro than we do the micro You can take enough shots to where a win is inevitable (macro), but you can't ensure you hit any one shot in particular (micro) Confidence, the way I see it, isn't "this will work" it's more so "i'll be fine if it doesn't" To fully accept & be willing to totally flop a interview, ironically improves your chances of doing well compared to someone operating under the belief they can play their cards perfectly & force a positive outcome A partially deterministic view: If we're a fit, we're a fit, and if we're not, we're not If a drastic fabrication of what I say is required for the fit to work. It was too flimsy to begin with and will inevitably crumble Like going on a date trying to play your cards too perfectly. If it requires a drastic altercation of your baseline behavior, it's not a good fit. Of course, in the examples of sales, dating, and interviews there is more to it than just a perspective shift Part of that confidence comes from a objective truth of pipeline, being someone who takes shots, someone with options. To where no one shot in particular is make or break, thus no need or desire to force fits that are not a good fit Additionally, someone who believes in playing their cards perfectly as a requirement has so much dense baggage around shot taking, they inevitably take less shots Taking less shots = less reps = less skilled of a shot taker Totally accepting and being willing to have what you don't want to happen, happen, facilitates diving right in and getting reps If you haven't done interviews before, you accept & know you're definitely going to make mistakes and are likely to get turned down. But that gives you feedback on blind spots, it's insight to iterate on. Making you a better shot taker. The willingness to let what you don't want to happen, happen, is not just a little mental trick where you pretend to be in that state. It's a literal thing.

The game molds you. We see it in sports - the soccer player develops calves, the tennis player develops forearms The stress & tension playing the game of business is what molds your mind to handle it. You don't become the right person to play, playing makes you the right person.

A tasteful & robust library contains history, biographies, stories (fiction & non fiction), philosophy, niche subjects Generalized "how to be a confident" "how to get rich" books suck Exit the mass market self improvement bubble This goes for curating your social media as well Memes, niche interests, lowkey undiscovered gem accounts The popular path is not the winning path. It is a path to a homogenized vanilla personality. Also turns you neurotic constantly looking at everything from the lens of 'I need to fix this, I need to fix that' Maybe that sentiment is appropriate for types who need that sort of wake up call and constant reminder For those who have naturally & have always been growing, immersing in constant self improvement content throws you way out of wack, it's too much. Your default inclination is more than sufficient

Seen guys on here say they got into entrepreneurship because of the freedom Entrepreneurship only provides freedom if you're good at it, if you 'make it' The average tech bro has more freedom than the struggling agency owner

Both men & women receiving lust & needy behavior from a date are too quick to attribute it as them being incredibly attractive It is more likely the other person is just down bad, insecure, etc There a many insecure people. There are few with genuine hypnotic attractive aura Meaning. Their strong lust is something they're doing to themselves. Not something you're doing to them. Many can recall experiences of having a strong crush on someone. But looking back on it, wondering - what was I thinking? The person wasn't all that. The lust was something done to oneself, not something the other person elicited. To use an analogy. If Joe laughs very easily. He laughs at nearly anything. He laughs at many TV shows. Joe laughs at a new TV show. Is the show really a funny show? There are likely many men & women basking in their self anointed Casanova status. When in reality, the specific person giving them these inflated signs of affection do the same with nearly anyone they interact with romantically.

If we’re being honest, almost none of us are playing games that require genius Which means smart individuals will often try to do too much & end up doing nothing Maybe a few moments require smarts, the majority of the time we need to make a obvious play & execute it well A simple example in sports is when guys try to get too smart. They’ll dribble too much or try to finesse a low probability pass. The vast majority of the time in a game the move to make is a obvious & simple one. Pass to the wide open guy, move into the open space, etc A handful of moments appear in a entire game where it would even make sense to try to do something clever Similarly in the business games many of us are playing. If you try to do something too smart the market won’t be able to comprehend it We’re not exactly writing quantitative algorithms. We’re selling simple products & services to people Maybe a few moments appear where you can do something a bit clever in your strategy But the vast majority of the time, the right thing to do, the most profitable thing to do, is the most obvious & simple moves, executed very well Trying to be too smart in moments that don’t require smarts ends up yielding the results of being dumb