1. Average Playtime, this is how long a player plays your game for.
2. Day 1 Retention, this is the % of people that come to play your game after 1 day.
3. Day 7 Retention, this is the % of people that come to play your game after 7 day. The whole goal of retention is for players to keep coming back to your game.
4. Payer Conversion Rate, this is the % of people that spend robux on your game.
5. ARPPU, this is how much robux on average the player spends on your game.
6. And lastly QPTR, again this is the % of people that actually click on your game thumbnail. (5/?) 🧵