ALT Our campaigner John points at his scar, the words written on his hand says "no shame"

ALT Our campaigner Jenny reveals scar on abdomen, on her hand "no shame" is written.

ALT Adam stood up straight in a masterchef apron, in front of the blue and grey masterchef logo. His hand is resting on his hip. In the background, some cooking equipment and shelves.

ALT Tulsi

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ALT A BFI quote: ''We believe film should be truly representative of the UK and supporting meaningful representations on screen is one of our funding priorities and is also a key criteria of the BFI Diversity Standards. We continue to fully support Changing Faces’ I Am Not Your Villain campaign and remain committed to not having negative representations depicted through scars or facial difference in the films we fund.''

ALT Campaigners Amanda and Sultan hold signs that read: #ThisIsMe.

ALT Campaigners John, Brenda, Tulsi and Bronwen hold signs that read: #ThisIsMe.

ALT Campaigners Isabella, Rhiannon, Laura, Chris and Katie hold signs that read: #ThisIsMe.

ALT Campaigners Zelda, Chrissie, Phil and Caris hold signs that read: #ThisIsMe.

ALT Our ambassador Tulsi, "no shame" written on her arm.

ALT Our campaigner Bronwen, "no shame" written on her hand

ALT Multiple campaigners revealing scars, with "no shame" displayed on paper or written on their hand.

ALT Two photos of Amanda. Image on left: Amanda, wearing a red-and-blue blouse and a blue necklace. Image on right: Amanda, wearing red black hat and a red and black graduation-style robe over a navy blouse.

ALT A close up photo of our campaigner Prisha. She has wavy brown hair, glasses, and is wearing Sleek make-up products as part of their advertising campaign.

ALT A close up photo of our campaigner Tatyana. She has braids and is wearing Sleek make-up products as part of their advertising campaign.

ALT A close up photo of our campaigner Amba. She has her eyes closed and is wearing Sleek make-up products as part of their advertising campaign.

ALT Amit is an Asian man in his 40s, with Neurofibramatosis type 1 - a condition that causes tumours to grow along your nerves. Amit wears a navy blazer and white jumper.

ALT Amit as a child, showing the development of his facial tumours.

ALT Amit stands in front of a ginormous trophy at the Barcelona tennis opens

ALT Dylan stands next to a sign that reads "you're different - stay that way!"

ALT Dylan holds a sign that reads: I am not your villain.

ALT Collage of our campaigners looking to camera with the message '#FaceEqualityWeek 2021 Let's Keep Talking' written at the bottom of the image.

ALT A black and white image of Robert, a 20-something-year-old actor, wearing a 'James Bond' character costume consisting of a black jacket and bow tie and a white shirt. Robert is looking at the camera and adjusting his cuffs with his hands.

ALT Hannah is blonde teenager with a port wine stain birthmark. She's wearing a red and pink jumper.

ALT Hannah out on a walk during golden hour with her light-coloured cockapoo dog. Beautiful rolling hills are seen in the background and Hannah is wearing a red knitted hat and light coat, suggesting it's a winter's evening.

ALT Actor and Changing Faces ambassador Adam Pearson with his quote "if it feels wrong, it probably is wrong."

ALT Shankar is holding up his book, starring Awais, a boy with vitiligo. The book is called "The Adventures of Vitiligo Man"